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Humantra Electrolytes

Humantra Electrolytes clears our launch bar: a $1.2M/yr market growing +23.3% this quarter with returns at 0.0%.

Flapen Score

61
Launch it
Market size 82Growth 52Conversion 88Competition 20Returns 100Price range 81Avg price 91Brand share 6Review moat 74Quality gap 58
This niche Category average

Is Humantra Electrolytes profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Humantra Electrolytes is a £1.2M/yr Amazon United Kingdom market (556K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Oct–Nov. Verdict: Launch it — 61/100.

Humantra Electrolytes: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Yes. Search demand moved +23.3% over the last 90 days and 10.3% of searches end in a purchase.

£1.2M

revenue / yr

Units sold / yr60K
Search volume / yr+23.3%556K
Conversion rate10.3%
Avg price£21.55

Who owns the niche?

The top 5 brands hold 98% of demand, so 2% of the market is open.

2%

open market share

Brands · sellers7 · 12
Top-5 product click share76%
Open market2%
Avg brand age40 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 15 products

Sponsored placement100%
New entrants (1y)4· 4 succeeded
Avg rating4.4★
Avg reviews531

Top Humantra Electrolytes products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.

£0£123K£246K£369K£492K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 rising

Sellers

12

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

1%

  • HUMANTRA88%
  • Free Soul4%
  • ViDrate3%
  • TRIP1%
  • Revival Shots1%
  • Keto-Pro Fuelled by FAT1%
  • Open — no brand owns it (1 brand, 1%)

Humantra Electrolytes demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume556KCVR10.3%Products15Brands7Top 5 Brands98%OOS Rate5.6%Rating4.4★Reviews531Avg BSR#3
25K15KSpike '25Prime Day '25Spike '26Prime Day '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Oct, Nov · busiest ÷ quietest = 2.9×

Top Humantra Electrolytes search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • humantra electrolytes366K/yr
  • humantra126K/yr
  • humantra electrolytes trial pack13K/yr
  • cherry electrolytes9K/yr
  • electrolytes humantra8K/yr
  • himantra electrolytes8K/yr
  • keto pro electrolytes7K/yr
  • electrolytes cherry5K/yr
  • humatra electrolytes3K/yr
  • keto pro3K/yr

What reviews say buyers love and hate about Humantra Electrolytes

What buyers mention most, as a share of all reviews.

What buyers love

79% of reviews
Taste-Overall25%

Amazing taste

Flavor21%

Variety flavours

Quality-Overall9%

Excellent Product

Moist/Dry8%

Keep hydrated

Value For Money4%

Good value

What buyers complain about

69% of reviews
Taste-Overall27%

Awful taste

Salt Content15%

Way too salty

Value For Money9%

Totally overpriced

Flavor7%

Artificial flavour

Sweetness4%

Too sweet

Common Humantra Electrolytes questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Humantra Electrolytes 61/100 on Amazon United Kingdom — Launch it. The niche generates £1.2M/yr across 15 tracked products. 4 of 4 products launched in the last 360 days are still selling. Search demand moved +23.3% over the last 90 days.
Search demand for Humantra Electrolytes on Amazon United Kingdom peaks in Oct–Nov, where the busiest month runs 2.9× the quietest.