How competitive is the Jalapenos niche on Amazon United Kingdom?

13 brands and 49 sellers compete in Jalapenos on Amazon United Kingdom. The top 5 Jalapenos products take 63% of clicks and its top 5 brands hold 77% of demand.

What do buyers complain about in Jalapenos?

Jalapenos buyers on Amazon United Kingdom complain most about Taste-Overall, Salt Content, Flavor, the themes mined from the niche's reviews. Its return rate is 0.0%.

What does it cost to enter the Jalapenos niche?

Jalapenos sells for £4.22 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £0.56–£16.06. The average incumbent carries 241 reviews — the moat a new listing must climb.

Jalapenos

prices mostly outside the sweet spot ($0.56–$16.06) — Jalapenos doesn't clear our bar today.

Flapen Score

Skip it

This niche Category average

Is Jalapenos profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Jalapenos is a £94K/yr Amazon United Kingdom market (113K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Aug–Sep–Oct–Nov–Dec. Verdict: Skip it — 49/100.

Jalapenos: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -1.2% over the last 90 days and 19.6% of searches end in a purchase.

£94K

revenue / yr

Units sold / yr25K

Search volume / yr-1.2%113K

Conversion rate19.6%

Avg price£4.22

Who owns the niche?

The top 5 brands hold 77% of demand, so 23% of the market is open.

23%

open market share

Brands · sellers13 · 49

Top-5 product click share63%

Open market23%

Avg brand age64 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 19 products

Top Jalapenos products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Aleyna Sliced Green Jalapeno Peppers 480g

Price: £1.20
Rating: 4.6/5
Reviews: 298
Age: 11y ago

Morrisons Mexican Style Green Jalapenos 340g

Price: £1.58
Rating: 2.7/5
Reviews: 3
Age: 3mo ago

Santa Maria Latin American Kitchen Green Jalapeños 90 g

Price: £1.67
Rating: 4.5/5
Reviews: 219
Age: 9y ago

Old El Paso Slice Green Jalapenos 215g

Price: £2.05
Rating: 4.4/5
Reviews: 169
Age: 7y ago

Melis Pickled Hot Jalapeno Peppers 650g

Price: £2.48
Rating: 4.7/5
Reviews: 37
Age: 13y ago

Newest

by launch date

Morrisons Mexican Style Green Jalapenos 340g

Price: £1.58
Rating: 2.7/5
Reviews: 3
Age: 3mo ago

Morrisons Jalapenos Bites 180g

Price: £2.20
Rating: 4.2/5
Reviews: 131
Age: 1y ago

Epicure Green Jalapeno Slices Tangy Spicy Flavour 350 g (Pack of 12)

Price: £16.06
Rating: 4.0/5
Reviews: 6
Age: 1y ago

Co-op Mexican Menu Sliced Green Jalapeños 225g

Price: £1.43
Rating: 4.2/5
Reviews: 19
Age: 1y ago

Walkers Max Jalapeno & Cheese 140G

Price: £1.76
Rating: 4.6/5
Reviews: 575
Age: 3y ago

Competition: brands, sellers & click share

The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 rising

Sellers

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

18%

Morrisons27%
Aleyna26%
Santa Maria12%
Old El Paso8%
Melis5%
CO OP4%

Jalapenos demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume113KCVR19.6%Products19Brands13Top 5 Brands77%OOS Rate1.4%Rating4.4★Reviews241Avg BSR#381

Peak months: Aug, Sep, Oct, Nov, Dec · busiest ÷ quietest = 3.9×

Top Jalapenos search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

jalapenos92K/yr -2.4%19.0% conv.
jalapeno14K/yr +2.8%7.6% conv.
pickled jalapenos3K/yr +7.9%3.7% conv.
jalapeños3K/yr +7.8%12.8% conv.

What reviews say buyers love and hate about Jalapenos

What buyers mention most, as a share of all reviews.

What buyers love

99% of reviews

Spiciness26%

“Lovely fresh chillies”

Taste-Overall23%

“Taste wonderful”

Value For Money14%

“Well worth the money”

Quality-Overall12%

“High quality chillies”

Baking8%

“Good for making Nachos”

What buyers complain about

100% of reviews

Taste-Overall50%

“the vinegar taste is a bit like malt vinegar”

Salt Content17%

“Over salty”

Flavor17%

“Poor flavour”

Spiciness17%

“So mild white pepper is hotter”

Common Jalapenos questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Jalapenos 49/100 on Amazon United Kingdom — Skip it. The niche generates £94K/yr across 19 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved -1.2% over the last 90 days.