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Indomie Noodles

brand-locked demand (top 5 brands take 100% of clicks) — Indomie Noodles doesn't clear our bar today.

Flapen Score

42
Skip it
Market size 53Growth 19Conversion 86Competition 17Returns 100Price range 33Avg price 68Brand share 0Review moat 51Quality gap 24
This niche Category average

Is Indomie Noodles profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Indomie Noodles is a £342K/yr Amazon United Kingdom market (251K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 42/100.

Indomie Noodles: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -11.2% over the last 90 days and 9.7% of searches end in a purchase.

£342K

revenue / yr

Units sold / yr30K
Search volume / yr-11.2%251K
Conversion rate9.7%
Avg price£14.10

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers5 · 47
Top-5 product click share80%
Open market0%
Avg brand age60 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 14 products

Sponsored placement64%
New entrants (1y)2· 0 succeeded
Avg rating4.6★
Avg reviews1,472

Top Indomie Noodles products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 80% of clicks — a locked-up shelf that new listings rarely crack.

£0£34K£68K£103K£137K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 falling

Sellers

47

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

0%

  • Indomie88%
  • VABE UK6%
  • WaNaHong3%
  • My Africa Caribbean2%
  • UrbanJungle2%
  • Open — no brand owns it (0%)

Indomie Noodles demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume251KCVR9.7%Products14Brands5Top 5 Brands100%OOS Rate11.3%Rating4.6★Reviews1,472Avg BSR#174
6K4KPrime Day '25Spike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Top Indomie Noodles search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • indomie noodles111K/yr
  • indomie61K/yr
  • indomie noodles 40 pack28K/yr
  • mi goreng noodles19K/yr
  • pancit canton8K/yr
  • mi goreng8K/yr
  • indomie mi goreng7K/yr
  • pancit canton lucky me filipino5K/yr
  • indomie chicken noodles4K/yr

What reviews say buyers love and hate about Indomie Noodles

What buyers mention most, as a share of all reviews.

What buyers love

93% of reviews
Taste-Overall40%

Lovely taste

Value For Money20%

Good value

Flavor8%

The flavor it incredible

Advertised Vs Actual Product8%

Just the job

Quality-Overall7%

The Noodles are good quality

What buyers complain about

74% of reviews
Taste-Overall22%

this tastes different

Salt Content8%

Insanely salty - almost painfully so

Spiciness8%

rellay wanted spicy

Ingredients-Overall8%

Ingredients changed

Value For Money6%

An absolute waste of money

Common Indomie Noodles questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Indomie Noodles 42/100 on Amazon United Kingdom — Skip it. The niche generates £342K/yr across 14 tracked products. 0 of 2 products launched in the last 360 days are still selling. Search demand moved -11.2% over the last 90 days.
Search demand for Indomie Noodles on Amazon United Kingdom is steady year-round — the busiest month runs 1.5× the quietest.