Harry Potter Sweets
FailDemand is soft, at -19.0% this quarter, so Harry Potter Sweets is a Fail.
- Flapen Score
- 45 / 100Ranks 1,592 of 2,976 Grocery niches · −1 vs the category median of 4645
- Market size
- £68K/yr128K searches / yr
- 90-day growth
- -19.0%search demand this quarter
- Competition
- 62%top-5 click share · 10 brands · 57 sellers
Flapen Score
Harry Potter Sweets against its category
The dotted line is the Grocery average. Past it, Harry Potter Sweets is stronger. Inside it, weaker.
Market
The Harry Potter Sweets market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Harry Potter Sweets 128K times last year and spent an estimated £68K. The top 5 brands take 90% of clicks. Demand peaks in Sep–Oct–Nov–Dec. Flapen scores it 45 out of 100, a Fail.
01 · Demand
5.9% of searches ended in a purchase last week.
Shoppers searched for this 128K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.9% of those searches ended in a purchase. Searches in the last 90 days moved -19.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £68K a year.
- Searches, last 12 months
- 128K
- Growth, 90 days vs prior 90
- -19.0%
- Conversion, latest week
- 5.9%
- Market size, estimated
- £68Ka year
- Peak month
- December4.6× the quietest month
- Top search term
- harry potter sweets74K searches a year
02 · Price
A sale here is worth £9.07.
Listings sell for £9.07 on average, from £2.11 to £31.59. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At £9.07 that is £2K to £5K a year per listing.
- Average price
- £9.07under the $15 to $100 sweet spot
- Price range
- £2.11–£31.59
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £2K–£5K
- Returns
- 0.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
26% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 9.2% of listings are out of stock. The average listing ranks #311 within Confectionery. It carries 973 reviews at 4.23 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 26%
- Prime listings
- 84%
- Out of stock, average day
- 9.2%
- Average rank
- #311in Confectionery
- Average rating
- 4.23 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 973per listing
- Listings tracked
- 19
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Harry Potter Sweets products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Jelly Belly | Harry Potter Bertie Botts Beans Bag 54g (Pack of1)
- Price
- £3.16
- Rating
- 4.2/5
- Reviews
- 4,061
- Age
- 10y ago

Harry Potter Sweets Harry Potter Chocolate Frog Bertie Botts Every Flavour Beans Retro Sweets Sweet Box Sweet boxes Box of Sweeties Sweeties Hamper (Slug Bean Frog ) Plus a Random Sticker
- Price
- £11.85
- Rating
- 3.6/5
- Reviews
- 55
- Age
- 1y ago

Jelly Belly Harry Potter Bertie Botts Beans Flipbox 35 g
- Price
- £2.96
- Rating
- 4.0/5
- Reviews
- 2,566
- Age
- 10y ago

Harry Potter Bertie Botts Gift Box - Every Flavour Jelly Belly Beans 125g
- Price
- £7.45
- Rating
- 4.2/5
- Reviews
- 4,061
- Age
- 7y ago

Harry Potter HarryPotter Sweets HarryPotter Chocolate Frog Bertie Botts Every Flavour Beans Harry Potter Chocolate (Bertie Botts Beans 3x)
- Price
- £7.77
- Rating
- 3.9/5
- Reviews
- 13
- Age
- 1y ago
Trending
90-day click momentum
Harry Potter Girls Short Pyjama Set 2 Piece Breathable Lounge Wear (Burgundy 13-14 Years)
- Price
- £12.03
- Rating
- 4.7/5
- Reviews
- 1,431
- Age
- 6y ago

Harry Potter Womens Wearable Blanket Hoodie | Adults Gray Hooded Pullover with Hogwarts Graphic All Over Print | One Size Sherpa Lined Loungewear with Pockets | Classic Wizard Movie Merchandise Gift
- Price
- £31.59
- Rating
- 4.8/5
- Reviews
- 1,371
- Age
- 1y ago

Harry Potter Chocolate Frog Unisex Candy Standard see description
- Price
- £7.71
- Rating
- 3.7/5
- Reviews
- 11
- Age
- 5y ago

HARRY POTTER BIRTHDAY CARD DOBBY HAS HEARD OF YOUR GREATNESS
- Price
- £2.11
- Rating
- 4.7/5
- Reviews
- 19
- Age
- 1y ago

Haribo Harry Potter Hermione Special Edition 160g - Fruit gum mix with golden snitch talking hat crooked leg & many more Limited Edition Perfect for J.K Rowling fans - only for a short time!
- Price
- £3.71
- Rating
- 4.6/5
- Reviews
- 769
- Age
- 1y ago
Newest
by launch date
Haribo Harry Potter Hermione Special Edition 160g - Fruit gum mix with golden snitch talking hat crooked leg & many more Limited Edition Perfect for J.K Rowling fans - only for a short time!
- Price
- £3.71
- Rating
- 4.6/5
- Reviews
- 769
- Age
- 1y ago

HARRY POTTER BIRTHDAY CARD DOBBY HAS HEARD OF YOUR GREATNESS
- Price
- £2.11
- Rating
- 4.7/5
- Reviews
- 19
- Age
- 1y ago

Harry Potter Sweets Harry Potter Chocolate Frog Bertie Botts Every Flavour Beans Retro Sweets Sweet Box Sweet boxes Box of Sweeties Sweeties Hamper (Slug Bean Frog ) Plus a Random Sticker
- Price
- £11.85
- Rating
- 3.6/5
- Reviews
- 55
- Age
- 1y ago

Harry Potter HarryPotter Sweets HarryPotter Chocolate Frog Bertie Botts Every Flavour Beans Harry Potter Chocolate (Bertie Botts Beans 3x)
- Price
- £7.77
- Rating
- 3.9/5
- Reviews
- 13
- Age
- 1y ago

Harry Potter Sweets Harry Potter Chocolate Frog Retro Sweets Sweet Box Sweet boxes Box of Sweeties Sweeties Hamper (Chocolate Frogs 3x) Plus Sticker
- Price
- £12.93
- Rating
- 3.6/5
- Reviews
- 3
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 flat
Sellers
57
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
62%
Top 20: 100%
Open market
7%
- Jelly Belly44%
- Warner Bros Pictures25%
- Harry Potter10%
- HARIBO6%
- Burmont's Speciality Gifts5%
- Unique3%
- Open — no brand owns it (4 brands, 7%)
Demand
Harry Potter Sweets search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 4.6×
Search terms
Top Harry Potter Sweets search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- harry potter sweets74K/yr
- bertie botts every flavour beans20K/yr
- harry potter food10K/yr
- harry potter snacks7K/yr
- harry potter jelly beans8K/yr
- harry potter sweets uk7K/yr
- harry potter beans3K/yr
Reviews and returns
What reviews say buyers love and hate about Harry Potter Sweets
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Not worth the money
although a little pricey
Massively Overpriced
Smaller packets than I thought they werent as impressive as I thought
Small
Small packet
There aren't ANY nice flavours
this product only contains the horrible flavours
Not every flavour - only bad ones
Came moldy
the self adhesive isnt fit for purpose
Love
Perfect gift box
Secret Santa gift
Perfect Mother's Day Gift
Tasted amazing
Great different tastes
Lovely yummy treat
A good size
the box was perfect size to post
it fits great
Good value for money
Great value for money
Good price
Nice and sturdy just the right size
Very sturdy, good quality gift box
Return
0.2% Return rate 72% Fixable by listing
Smaller packets than I thought they werent as impressive as I thought
Small
Small packet
Not worth the money
although a little pricey
Massively Overpriced
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Harry Potter Sweets questions
Answered from the same tracked data.









