Isotonic Powder
brand-locked demand (top 5 brands take 99% of clicks) — Isotonic Powder doesn't clear our bar today.
Flapen Score
Is Isotonic Powder profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Isotonic Powder is a £97K/yr Amazon United Kingdom market (79K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Aug–Sep–Oct. Verdict: Skip it — 43/100.
Isotonic Powder: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -12.5% over the last 90 days and 10.1% of searches end in a purchase.
£97K
revenue / yr
Who owns the niche?
The top 5 brands hold 99% of demand, so 1% of the market is open.
1%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 19 products
Top Isotonic Powder products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Fast&Up Reload Energising Electrolyte Drink - Variety Pack - 80 Effervescent Hydration Tablets - Added Vitamin C & B12 - Vegan
- Price
- £12.69
- Rating
- 4.3/5
- Reviews
- 546
- Age
- 4y ago
Science In Sport GO Electrolyte Powder Energy Drinks High Carbohydrates and Sodium Lemon and Lime Flavour 32 Servings Per 1.6kg
- Price
- £20.77
- Rating
- 4.6/5
- Reviews
- 1,550
- Age
- 19y ago
Fast&Up Reload Energising Electrolyte Drink - Mixed Berry Flavour - 80 Effervescent Hydration Tablets - Added Vitamin C & B12 - Vegan
- Price
- £13.38
- Rating
- 4.5/5
- Reviews
- 2,461
- Age
- 4y ago
Science In Sport GO Electrolyte Powder Energy Drinks High Carbohydrates and Sodium Blackcurrant Flavour 32 Servings Per 1.6kg
- Price
- £21.15
- Rating
- 4.4/5
- Reviews
- 855
- Age
- 19y ago
Fast&Up Reload - Energising Electrolyte Drink - Mixed Berry Flavour - 20 Effervescent Hydration Tablets - Added Vitamin C & B12 - Vegan
- Price
- £4.29
- Rating
- 4.5/5
- Reviews
- 2,461
- Age
- 5y ago
Trending
90-day click momentum
Science In Sport GO Electrolyte Powder Energy Drinks High Carbohydrates and Sodium Blackcurrant Flavour 12 Servings Per 500 g
- Price
- £10.65
- Rating
- 4.4/5
- Reviews
- 855
- Age
- 19y ago
Fast&Up Reload Energising Electrolyte Drink - Variety Pack - 80 Effervescent Hydration Tablets - Added Vitamin C & B12 - Vegan
- Price
- £12.69
- Rating
- 4.3/5
- Reviews
- 546
- Age
- 4y ago
Optimum Nutrition Electrolyte Powder Forest Berries Ready-to-Mix Formula Sodium Magnesium Potassium Food Supplement for Workouts and Intense Training 264 g 33 Servings
- Price
- £6.71
- Rating
- 4.1/5
- Reviews
- 688
- Age
- 1y ago
Fast&Up Reload Zero Electrolyte Tablets | Zero Sugar & Calories | Summer Fruits Flavour | 100 Effervescent Tablets with Vitamin C & B12 | Instant Hydration & Energy
- Price
- £11.71
- Rating
- 4.7/5
- Reviews
- 113
- Age
- 10mo ago
Powerbar Isoactive (600g) Orange - Energy & Endurance - Electrolytes
- Price
- £8.80
- Rating
- 4.4/5
- Reviews
- 2,054
- Age
- 8y ago
Newest
by launch dateFast&Up Reload Zero Electrolyte Tablets | Zero Sugar & Calories | Summer Fruits Flavour | 100 Effervescent Tablets with Vitamin C & B12 | Instant Hydration & Energy
- Price
- £11.71
- Rating
- 4.7/5
- Reviews
- 113
- Age
- 10mo ago
Fast&Up Reload Zero Electrolyte Tablets | Zero Sugar & Calories | Lemon & Lime Flavour | 100 Effervescent Tablets with Vitamin C & B12 | Instant Hydration & Energy
- Price
- £13.25
- Rating
- 4.4/5
- Reviews
- 51
- Age
- 10mo ago
Fast&Up Reload Zero Electrolyte Tablets | Zero Sugar & Calories | Summer Fruits Flavour | 25 Effervescent Tablets with Vitamin C & B12 | Instant Hydration & Energy
- Price
- £6.08
- Rating
- 4.7/5
- Reviews
- 113
- Age
- 10mo ago
Optimum Nutrition Electrolyte Powder Forest Berries Ready-to-Mix Formula Sodium Magnesium Potassium Food Supplement for Workouts and Intense Training 264 g 33 Servings
- Price
- £6.71
- Rating
- 4.1/5
- Reviews
- 688
- Age
- 1y ago
Science in Sport Hydro+ Electrolytes Powder Sachets with 5 Essential Electrolytes and Added Vitamins C B6 and B12 for Hydration Drink | Berry Pack of 20 Sachets
- Price
- £18.19
- Rating
- 4.6/5
- Reviews
- 135
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.
Brands
6 flat
Sellers
43
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
62%
Top 20: 100%
Open market
0%
- FAST&UP57%
- Science in Sport36%
- Powerbar3%
- Optimum Nutrition2%
- HIGH52%
- Precision Hydration1%
Isotonic Powder demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Aug, Sep, Oct · busiest ÷ quietest = 9.7×
Top Isotonic Powder search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- fast and up13K/yr
- isotonic powder9K/yr
- fast and up reload electrolytes12K/yr
- sis electrolyte powder11K/yr
- fast up electrolytes10K/yr
- fast up4K/yr
- sis carbohydrate powder3K/yr
- sis go electrolyte powder5K/yr
- fast&up3K/yr
- sis powder3K/yr
What reviews say buyers love and hate about Isotonic Powder
What buyers mention most, as a share of all reviews.
What buyers love
77% of reviews“Love the taste very refreshing”
“Great flavour”
“Best performance brand there is”
“Excellent value for money”
“Good for hydration”
What buyers complain about
73% of reviews“Gross taste”
“Weak flavour”
“Not dissolving”
“Doesnt taste like salt like the other brand I bought”
“I don't like overly sugary drinks”
Isotonic Powder return rate & reasons
Why buyers send it back, as a share of all return requests.
0.0%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Isotonic Powder questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
