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Iced Coffee Syrup

Fail

The top 5 brands take 100% of clicks, so Iced Coffee Syrup is a Fail.

Filters Trending
Flapen Score
47
47 / 100
Top 44% of 2,976 Grocery niches · +1 vs the category median of 46
Market size
£160K/yr280K searches / yr
90-day growth
+332.9%search demand this quarter
Competition
95%top-5 click share · 3 brands · 30 sellers

Flapen Score

Iced Coffee Syrup against its category

The dotted line is the Grocery average. Past it, Iced Coffee Syrup is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Iced Coffee Syrup market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Iced Coffee Syrup 280K times last year and spent an estimated £160K. All 3 brands take every click. Flapen scores it 47 out of 100, a Fail.

01 · Demand

14.9% of searches ended in a purchase last week.

Shoppers searched for this 280K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 14.9% of those searches ended in a purchase. Searches in the last 90 days moved +332.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £160K a year.

Searches, last 12 months
280K
Growth, 90 days vs prior 90
+332.9%
Conversion, latest week
14.9%
Market size, estimated
£160Ka year
Top search term
nescafe iced coffee62K searches a year

02 · Price

A sale here is worth £3.83.

Listings sell for £3.83 on average, from £3.23 to £5.06. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 6,000 to 8,000 of them. At £3.83 that is £23K to £31K a year per listing.

Average price
£3.83under the $15 to $100 sweet spot
Price range
£3.23–£5.06
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
40K–50K
Units per listing a year
6,000–8,000
Revenue per listing a year
£23K–£31K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #14 within Coffee. It carries 414 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#14in Coffee
Average rating
4.67 starsAmazon United Kingdom average 4.36 stars
Average reviews
414per listing
Listings tracked
7

04 · Newcomers

Amazon counts 4 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
4Amazon's first-year sales bar
Average brand age
43 months

Products

Top Iced Coffee Syrup products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 95% of clicks. A locked shelf that new listings rarely crack.

£0£16K£32K£48K£64K101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 falling

Sellers

30

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

95%

Top 20: 100%

Open market

0%

  • NESCAFÉ95%
  • TRUESTART3%
  • STARBUCKS2%

Demand

Iced Coffee Syrup search demand

Weekly searches over the year. Pick a range.

23K18KSpike '26Mar '26Mar '26Apr '26May '26May '26Jun '26Jul '26

Search terms

Top Iced Coffee Syrup search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • nescafe iced coffee62K/yr
  • coffee concentrate37K/yr
  • iced coffee syrup28K/yr
  • iced coffee concentrate21K/yr
  • ice coffee syrup14K/yr
  • nescafe espresso concentrate20K/yr
  • espresso concentrate11K/yr
  • nescafe concentrate iced coffee9K/yr
  • nescafe iced coffee concentrate44K/yr
  • nescafe concentrate9K/yr

Reviews and returns

What reviews say buyers love and hate about Iced Coffee Syrup

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Flavor9%−0.08

Flavour weak

No flavor

I worry about how weak the coffee flavour is

Taste-Overall8%+2.42

Unusual taste

Coffee taste not strong enough

Very bitter tasting

Sweetness7%

Not sweet either

It's unsweetened, so I add sugar as well

Needs sweetener

Value For Money7%+0.19

a bit pricey

It feels a tiny bit expensive

albeit slightly more expensive

Bitter7%−0.07

Too bitter

Secondly, there's a slightly unpleasant bitter aftertaste

its very bitter tasting to me

Love

Taste-Overall38%+2.42

Delicious coffee

Excellent taste

The taste is smooth

Flavor11%−0.08

Great flavour

The vanilla flavour comes through beautifully

The flavour is surprisingly rich

Ease Of Use11%+0.83

easy to prepare

Convenient to Use

Super easy to make

Value For Money10%+0.19

Good product value

Great value

Good value

Caffeine Content7%+0.60

Nice caffeine content, easy to use and it tastes good

if you're like me who needs a good Caffeine boost

It doesnt give me any unwanted caffeine side effects

FAQ

Common Iced Coffee Syrup questions

Answered from the same tracked data.