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Hob Cleaner

Fail

Prices span $1.72–$10.14, mostly outside the sweet spot, so Hob Cleaner is a Fail.

Flapen Score
48
48 / 100
Top 40% of 2,976 Grocery niches · +2 vs the category median of 46
Market size
£262K/yr277K searches / yr
90-day growth
-25.3%search demand this quarter
Competition
57%top-5 click share · 12 brands · 117 sellers

Flapen Score

Hob Cleaner against its category

The dotted line is the Grocery average. Past it, Hob Cleaner is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hob Cleaner market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Hob Cleaner 277K times last year and spent an estimated £262K. The top 5 brands take 80% of clicks. Demand peaks in Jan–Feb. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 15.7% of those searches ended in a purchase.

Shoppers searched for this 277K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 15.7% of those searches ended in a purchase. Searches in the last 90 days moved -25.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £262K a year.

Searches, last 12 months
277K
Growth, 90 days vs prior 90
-25.3%
Conversion, latest week
15.7%
Market size, estimated
£262Ka year
Peak month
January2.0× the quietest month
Top search term
hob cleaner88K searches a year

02 · Price

A sale here is worth £6.02.

Listings sell for £6.02 on average, from £1.72 to £10.14. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,000 to 2,500 of them. At £6.02 that is £12K to £15K a year per listing.

Average price
£6.02under the $15 to $100 sweet spot
Price range
£1.72–£10.14
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
40K–50K
Units per listing a year
2,000–2,500
Revenue per listing a year
£12K–£15K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

61% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #158 within Household Cleaners. It carries 1,446 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
61%
Prime listings
94%
Out of stock, average day
3.2%
Average rank
#158in Household Cleaners
Average rating
4.47 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,446per listing
Listings tracked
18

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
48 months

Products

Top Hob Cleaner products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 57% of clicks. Leaders hold, but buyers still shop past them.

£0£26K£52K£79K£105K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 rising

Sellers

117

Est. top-5 brand share

80%

Top 20: 100%

Est. top-5 click share

57%

Top 20: 100%

Open market

16%

  • HG31%
  • Astonish26%
  • Hob Brite9%
  • Masonara8%
  • Tidybond5%
  • Nordicare5%
  • Open — no brand owns it (6 brands, 16%)

Demand

Hob Cleaner search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Spike '25SepDecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 2.0×

Search terms

Top Hob Cleaner search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • hob cleaner88K/yr
  • ceramic hob cleaner48K/yr
  • induction hob cleaner46K/yr
  • astonish hob cleaner21K/yr
  • hob cleaner glass ceramic17K/yr
  • glass hob cleaner15K/yr
  • hg hob cleaner10K/yr
  • electric hob cleaner8K/yr
  • astonish hob cream cleaner4K/yr
  • hob cleaner cream3K/yr

Reviews and returns

What reviews say buyers love and hate about Hob Cleaner

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Ease Of Cleaning”
16%of negative reviews mention “Ease Of Cleaning”
0.2%of orders come back
“my is it difficult to keep clean”
A buyer, on “Ease Of Cleaning”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Hob Cleaner questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data