How competitive is the Herbalife niche on Amazon United Kingdom?

4 brands and 49 sellers compete in Herbalife on Amazon United Kingdom. The top 5 Herbalife products take 81% of clicks and its top 5 brands hold 100% of demand.

What do buyers complain about in Herbalife?

Herbalife buyers on Amazon United Kingdom complain most about Taste-Overall, Sweetness, Value For Money, the themes mined from the niche's reviews. Its return rate is 0.1%.

What does it cost to enter the Herbalife niche?

Herbalife sells for £20.29 on average on Amazon United Kingdom, inside our $15–$100 sweet spot. Listings span £4.69–£44.12. The average incumbent carries 1,921 reviews — the moat a new listing must climb.

Herbalife

brand-locked demand (top 5 brands take 100% of clicks) — Herbalife doesn't clear our bar today.

Flapen Score

Skip it

This niche Category average

Is Herbalife profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Herbalife is a £71K/yr Amazon United Kingdom market (141K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Sep. Verdict: Skip it — 40/100.

Herbalife: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -2.9% over the last 90 days and 2.5% of searches end in a purchase.

£71K

revenue / yr

Units sold / yr5K

Search volume / yr-2.9%141K

Conversion rate2.5%

Avg price£20.29

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

open market share

Brands · sellers4 · 49

Top-5 product click share81%

Open market0%

Avg brand age47 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.

0/100

page quality · 10 products

Top Herbalife products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Herbalife Formula 1 Shake Mix - Meal replacement shake mix for weight control and healthy nutrition (550g Vanilla Cream) (550 vanilla)

Price: £43.26
Rating: 3.2/5
Reviews: 28
Age: 2y ago

HERBALIFE Afresh Energy Drink - Lemon Flavor & Tulsi Flavor For Weight Loss Energy Drink (50 g Lemon Tulsi Flavored)

Price: £32.24
Rating: 3.0/5
Reviews: 1
Age: 2y ago

SlimFast Meal Replacement Powder Strawberry Flavour 584g 16 servings

Price: £7.77
Rating: 4.6/5
Reviews: 3,534
Age: 5y ago

Herbalife Instant Herbal Drink with Tea Extracts - Raspberry Flavour - 50 g

Price: £31.81
Rating: 4.4/5
Reviews: 4,203
Age: 10y ago

SlimFast Strawberry Meal Replacement Shake 6 x 325 ml

Price: £7.75
Rating: 4.6/5
Reviews: 3,830
Age: 12y ago

Newest

by launch date

SlimFast Meal Replacement Powder Strawberry Flavour 300g (8 Meals)

Price: £4.69
Rating: 4.6/5
Reviews: 349
Age: 1y ago

Herbalife Formula 1 Shake Mix - Meal replacement shake mix for weight control and healthy nutrition (550g Vanilla Cream) (550 vanilla)

Price: £43.26
Rating: 3.2/5
Reviews: 28
Age: 2y ago

Herbalife Tea Concentrate: Original 3.6 OZ (102g) Herbalife Tea

Price: £44.12
Rating: 4.2/5
Reviews: 141
Age: 2y ago

HERBALIFE Afresh Energy Drink - Lemon Flavor & Tulsi Flavor For Weight Loss Energy Drink (50 g Lemon Tulsi Flavored)

Price: £32.24
Rating: 3.0/5
Reviews: 1
Age: 2y ago

SlimFast Meal Replacement Powder Blueberry Flavour 584g 16 Servings

Price: £8.03
Rating: 4.6/5
Reviews: 773
Age: 4y ago

Competition: brands, sellers & click share

The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

81%

Top 20: 100%

Open market

Herbalife71%
SlimFast21%
Super Supplement5%
Aloe Pura3%
Open — no brand owns it (0%)

Herbalife demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume141KCVR2.5%Products10Brands4Top 5 Brands100%OOS Rate6.7%Rating4.2★Reviews1,921Avg BSR#293

Peak months: Sep · busiest ÷ quietest = 5.9×

Top Herbalife search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

herbalife63K/yr +11.2%0.4% conv.
herbalife shakes for weight loss37K/yr -17.2%0.3% conv.
herbalife protein powder10K/yr -2.5%0.2% conv.
slimfast strawberry8K/yr -19.0%17.1% conv.
herbal life6K/yr -14.1%0.5% conv.
strawberry slimfast4K/yr -36.0%20.2% conv.
herbalife formula 14K/yr -15.4%0.4% conv.
herbalife products2K/yr +99.1%0.6% conv.
herbalife nutrition2K/yr -2.3%0.2% conv.
herbalife shake2K/yr -7.8%0.2% conv.

What reviews say buyers love and hate about Herbalife

What buyers mention most, as a share of all reviews.

What buyers love

89% of reviews

Taste-Overall34%

“Great for a snack”

Flavor15%

“It's easy to use like their other flavors”

Value For Money12%

“Amazing price”

Quality-Overall8%

“Excellent product”

Nutritional Content5%

“Theres a lot of protein in these drinks which is great”

What buyers complain about

76% of reviews

Taste-Overall38%

“both of these tubs tasted miserable”

Sweetness16%

“High in sugar”

Value For Money4%

“Waste of money”

Flavor4%

“Not a fan of this flavour”

Functionality-Overall4%

“Didn't work”

Common Herbalife questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Herbalife 40/100 on Amazon United Kingdom — Skip it. The niche generates £71K/yr across 10 tracked products. Search demand moved -2.9% over the last 90 days.