Home Brew Beer Kit

Shoppers searched for this 201K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +18.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £75K a year.

Searches, last 12 months

201K

Growth, 90 days vs prior 90

+18.7%

Conversion, latest week

1.3%

Market size, estimated

£75Ka year

Peak month

December2.5× the quietest month

Top search term

home brew beer kit32K searches a year

Listings sell for £28.01 on average, from £8.39 to £71.37. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £28.01 that is £3K to £7K a year per listing.

Average price

£28.01inside the $15 to $100 sweet spot

Price range

£8.39–£71.37

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

£3K–£7K

Returns

0.4%of orders · Amazon United Kingdom median 0.6%

78% of listings pay for placement with sponsored ads. 19% ship with Prime. On an average day, 5.2% of listings are out of stock. The average listing ranks #369 within Beer, Wine & Spirits. It carries 212 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

19%

Out of stock, average day

5.2%

Average rank

#369in Beer, Wine & Spirits

Average rating

4.56 starsAmazon United Kingdom average 4.36 stars

Average reviews

212per listing

Listings tracked

27

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

60 months