How competitive is the Jam Sugar niche on Amazon United Kingdom?

6 brands and 16 sellers compete in Jam Sugar on Amazon United Kingdom. The top 5 Jam Sugar products take 93% of clicks and its top 5 brands hold 97% of demand.

What do buyers complain about in Jam Sugar?

Jam Sugar buyers on Amazon United Kingdom complain most about Value For Money, Smell, the themes mined from the niche's reviews. Its return rate is 0.0%.

What does it cost to enter the Jam Sugar niche?

Jam Sugar sells for £9.88 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £3.16–£18.68. The average incumbent carries 72 reviews — the moat a new listing must climb.

Jam Sugar

a concentrated shelf (top 5 take 93% of clicks) — Jam Sugar doesn't clear our bar today.

Signals Trending Low Review Barrier

Flapen Score

Skip it

This niche Category average

Is Jam Sugar profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Jam Sugar is a £47K/yr Amazon United Kingdom market (59K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Jun–Jul–Aug–Sep. Verdict: Skip it — 47/100.

Jam Sugar: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +148.6% over the last 90 days and 8.0% of searches end in a purchase.

£47K

revenue / yr

Units sold / yr8K

Search volume / yr+148.6%59K

Conversion rate8.0%

Avg price£9.88

Who owns the niche?

The top 5 brands hold 97% of demand, so 3% of the market is open.

open market share

Brands · sellers6 · 16

Top-5 product click share93%

Open market3%

Avg brand age56 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 7 products

Top Jam Sugar products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Tate Tate & Lyle Fairtrade Jam Sugar 1Kg

Price: £3.16
Rating: 4.0/5
Reviews: 23
Age: 11y ago

Tate & Lyle Preserving Sugar Large Crystals for Jams & Marmalade - 2 x 1Kg

Price: £8.65
Rating: 4.5/5
Reviews: 86
Age: 7y ago

Silver Spoon Jam Sugar 1 kg (Pack of 5)

Price: £18.68
Rating: 4.6/5
Reviews: 108
Age: 10y ago

Silver Spoon Jam Sugar 1Kg 1 x 1.00 kg

Price: £6.52
Rating: 4.3/5
Reviews: 64
Age: 5y ago

Whitworths Jam Sugar 1kg

Price: £6.30
Rating: 4.6/5
Reviews: 192
Age: 6y ago

Newest

by launch date

Jam Sugar Bundle for Silver Spoon Jam Sugar 1kg 2 Pack + Brightdale Kitchen Booklet

Price: £12.18
Rating: 5.0/5
Reviews: 1
Age: 5mo ago

Universal Product Solutions Silver Spoon Jam Sugar 1kg (2 Pack)

Price: £13.66
Rating: 4.8/5
Reviews: 31
Age: 2y ago

Silver Spoon Jam Sugar 1Kg 1 x 1.00 kg

Price: £6.52
Rating: 4.3/5
Reviews: 64
Age: 5y ago

Whitworths Jam Sugar 1kg

Price: £6.30
Rating: 4.6/5
Reviews: 192
Age: 6y ago

Tate & Lyle Preserving Sugar Large Crystals for Jams & Marmalade - 2 x 1Kg

Price: £8.65
Rating: 4.5/5
Reviews: 86
Age: 7y ago

Competition: brands, sellers & click share

The top 5 products capture 93% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 flat

Sellers

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

93%

Top 20: 100%

Open market

Tate & Lyle60%
Silver Spoon14%
Silver12%
Whitworths7%
Brightdale4%
Universal Product Solutions3%
Open — no brand owns it (0%)

Jam Sugar demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume59KCVR8.0%Products7Brands6Top 5 Brands97%OOS Rate2.0%Rating4.5★Reviews72Avg BSR#104

Peak months: Jun, Jul, Aug, Sep · busiest ÷ quietest = 11.7×

Top Jam Sugar search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

jam sugar34K/yr +204.3%5.8% conv.
jam sugar with pectin 2kg9K/yr +167.1%8.5% conv.
jam sugar with pectin 1kg6K/yr +205.1%8.5% conv.
preserving sugar7K/yr -13.6%7.3% conv.
jam sugar for making jam2K/yr +60.8%8.0% conv.

What reviews say buyers love and hate about Jam Sugar

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews

Artificial Sweeteners50%

“good quality sugar”

Ease Of Use25%

“Raspberry jam made easy”

Advertised Vs Actual Product25%

“Exactly what I ordered”

What buyers complain about

100% of reviews

Value For Money50%

“Average value, product is expensive everywhere”

Smell50%

“Cant be used as smells of laundry detergent”

Common Jam Sugar questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Jam Sugar 47/100 on Amazon United Kingdom — Skip it. The niche generates £47K/yr across 7 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved +148.6% over the last 90 days.