Hemp Hearts
FailShoppers spend only $60K a year here, so Hemp Hearts is a Fail.
- Flapen Score
- 42 / 100Ranks 2,003 of 2,976 Grocery niches · −4 vs the category median of 4642
- Market size
- £60K/yr35K searches / yr
- 90-day growth
- -6.7%search demand this quarter
- Competition
- 73%top-5 click share · 11 brands · 10 sellers
Flapen Score
Hemp Hearts against its category
The dotted line is the Grocery average. Past it, Hemp Hearts is stronger. Inside it, weaker.
Market
The Hemp Hearts market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Hemp Hearts 35K times last year and spent an estimated £60K. The top 5 brands take 79% of clicks. Flapen scores it 42 out of 100, a Fail.
01 · Demand
14.5% of searches ended in a purchase last week.
Shoppers searched for this 35K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 14.5% of those searches ended in a purchase. Searches in the last 90 days moved -6.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £60K a year.
- Searches, last 12 months
- 35K
- Growth, 90 days vs prior 90
- -6.7%
- Conversion, latest week
- 14.5%
- Market size, estimated
- £60Ka year
- Top search term
- hemp hearts29K searches a year
02 · Price
A sale here is worth £11.57.
Listings sell for £11.57 on average, from £3.63 to £19.45. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At £11.57 that is £3K to £6K a year per listing.
- Average price
- £11.57under the $15 to $100 sweet spot
- Price range
- £3.63–£19.45
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £3K–£6K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #207 within Dried Fruits, Nuts & Vegetables. It carries 425 reviews at 4.75 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 67%
- Prime listings
- 100%
- Out of stock, average day
- 0.5%
- Average rank
- #207in Dried Fruits, Nuts & Vegetables
- Average rating
- 4.75 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 425per listing
- Listings tracked
- 12
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 67 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 67 months
Products
Top Hemp Hearts products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Harehope - British Grown Hemp Hearts - (Dehulled Hemp Seeds - High in Omega 3-6-9 & Plant-Based Protein) 500g
- Price
- £10.63
- Rating
- 4.9/5
- Reviews
- 56
- Age
- 3y ago

Hulled Hemp Seeds 1kg - Shelled Hemp Hearts Ready to Eat Edible For Human Consumption Grade Without No Shell Seed Natural Protein Omega Raw UnRoasted UnSalted Uncooked Large Bulk UK or European EU
- Price
- £13.75
- Rating
- 4.9/5
- Reviews
- 91
- Age
- 1y ago

Twinbergs Organic Shelled Hemp Seeds 1KG Raw Hulled Hemp Hearts | Superfood With Omega 3 & 6 for Smoothies Baking & Protein Boost
- Price
- £19.16
- Rating
- 4.7/5
- Reviews
- 68
- Age
- 1y ago

Jorus Shelled Hemp Seeds 500g Hulled Hemp Hearts High in Protein Vegan
- Price
- £11.50
- Rating
- 4.6/5
- Reviews
- 67
- Age
- 1y ago

Nature Diet Hemp Seeds Hulled 500 g Rich in Protein & Fatty Acids
- Price
- £8.53
- Rating
- 4.7/5
- Reviews
- 124
- Age
- 1y ago
Trending
90-day click momentum
Nature Diet Hemp Seeds Hulled 500 g Rich in Protein & Fatty Acids
- Price
- £8.53
- Rating
- 4.7/5
- Reviews
- 124
- Age
- 1y ago

Twinbergs Organic Shelled Hemp Seeds 1KG Raw Hulled Hemp Hearts | Superfood With Omega 3 & 6 for Smoothies Baking & Protein Boost
- Price
- £19.16
- Rating
- 4.7/5
- Reviews
- 68
- Age
- 1y ago

Jorus Shelled Hemp Seeds 500g Hulled Hemp Hearts High in Protein Vegan
- Price
- £11.50
- Rating
- 4.6/5
- Reviews
- 67
- Age
- 1y ago

Hemp Seeds 150g Shaker High in Protein Omega-3 & Amino Acids Supports Muscle & Heart Health Vegan & Gluten-Free Great for Smoothies Salads Soups & More Munchy Seeds Need Seeds
- Price
- £3.63
- Rating
- 4.9/5
- Reviews
- 36
- Age
- 1y ago

Intenson Hemp Seeds Hulled 500 g Rich in Protein and Fatty Acids
- Price
- £9.50
- Rating
- 4.8/5
- Reviews
- 199
- Age
- 1y ago
Newest
by launch date
Jorus Shelled Hemp Seeds 500g Hulled Hemp Hearts High in Protein Vegan
- Price
- £11.50
- Rating
- 4.6/5
- Reviews
- 67
- Age
- 1y ago

Intenson Hemp Seeds Hulled 500 g Rich in Protein and Fatty Acids
- Price
- £9.50
- Rating
- 4.8/5
- Reviews
- 199
- Age
- 1y ago

Twinbergs Organic Shelled Hemp Seeds 1KG Raw Hulled Hemp Hearts | Superfood With Omega 3 & 6 for Smoothies Baking & Protein Boost
- Price
- £19.16
- Rating
- 4.7/5
- Reviews
- 68
- Age
- 1y ago

Hulled Hemp Seeds 1kg - Shelled Hemp Hearts Ready to Eat Edible For Human Consumption Grade Without No Shell Seed Natural Protein Omega Raw UnRoasted UnSalted Uncooked Large Bulk UK or European EU
- Price
- £13.75
- Rating
- 4.9/5
- Reviews
- 91
- Age
- 1y ago

Nature Diet Hemp Seeds Hulled 500 g Rich in Protein & Fatty Acids
- Price
- £8.53
- Rating
- 4.7/5
- Reviews
- 124
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 73% of clicks. A locked shelf that new listings rarely crack.
Brands
11 falling
Sellers
10
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
73%
Top 20: 100%
Open market
16%
- Harehope29%
- jorus18%
- PURIMA14%
- Twinbergs11%
- Nature Diet7%
- Spring Blossom5%
- Open — no brand owns it (5 brands, 16%)
Demand
Hemp Hearts search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan · busiest ÷ quietest = 1.8× · 8 of 12 months tracked
Reviews and returns
What reviews say buyers love and hate about Hemp Hearts
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Too expensive
Expensive,
as these 'hearts' look like they were de-husked using a high speed blender - barely discernible fragments in an oily powder
package was smaller than expected
I thought they would be rock hard
Its not fully separated from the husk so sometimes you get horrible crunchy bits
Love
Great product - as described
Amazing quality
Excellent product
Delicious taste
Taste is lovely, nutty and fresh
Nice nutty taste
great value
Excellent value for money
Good Value
healthy seeds
Healthy
Far healthier than shop bought
significantly boost the nutrition
good source of fibre
high in nutrients
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hemp Hearts questions
Answered from the same tracked data.









