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Hemp Oil

Hemp Oil shows low returns (0.1%), but a small market ($64K/yr) keeps it on the watch list.

Flapen Score

53
Worth a look
Market size 16Growth 18Conversion 81Competition 56Returns 100Price range 29Avg price 47Brand share 82Review moat 64Quality gap 60
This niche Category average

Is Hemp Oil profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Hemp Oil is a £64K/yr Amazon United Kingdom market (65K searches/yr). The top 5 brands hold 53% of demand. Demand peaks in Sep. Verdict: Worth a look — 53/100.

Hemp Oil: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -13.7% over the last 90 days and 8.5% of searches end in a purchase.

£64K

revenue / yr

Units sold / yr6K
Search volume / yr-13.7%65K
Conversion rate8.5%
Avg price£11.61

Who owns the niche?

The top 5 brands hold 53% of demand, so 47% of the market is open.

47%

open market share

Brands · sellers21 · 30
Top-5 product click share52%
Open market47%
Avg brand age63 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 24 products

Sponsored placement71%
New entrants (1y)2· 2 succeeded
Avg rating4.4★
Avg reviews925

Top Hemp Oil products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.

£0£3K£6K£10K£13K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

21 falling

Sellers

30

Top-5 brand share

53%

Top 20: 99%

Top-5 click share

52%

Top 20: 96%

Open market

41%

  • Biona20%
  • The Soapery11%
  • BeneHemp8%
  • Horbäach7%
  • WeightWorld7%
  • NOVADS6%

Hemp Oil demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume65KCVR8.5%Products24Brands21Top 5 Brands53%OOS Rate6.8%Rating4.4★Reviews925Avg BSR#146
3K2KSpike '24Spike '25SepDecMarJunAugNovMarMay

Peak months: Sep · busiest ÷ quietest = 1.8×

Top Hemp Oil search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • hemp oil43K/yr
  • hemp seed oil15K/yr
  • hemp oil for humans7K/yr

What reviews say buyers love and hate about Hemp Oil

What buyers mention most, as a share of all reviews.

What buyers love

70% of reviews
Value For Money14%

Good value

Quality-Overall12%

Excellent product

Sleep Quality12%

A good night's sleep

Taste-Overall7%

This oil is nice tasting

Stress/Anxiety6%

Helps anxiety

What buyers complain about

57% of reviews
Functionality-Overall16%

Not affective. Doesnt help

Taste-Overall11%

Tastes like chemicals now

Value For Money8%

Could be cheaper

Quality-Overall4%

together with a cheap marketing

Sleep Quality4%

Didnt help anxiety or insomnia

Hemp Oil return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

25%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Functionality-Overall
50%
2Smell
25%
3Color
25%

Common Hemp Oil questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Hemp Oil 53/100 on Amazon United Kingdom — Worth a look. The niche generates £64K/yr across 24 tracked products. 2 of 2 products launched in the last 360 days are still selling. Search demand moved -13.7% over the last 90 days.
Search demand for Hemp Oil on Amazon United Kingdom peaks in Sep, where the busiest month runs 1.8× the quietest.