How competitive is the Hendersons Relish niche on Amazon United Kingdom?

3 brands and 18 sellers compete in Hendersons Relish on Amazon United Kingdom. The top 5 Hendersons Relish products take 84% of clicks and its top 5 brands hold 100% of demand.

What does it cost to enter the Hendersons Relish niche?

Hendersons Relish sells for £10.45 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £2.13–£22.56. The average incumbent carries 287 reviews — the moat a new listing must climb.

Hendersons Relish

brand-locked demand (top 5 brands take 100% of clicks) — Hendersons Relish doesn't clear our bar today.

Flapen Score

Skip it

This niche Category average

Is Hendersons Relish profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Hendersons Relish is a £65K/yr Amazon United Kingdom market (37K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 36/100.

Hendersons Relish: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -26.9% over the last 90 days and 16.8% of searches end in a purchase.

£65K

revenue / yr

Units sold / yr8K

Search volume / yr-26.9%37K

Conversion rate16.8%

Avg price£10.45

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

open market share

Brands · sellers3 · 18

Top-5 product click share84%

Open market0%

Avg brand age73 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.

0/100

page quality · 7 products

Top Hendersons Relish products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

(2 Bottles) Hendersons Hendersons Strong & Northern Relish 142ml

Price: £8.11
Rating: 4.6/5
Reviews: 66
Age: 2y ago

Hendersons Relish 284ml

Price: £2.13
Rating: 4.6/5
Reviews: 305
Age: 10y ago

Hendersons Strong & Northern Relish 142ml

Price: £5.25
Rating: 4.6/5
Reviews: 213
Age: 9y ago

Hendersons Relish - 1 Litre

Price: £9.22
Rating: 4.8/5
Reviews: 1,250
Age: 8y ago

Hendersons Relish. an Alternative to Worcestershire Sauce. A Spicy Gluten Free Sauce. Plant Based Ingredients. Suitable for Vegans / Vegetarians. 4.55 Litre Bottle.

Price: £22.56
Rating: 4.8/5
Reviews: 83
Age: 5y ago

Newest

by launch date

(2 Bottles) Hendersons Hendersons Strong & Northern Relish 142ml

Price: £8.11
Rating: 4.6/5
Reviews: 66
Age: 2y ago

Bugs Pantry (2 Bottles) Hendersons Spicy Yorkshire Relish 284 ml Hendersons

Price: £9.04
Rating: 4.8/5
Reviews: 65
Age: 2y ago

Relish Bundle with Hendersons Relish 284ml (3 Pack)

Price: £16.83
Rating: 4.6/5
Reviews: 27
Age: 2y ago

Hendersons Relish. an Alternative to Worcestershire Sauce. A Spicy Gluten Free Sauce. Plant Based Ingredients. Suitable for Vegans / Vegetarians. 4.55 Litre Bottle.

Price: £22.56
Rating: 4.8/5
Reviews: 83
Age: 5y ago

Hendersons Relish - 1 Litre

Price: £9.22
Rating: 4.8/5
Reviews: 1,250
Age: 8y ago

Competition: brands, sellers & click share

The top 5 products capture 84% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

84%

Top 20: 100%

Open market

Hendersons58%
Bug's Pantry35%
Generic7%

Hendersons Relish demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume37KCVR16.8%Products7Brands3Top 5 Brands100%OOS Rate0.0%Rating4.7★Reviews287Avg BSR#622

What reviews say buyers love and hate about Hendersons Relish

What buyers mention most, as a share of all reviews.

What buyers love

98% of reviews

Flavor30%

“Absolutely packed with flavour”

Taste-Overall28%

“Great taste”

Nutritional Content10%

“Gluten free”

Vegan/Organic7%

“Great vegetarian alternative to Worcestershire Sauce”

Size-Overall7%

“brilliant this more than fits in all ways”

What buyers complain about

67% of reviews

Value For Money50%

“Original hendos, expensive”

Taste-Overall17%

“not really enjoyed them”

Common Hendersons Relish questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Hendersons Relish 36/100 on Amazon United Kingdom — Skip it. The niche generates £65K/yr across 7 tracked products. Search demand moved -26.9% over the last 90 days.

Hendersons Relish buyers on Amazon United Kingdom complain most about Value For Money, Taste-Overall, the themes mined from the niche's reviews. Its return rate is 0.0%.