Individually Wrapped Biscuits

Shoppers searched for this 816K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 8.0% of those searches ended in a purchase. Searches in the last 90 days moved -6.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.1M a year.

Searches, last 12 months

816K

Growth, 90 days vs prior 90

-6.0%

Conversion, latest week

8.0%

Market size, estimated

£1.1Ma year

Peak month

November3.1× the quietest month

Top search term

border biscuits344K searches a year

Listings sell for £16.21 on average, from £4.46 to £27.88. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 3,000 to 4,000 of them. At £16.21 that is £49K to £65K a year per listing.

Average price

£16.21inside the $15 to $100 sweet spot

Price range

£4.46–£27.88

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

60K–80K

Units per listing a year

3,000–4,000

Revenue per listing a year

£49K–£65K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

67% of listings pay for placement with sponsored ads. 39% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #59 within Bakery. It carries 690 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

39%

Out of stock, average day

0.0%

Average rank

#59in Bakery

Average rating

4.56 starsAmazon United Kingdom average 4.36 stars

Average reviews

690per listing

Listings tracked

18

7 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

4Amazon's first-year sales bar

Average brand age

43 months