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Ice Cream Mix

Pass

Ice Cream Mix scores 66 out of 100, a Pass. Shoppers spend $277K a year here, search demand grew +268.6% this quarter, and returns run at 0.0% of orders.

Flapen Score
66
66 / 100
Top 2% of 2,976 Grocery niches · +20 vs the category median of 46
Market size
£277K/yr256K searches / yr
90-day growth
+268.6%search demand this quarter
Competition
58%top-5 click share · 9 brands · 26 sellers

Flapen Score

Ice Cream Mix against its category

The dotted line is the Grocery average. Past it, Ice Cream Mix is stronger. Inside it, weaker.

66Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ice Cream Mix market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Ice Cream Mix 256K times last year and spent an estimated £277K. The top 5 brands take 87% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 66 out of 100, a Pass.

01 · Demand

6.6% of searches ended in a purchase last week.

Shoppers searched for this 256K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.6% of those searches ended in a purchase. Searches in the last 90 days moved +268.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £277K a year.

Searches, last 12 months
256K
Growth, 90 days vs prior 90
+268.6%
Conversion, latest week
6.6%
Market size, estimated
£277Ka year
Peak month
July5.0× the quietest month
Top search term
ice cream mix118K searches a year

02 · Price

A sale here is worth £16.30.

Listings sell for £16.30 on average, from £5.73 to £33.75. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At £16.30 that is £8K to £12K a year per listing.

Average price
£16.30inside the $15 to $100 sweet spot
Price range
£5.73–£33.75
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
500–750
Revenue per listing a year
£8K–£12K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 52% ship with Prime. On an average day, 22.0% of listings are out of stock. The average listing ranks #419 within Baking Supplies. It carries 88 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
52%
Out of stock, average day
22.0%
Average rank
#419in Baking Supplies
Average rating
4.48 starsAmazon United Kingdom average 4.36 stars
Average reviews
88per listing
Listings tracked
21

04 · Newcomers

Amazon counts 3 of last year's 8 launches as successful.

8 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
3Amazon's first-year sales bar
Average brand age
41 months

Products

Top Ice Cream Mix products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.

£0£11K£22K£33K£44K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

26

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

58%

Top 20: 99%

Open market

7%

  • Comelle30%
  • JERSEY DAIRY PURE SINCE 176330%
  • LUCKY BOY11%
  • Ingredients Bar9%
  • Generic7%
  • Lakeland Dairies6%
  • Open — no brand owns it (3 brands, 7%)

Demand

Ice Cream Mix search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 5.0×

Search terms

Top Ice Cream Mix search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ice cream mix118K/yr
  • mr whippy ice cream mix23K/yr
  • soft serve ice cream mix21K/yr
  • icecream mix15K/yr
  • comelle11K/yr
  • comelle ice cream mixture12K/yr
  • ice cream mix for machine9K/yr
  • ice cream powder8K/yr
  • ice cream mix for ninja creami9K/yr
  • whippy ice cream mix7K/yr

Reviews and returns

What reviews say buyers love and hate about Ice Cream Mix

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Value For Money35%−0.24

Expensive

very expensive

Way too expensive not worth buying again

Taste-Overall22%+1.97

the taste was not so good

it doesnt taste like it looks

but the taste is way to sweet for me

Quality-Overall9%+0.85

Not good ice cream

Too expensive considering the quality

Hasnt turned up so cant review on quality

Texture/Consistency-Overall5%−0.08

L9ked very creamy as it went in

The texture is like slimy gum

Hard Feel5%−0.05

its too soft not worth the money

Love

Taste-Overall42%+1.97

It tastes beautiful

Tastes just like Mr Whippy ice cream

Absolutely delicious

Quality-Overall14%+0.85

The contents was good

Decent quality

This is the highest quality pre-made ice-cream mix on the market

Value For Money8%−0.24

Good price

Really creamy great price

Excellent value for money

Blend/Ratio8%+0.85

Ice cream mix

Jersey cream mix the best

this is the best ice cream mix around

Flavor7%+0.60

Excellent flavour

Really nice very rich in flavour

excellent ice cream flavour

FAQ

Common Ice Cream Mix questions

Answered from the same tracked data.