Individually Wrapped Biscuits

Shoppers searched for this 816K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.0% of those searches ended in a purchase. Searches in the last 90 days moved -6.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.1M a year.

Searches, last 12 months

816K

Growth, 90 days vs prior 90

-6.0%

Conversion, latest week

8.0%

Market size, estimated

£1.1Ma year

Peak month

November3.1× the quietest month

Top search term

border biscuits344K searches a year

Listings sell for £16.21 on average, from £4.46 to £27.88. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 3,000 to 4,000 of them. At £16.21 that is £49K to £65K a year per listing.

Average price

£16.21inside the $15 to $100 sweet spot

Price range

£4.46–£27.88

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

60K–80K

Units per listing a year

3,000–4,000

Revenue per listing a year

£49K–£65K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

67% of listings pay for placement with sponsored ads. 39% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #59 within Bakery. It carries 690 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

39%

Out of stock, average day

0.0%

Average rank

#59in Bakery

Average rating

4.56 starsAmazon United Kingdom average 4.36 stars

Average reviews

690per listing

Listings tracked

18

7 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

4Amazon's first-year sales bar

Average brand age

43 months