Icing

Shoppers searched for this 295K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 10.6% of those searches ended in a purchase. Searches in the last 90 days moved -18.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £179K a year.

Searches, last 12 months

295K

Growth, 90 days vs prior 90

-18.9%

Conversion, latest week

10.6%

Market size, estimated

£179Ka year

Peak month

October2.0× the quietest month

Top search term

icing sugar141K searches a year

Listings sell for £5.70 on average, from £1.53 to £14.56. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,250 to 1,500 of them. At £5.70 that is £7K to £9K a year per listing.

Average price

£5.70under the $15 to $100 sweet spot

Price range

£1.53–£14.56

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

30K–40K

Units per listing a year

1,250–1,500

Revenue per listing a year

£7K–£9K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

50% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #55 within Baking Supplies. It carries 451 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

50%

Prime listings

81%

Out of stock, average day

5.6%

Average rank

#55in Baking Supplies

Average rating

4.52 starsAmazon United Kingdom average 4.36 stars

Average reviews

451per listing

Listings tracked

16

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

48 months