Instant Mashed Potatoes

Shoppers searched for this 497K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 23.6% of those searches ended in a purchase. Searches in the last 90 days moved -24.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £519K a year.

Searches, last 12 months

497K

Growth, 90 days vs prior 90

-24.2%

Conversion, latest week

23.6%

Market size, estimated

£519Ka year

Peak month

September6.3× the quietest month

Top search term

mashed potato185K searches a year

Listings sell for £4.42 on average, from £1.06 to £17.46. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 5,000 to 6,000 of them. At £4.42 that is £22K to £27K a year per listing.

Average price

£4.42under the $15 to $100 sweet spot

Price range

£1.06–£17.46

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

150K–200K

Units per listing a year

5,000–6,000

Revenue per listing a year

£22K–£27K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

12% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #14 within Instant Meals & Sides. It carries 721 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

12%

Prime listings

96%

Out of stock, average day

2.2%

Average rank

#14in Instant Meals & Sides

Average rating

4.51 starsAmazon United Kingdom average 4.36 stars

Average reviews

721per listing

Listings tracked

25

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

51 months