indomie noodles
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great9.7%search→purchase rate — share of searches ending in a sale
Avg price
Good£14.10avg listing price — sweet spot $15–$100
Market size
Good£342K£342K/yr · 251K searches
Review moat
Good1,471.64avg incumbent reviews — the moat a new listing must climb
Price range
Okay£3.48–£20.61cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-11.2%90-day search growth — must beat 0% to launch
Competition
Bad80%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, indomie noodles is a £342K/yr Amazon United Kingdom market (251K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 42/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
indomie noodles market data
- Units sold / yr
- 25K–30K
- avg 1,250–1,500/product
- Revenue / yr
- £353K–£423K
- units × avg price
- Conversion rate
- 9.7%
- Avg BSR
- #174
- Page quality
- 0%
- Prime
- 50%
- Sponsored
- 64%
- Out of stock
- 11.3%
- Avg brand age
- 60 months
- Avg seller age
- 163 days
Competition & brand share
The top 5 products capture 80% of clicks — a locked-up shelf that new listings rarely crack.Brands
5 falling
Sellers
47
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
80%
Top 20: 100%
Open market
0%
- Indomie88%
- VABE UK6%
- WaNaHong3%
- My Africa Caribbean2%
- UrbanJungle2%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -11.2% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.5×
Top indomie noodles search terms
- indomie noodles111K/yr
- indomie61K/yr
- indomie noodles 40 pack28K/yr
- mi goreng noodles19K/yr
- pancit canton8K/yr
- mi goreng8K/yr
- indomie mi goreng7K/yr
- pancit canton lucky me filipino5K/yr
- indomie chicken noodles4K/yr
Top indomie noodles products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 14 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Indomie Mi Goreng Fried Instant Noodles 80 g (Pack of 40)
Indomie£14.134.5★7,759 rev
Indomie Mi Goreng Instant Stir Fried Noodles 80g | 40 Pack Box
Indomie£14.204.6★354 rev
Indomie Chicken Noodles from Nigeria 70 g Pack of 40 (Packaging May Vary)
Indomie£12.964.5★2,748 rev
Indomie Chicken Onion Instant Noodles 70 g Pack of 40
Indomie£14.424.5★380 rev
Indomie Mi Goreng Fried Noodles 80g (Pack of 15)
Indomie£8.074.6★1,177 rev
Newest
by launch date
Indomie Instant Noodles Variety 40 Pack Pick 4 Flavours 10 Packs of Each
Indomie£19.944 rev
Indomie Noodles 40 Pack from Nigeria Chicken Instant Noodles Multipack 70g X 40 Packaging May Vary Authentic Quick & Easy Meal for Lunch Snack Student Family Bulk
UrbanJungle£13.746 rev
Indomie Mi Goreng Instant Stir Fried Noodles 80g | 40 Pack Box
Indomie£14.20354 rev
VABE UK Instant Indomie Onion Chicken Flavour 70g X 40 Packs Original Imported Nigerian Indomie Onion Chicken Noodles - Imported By
VABE UK£15.72185 rev
Instant Indomie Chicken Noodles Flavour 70g X 40 Packs Original Imported Nigerian Indomie Chicken Noodles - Imported By Vabe UK
VABE UK£13.7380 rev
Trending
90-day click momentumIndomie Instant Noodles Variety 40 Pack Pick 4 Flavours 10 Packs of Each
Indomie£19.945.0★
Instant Indomie Chicken Noodles Flavour 70g X 40 Packs Original Imported Nigerian Indomie Chicken Noodles - Imported By Vabe UK
VABE UK£13.734.5★
Indomie Noodles 40 Pack from Nigeria Chicken Instant Noodles Multipack 70g X 40 Packaging May Vary Authentic Quick & Easy Meal for Lunch Snack Student Family Bulk
UrbanJungle£13.745.0★
Indomie Mi Goreng Fried Instant Noodles 80 g (Pack of 40)
Indomie£14.134.5★
Indomie Mi Goreng Stir-Fry Noodles 5 x 80g
Indomie£3.484.6★
What buyers say about indomie noodles
What buyers praise and complain about, mined from review topics.What buyers love
“Lovely taste”
“Good value”
“The flavor it incredible”
“Just the job”
“The Noodles are good quality”
“Easy to cook and yummy”
“spice level is low which is great for me🤣”
“Convenient”
“The portion sizes are great as they fill you up and healthy when you put eggs and other vegetables”
“good for a treat now”
What buyers complain about
“this tastes different”
“Insanely salty - almost painfully so”
“rellay wanted spicy”
“Ingredients changed”
“An absolute waste of money”
“the actual noodles themselves are of a poorer quality”
“The smell doesn't get removed even after cooking”
“useful in a range of recipes the awful flavour of the noodles themselves persists”
“Rather a hard noodle once cooked”
“Misleading information”
Common questions
- Is indomie noodles profitable to sell on Amazon United Kingdom?
- The niche generates £342K/yr across 14 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -11.2%. Flapen's verdict: Skip it (42/100).
- How competitive is the indomie noodles niche?
- 5 brands and 47 sellers compete. The top 5 products take 80% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in indomie noodles?
- Top complaints mined from reviews: Taste-Overall, Salt Content, Spiciness. The return rate is 0.0%.
- When does demand for indomie noodles peak?
- Demand is steady year-round — the busiest month runs 1.5× the quietest.
- What does it cost to enter the indomie noodles niche?
- Listings span £3.48–£20.61; the average listing price is £14.10 (sweet spot $15–$100). The average incumbent carries 1,472 reviews — the moat a new listing must climb.