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58

high polyphenol extra virgin olive oil

Worth a look

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 63Growth 88Conversion 67Competition 14Returns 100Price range 94Avg price 95Brand share 11Review moat 66Quality gap 25

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Incredible£36.33

avg listing price — sweet spot $15–$100

Price range

Great£13.87–£99.18

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Great+92.9%

90-day search growth — must beat 0% to launch

Conversion

Good6.0%

search→purchase rate — share of searches ending in a sale

Review moat

Good864.73

avg incumbent reviews — the moat a new listing must climb

Market size

Good£580K

£580K/yr · 264K searches

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Competition

Bad83%

top-5 click share — a locked-up shelf

Brand share

Bad95%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United Kingdom niche tracking, high polyphenol extra virgin olive oil is a £580K/yr Amazon United Kingdom market (264K searches/yr). The top 5 brands hold 95% of demand. Verdict: Worth a look — 58/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

high polyphenol extra virgin olive oil market data

Units sold / yr
15K–20K
avg 1,250–1,500/product
Revenue / yr
£545K–£727K
units × avg price
Conversion rate
6.0%
Avg BSR
#19
Page quality
0%
Prime
64%
Sponsored
82%
Out of stock
4.9%
Avg brand age
59 months
Avg seller age
169 days

Competition & brand share

The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.

Brands

7 falling

Sellers

7

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

2%

  • AEONS48%
  • Andalus20%
  • November Polyphenols19%
  • Yolioo5%
  • Lyrakis Family4%
  • Skapeti2%
  • Open — no brand owns it (1 brand, 2%)

Demand

Weekly Amazon search volume, last 16 weeks — +92.9% search growth over the last 90 days.
8K6KSpike '26Prime Day '26Apr '26Apr '26May '26May '26May '26Jun '26Jun '26Jul '26

Top high polyphenol extra virgin olive oil search terms

  • ancient roots olive oil109K/yr
  • ancient roots olive oil polyphenol-packed extra virgin olive oil13K/yr
  • high polyphenol extra virgin olive oil22K/yr
  • aeons ancient roots olive oil14K/yr
  • ancient roots olive oil reviews26K/yr
  • november polyphenols organic olive oil10K/yr
  • highest polyphenols olive oil8K/yr
  • high polyphenol olive oil7K/yr
  • polyphenol olive oil7K/yr
  • november olive oil14K/yr
All search terms

Top high polyphenol extra virgin olive oil products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£58K20%£116K30%£174K40%£232K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

What buyers say about high polyphenol extra virgin olive oil

What buyers praise and complain about, mined from review topics.

What buyers love

Taste-Overall28%

“Amazing taste”

Quality-Overall23%

“a high quality bottle”

Value For Money7%

“Good value for money”

Oily/Greasy6%

“very smooth flavoured oil”

Flavor6%

“Great flavor”

Health Benefits-Overall3%

“Great for Wellness Shots”

Ingredients-Overall3%

“higher polyphenol content”

Spiciness3%

“Great peppery flavour”

Advertised Vs Actual Product2%

“Just what I wanted”

Vegan/Organic2%

“Great Organic Extra Virgin Olive Oil”

What buyers complain about

Value For Money21%

“Expensive”

Taste-Overall13%

“Horrible taste”

Spiciness7%

“Peppery”

Oily/Greasy6%

“not grassy at all which I hoped that it might be”

Bitter4%

“It was extremely bitter”

Functionality-Overall2%

“Results dont appear to live up to the pre sales hype”

Ease Of Use2%

“Very difficult to get top off”

Smell2%

“immediately noticed it had zero aroma”

Quality-Overall2%

“Very poor quality olive oil”

Flavor1%

“Totally different taste to any other EVOO I've tried”

Top return reasons

Taste-Overall100%

Common questions

Is high polyphenol extra virgin olive oil profitable to sell on Amazon United Kingdom?
The niche generates £580K/yr across 11 tracked products. 3 of 5 products launched in the last 360 days are still selling. 90-day search growth is +92.9%. Flapen's verdict: Worth a look (58/100).
How competitive is the high polyphenol extra virgin olive oil niche?
7 brands and 7 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 95% of demand.
What do buyers complain about in high polyphenol extra virgin olive oil?
Top complaints mined from reviews: Value For Money, Taste-Overall, Spiciness. The return rate is 0.0%.
What does it cost to enter the high polyphenol extra virgin olive oil niche?
Listings span £13.87–£99.18; the average listing price is £36.33 (sweet spot $15–$100). The average incumbent carries 865 reviews — the moat a new listing must climb.