Indian Sweets
a small market ($33K/yr) — Indian Sweets doesn't clear our bar today.
Flapen Score
Is Indian Sweets profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Indian Sweets is a £33K/yr Amazon United Kingdom market (114K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Aug–Oct–Nov. Verdict: Skip it — 45/100.
Indian Sweets: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -30.7% over the last 90 days and 2.9% of searches end in a purchase.
£33K
revenue / yr
Who owns the niche?
The top 5 brands hold 92% of demand, so 8% of the market is open.
8%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.
0/100
page quality · 29 products
Top Indian Sweets products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Festival Special Premium (Mixed Mithai 1Kg) Delicious Indian Traditional Sweets To Sweeten Up Your Celebration Best Gift Special For Rakhi Marriage Diwali Holi
- Price
- £14.58
- Rating
- 4.0/5
- Reviews
- 27
- Age
- 3y ago

Haldirams Sweet Delight 300g | Assorted Indian Sweets (Motichoor Ladoo Milk Cake and Kaju Katli) | Festive Treat | Authentic Taste | Ready to Eat
- Price
- £9.97
- Rating
- 4.3/5
- Reviews
- 69
- Age
- 1y ago

Haldirams Kaju Katli 300g Popular Indian Sweets on Every Occasions Rich Flavour / Dessert / Sweet Gifts / Festival / Celebrations
- Price
- £8.90
- Rating
- 4.3/5
- Reviews
- 346
- Age
- 6y ago

Mixed Indian Sweets Gift Box | Boondi Ladoo Pistachio Barfi Coconut Barfi & Motichur Ladoo Pack of 4 piece (1 Each) | Traditional Mithai (Pack of 1)
- Price
- £12.22
- Rating
- 3.8/5
- Reviews
- 8
- Age
- 1y ago

Premium Indian Sweets Gift Box | 6 Traditional Barfi Varieties | Coconut Chocolate Pistachio & More | Perfect Festival Gift | 6 Pieces
- Price
- £17.03
- Rating
- 4.1/5
- Reviews
- 8
- Age
- 1y ago
Trending
90-day click momentum
Haldiram Indian Sweets 300g Popular Indian Sweets For Every Occasions Rich Flavour/Dessert/Sweet Gifts/Festival/Celebrations Boxed Treatz (300g Milk Burfi)
- Price
- £8.35
- Rating
- 4.7/5
- Reviews
- 4
- Age
- 1y ago

Sweetland London Maamoul Dates Assortment - 900 g | Handmade in London | Cookies | Gifts | Ramadan Mothers Day Easter & Eid | MaAmoul with Pistachio Almond Sesame & Mix of Dates | Tin Gift Box
- Price
- £27.78
- Rating
- 3.4/5
- Reviews
- 8
- Age
- 4y ago

Haldiram Indian Sweets Soan Papdi 250g-500g Popular Indian Sweet For Every Occasions Rich Flavour/Dessert/Sweet Gifts/Festival/Celebrations Boxed Treatz (250g Soan Papdi)
- Price
- £5.36
- Rating
- 4.7/5
- Reviews
- 7
- Age
- 1y ago

Premium Indian Sweets Gift Box | 6 Traditional Barfi Varieties | Coconut Chocolate Pistachio & More | Perfect Festival Gift | 6 Pieces
- Price
- £17.03
- Rating
- 4.1/5
- Reviews
- 8
- Age
- 1y ago

Haldirams Besan Ladoo 400g Popular Indian Sweets on Every Occasions Rich Flavour / Dessert / Sweet Gifts / Festival Special / Diwali Celebrations
- Price
- £7.08
- Rating
- 3.8/5
- Reviews
- 27
- Age
- 6y ago
Newest
by launch date
Mixed Indian Sweets Gift Box | Boondi Ladoo Pistachio Barfi Coconut Barfi & Motichur Ladoo Pack of 4 piece (1 Each) | Traditional Mithai (Pack of 1)
- Price
- £12.22
- Rating
- 3.8/5
- Reviews
- 8
- Age
- 1y ago

Special Premium Festival Mithai (Mixed Mithai 500g) A Treasure Trove Of Indian Traditional Sweets A taste of home a memory in every bite Gift For All Occasions Rakhi NewYear Diwali Holi
- Price
- £10.63
- Rating
- 3.8/5
- Reviews
- 9
- Age
- 1y ago

Premium Indian Sweets Gift Box | 6 Traditional Barfi Varieties | Coconut Chocolate Pistachio & More | Perfect Festival Gift | 6 Pieces
- Price
- £17.03
- Rating
- 4.1/5
- Reviews
- 8
- Age
- 1y ago

Haldiram Indian Sweets 300g Popular Indian Sweets For Every Occasions Rich Flavour/Dessert/Sweet Gifts/Festival/Celebrations Boxed Treatz (300g Milk Burfi)
- Price
- £8.35
- Rating
- 4.7/5
- Reviews
- 4
- Age
- 1y ago

Haldiram Indian Sweets Soan Papdi 250g-500g Popular Indian Sweet For Every Occasions Rich Flavour/Dessert/Sweet Gifts/Festival/Celebrations Boxed Treatz (250g Soan Papdi)
- Price
- £5.36
- Rating
- 4.7/5
- Reviews
- 7
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.
Brands
10 falling
Sellers
22
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
48%
Top 20: 90%
Open market
5%
- Haldiram's31%
- Saras Flavours of Asia21%
- Dnaaz16%
- LILYS INDIAN VEGETARIAN CUISINE13%
- Boxed Treatz11%
- vapewaves2%
- Open — no brand owns it (4 brands, 5%)
Indian Sweets demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Aug, Oct, Nov · busiest ÷ quietest = 8.6×
Top Indian Sweets search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- indian sweets65K/yr
- haldiram sweets13K/yr
- indian sweets gift box9K/yr
- barfi8K/yr
- mithai5K/yr
- ambala sweets3K/yr
- diwali sweets11K/yr
What reviews say buyers love and hate about Indian Sweets
What buyers mention most, as a share of all reviews.
What buyers love
98% of reviews“perfect, a lot of syrup”
“Excellent Quality”
“Classic Indian Sweet”
“Great price”
“Wonderful freshness and taste”
What buyers complain about
88% of reviews“To expensive”
“However, I didnt taste the nuts fully”
“So disappointing totally dry”
“The tins were not in Good Condition”
“Just seemed a little small”
Common Indian Sweets questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









