Skip to content
47

jam sugar

Skip it

A concentrated shelf (top 5 take 93% of clicks) — this niche doesn't clear our bar today.

Market size 12Growth 96Conversion 79Competition 6Returns 100Price range 24Avg price 32Brand share 8Review moat 96Quality gap 35

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Growth

Incredible+148.6%

90-day search growth — must beat 0% to launch

Review moat

Incredible72.14

avg incumbent reviews — the moat a new listing must climb

Conversion

Great8.0%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Avg price

Okay£9.88

avg listing price — sweet spot $15–$100

Price range

Bad£3.16–£18.68

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad£47K

£47K/yr · 59K searches

Brand share

Bad97%

top-5 brand share — brand-locked demand

Competition

Bad93%

top-5 click share — a locked-up shelf

According to Flapen's Amazon United Kingdom niche tracking, jam sugar is a £47K/yr Amazon United Kingdom market (59K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Jun–Jul–Aug–Sep. Verdict: Skip it — 47/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

jam sugar market data

Units sold / yr
6K–8K
avg 250–500/product
Revenue / yr
£59K–£79K
units × avg price
Conversion rate
8.0%
Avg BSR
#104
Page quality
0%
Prime
43%
Sponsored
29%
Out of stock
2.0%
Avg brand age
56 months
Avg seller age
172 days

Competition & brand share

The top 5 products capture 93% of clicks — a locked-up shelf that new listings rarely crack.

Brands

6 flat

Sellers

16

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

93%

Top 20: 100%

Open market

0%

  • Tate & Lyle60%
  • Silver Spoon14%
  • Silver12%
  • Whitworths7%
  • Brightdale4%
  • Universal Product Solutions3%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 88 weeks — +148.6% search growth over the last 90 days.
5K4KHoliday '24Prime Day '25Spike '25Spike '26Prime Day '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jun, Jul, Aug, Sep · busiest ÷ quietest = 11.7×

Top jam sugar search terms

  • jam sugar34K/yr
  • jam sugar with pectin 2kg9K/yr
  • jam sugar with pectin 1kg6K/yr
  • preserving sugar7K/yr
  • jam sugar for making jam2K/yr
All search terms

Top jam sugar products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£5K20%£9K30%£14K40%£19K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 7 tracked products in this niche — three views at once, no toggling.

What buyers say about jam sugar

What buyers praise and complain about, mined from review topics.

What buyers love

Artificial Sweeteners50%

“good quality sugar”

Ease Of Use25%

“Raspberry jam made easy”

Advertised Vs Actual Product25%

“Exactly what I ordered”

What buyers complain about

Value For Money50%

“Average value, product is expensive everywhere”

Smell50%

“Cant be used as smells of laundry detergent”

Common questions

Is jam sugar profitable to sell on Amazon United Kingdom?
The niche generates £47K/yr across 7 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +148.6%. Flapen's verdict: Skip it (47/100).
How competitive is the jam sugar niche?
6 brands and 16 sellers compete. The top 5 products take 93% of clicks and top 5 brands hold 97% of demand.
What do buyers complain about in jam sugar?
Top complaints mined from reviews: Value For Money, Smell. The return rate is 0.0%.
When does demand for jam sugar peak?
Demand peaks in Jun–Jul–Aug–Sep; the busiest month runs 11.7× the quietest.
What does it cost to enter the jam sugar niche?
Listings span £3.16–£18.68; the average listing price is £9.88 (sweet spot $15–$100). The average incumbent carries 72 reviews — the moat a new listing must climb.