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Insect Spray

Insect Spray shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Signals Trending

Flapen Score

57
Worth a look
Market size 13Growth 96Conversion 85Competition 53Returns 100Price range 10Avg price 22Brand share 37Review moat 27Quality gap 72
This niche Category average

Is Insect Spray profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Insect Spray is a £51K/yr Amazon United Kingdom market (68K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in May–Aug–Sep. Verdict: Worth a look — 57/100.

Insect Spray: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +165.7% over the last 90 days and 9.5% of searches end in a purchase.

£51K

revenue / yr

Units sold / yr8K
Search volume / yr+165.7%68K
Conversion rate9.5%
Avg price£8.00

Who owns the niche?

The top 5 brands hold 83% of demand, so 17% of the market is open.

17%

open market share

Brands · sellers13 · 187
Top-5 product click share53%
Open market17%
Avg brand age56 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 26 products

Sponsored placement92%
New entrants (1y)2· 1 succeeded
Avg rating4.3★
Avg reviews3,850

Top Insect Spray products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.

£0£3K£5K£8K£10K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 rising

Sellers

187

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

53%

Top 20: 94%

Open market

13%

  • Raid28%
  • Zero In28%
  • Rentokil10%
  • READY STEADY DEFEND9%
  • Provanto8%
  • REPELEM4%
  • Open — no brand owns it (7 brands, 13%)

Insect Spray demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume68KCVR9.5%Products26Brands13Top 5 Brands83%OOS Rate0.0%Rating4.3★Reviews3,850Avg BSR#31
125K75KSpike '24Spike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: May, Aug, Sep · busiest ÷ quietest = 15.0×

Top Insect Spray search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • insect spray17K/yr
  • insect killer spray15K/yr
  • bug spray for house9K/yr
  • mosquito spray for room7K/yr
  • insect spray for home7K/yr
  • mosquito killer spray4K/yr
  • mosquito room spray5K/yr
  • insect killer spray indoor3K/yr

What reviews say buyers love and hate about Insect Spray

What buyers mention most, as a share of all reviews.

What buyers love

87% of reviews
Pest/Insect Control25%

Kills insects

Advertised Vs Actual Product12%

As advertised

Quality-Overall12%

Excellent product

Value For Money11%

Good price

Spray/Flow9%

Powerful Spray

What buyers complain about

79% of reviews
Pest/Insect Control19%

Does not kill flies

Functionality-Overall17%

Not effective

Smell9%

Smells strong and toxic

Spray/Flow8%

Spray doesnt work well

Value For Money8%

Over priced

Insect Spray return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

7%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Functionality-Overall
24%
2Spray/Flow
15%
3Leak-Proof
12%
4Pest/Insect Control
11%
5Defective Material/Parts
9%

Common Insect Spray questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Insect Spray 57/100 on Amazon United Kingdom — Worth a look. The niche generates £51K/yr across 26 tracked products. 1 of 2 products launched in the last 360 days are still selling. Search demand moved +165.7% over the last 90 days.
Search demand for Insect Spray on Amazon United Kingdom peaks in May–Aug–Sep, where the busiest month runs 15.0× the quietest.