harry potter cake toppers
Worth a lookShows low returns (0.8%), but prices mostly outside the sweet spot ($2.62–$10.91) keeps it on the watch list.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Review moat
Great176.88avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Brand share
Great56%top-5 brand share — no brand owns this niche
Conversion
Good5.6%search→purchase rate — share of searches ending in a sale
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Avg price
Bad£5.75avg listing price — sweet spot $15–$100
Growth
Bad-23.1%90-day search growth — must beat 0% to launch
Market size
Bad£36K£36K/yr · 112K searches
Price range
Bad£2.62–£10.91cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, harry potter cake toppers is a £36K/yr Amazon United Kingdom market (112K searches/yr). The top 5 brands hold 56% of demand. Demand peaks in Jan–Sep–Oct. Verdict: Worth a look — 50/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
harry potter cake toppers market data
- Units sold / yr
- 6K–8K
- avg 100–250/product
- Revenue / yr
- £35K–£46K
- units × avg price
- Conversion rate
- 5.6%
- Avg BSR
- #767
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 71%
- Out of stock
- 5.1%
- Avg brand age
- 35 months
- Avg seller age
- 174 days
Competition & brand share
The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.Brands
20 rising
Sellers
29
Top-5 brand share
56%
Top 20: 100%
Top-5 click share
51%
Top 20: 96%
Open market
38%
- Jofiesu17%
- POPOYU17%
- Blumomon8%
- YQ-BEST8%
- SugArt6%
- Doyomtoy6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -23.1% search growth over the last 90 days.Peak months: Jan, Sep, Oct · busiest ÷ quietest = 1.8×
Top harry potter cake toppers search terms
- harry potter cake decorations47K/yr
- harry potter cake topper36K/yr
- harry potter cake toppers11K/yr
- harry potter cake8K/yr
- harry potter cake toppers and decorations7K/yr
- harry potter cake toppers edible2K/yr
Top harry potter cake toppers products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Jofiesu Magician Mini Figures Magical Wizard Birthday Cake Toppers Cartoon Party Decorations - cake topper cupcake toppers for kid Kids Birthday Party Decorations
Jofiesu£8.214.4★127 rev
11Pcs Happy Birthday Cake Toppers Cake Toppers for Boys Birthday Cake.Decorations Cupcake Toppers.for Girl Kids Men.Birthday Theme Party Supplies
POPOYU£3.914.3★245 rev
Glitter Black Magical Wizard Theme Happy Birthday Cake Topper for Boys Party Decorations Supplies Birthday Cake Toppers Decorations
YQ-BEST£3.474.1★99 rev
Harry Potter Cake Toppers Set - Kids Magical Wizard Birthday Cake Decoration Supplies - Hedwig Owl Snitch Hogwarts Notebook Snoring Hat Platform Badge - Comes with an Logo as Extra Gift - 5 Pcs
SugArt£10.914.7★133 rev
14Pcs Black Magic Cake Decoration Wizard Birthday Party Cartoon Themed Birthday Supplies Cupcakes Wizard Supplies Party Decoration
Doyomtoy£8.835.0★4 rev
Newest
by launch date
16pcs Cake Decorations with 15pcs Cupcake Toppers 1pcs Cake Topper for Potter/Tenn Girl Boy Birthday Party Supplies
Canverlens£5.066 rev
14 Cake Decorations Wizarding Academy Birthday Cake Set Magic Themed Party Supplies Characters and Balloons Fantasy Movie Party Baking Accessories
KxrTpx£9.121 rev
Black Magic Cake Decoration Set Wizard Themed Cake Toppers 14PCS Cartoon Themed Birthday Supplies Cupcakes Wizard Supplies Party Decoration Birthday Party Supplie
QWEPU£7.750 rev
38Pcs Black Magic Cake Decoration Set Wizard Themed Cake Toppers Dreamy Magic Cupcake Decorations Fantasy Academy Theme Dessert Decor Birthday Party Supplies for Girl and Boy
zhongko£9.910 rev
Heyumybit 50 Pcs Gold Glitter Wings Chocolate Decoration Golden Wings Cupcake Toppers with 50 Pcs Glue Points Wizard Party Chocolate Decoration for Other Anniversary Birthday Parties
Heyumybit£3.655 rev
Trending
90-day click momentum14 Cake Decorations Wizarding Academy Birthday Cake Set Magic Themed Party Supplies Characters and Balloons Fantasy Movie Party Baking Accessories
KxrTpx£9.122.0★
Black Magic Cake Decoration Set Wizard Themed Cake Toppers 14PCS Cartoon Themed Birthday Supplies Cupcakes Wizard Supplies Party Decoration Birthday Party Supplie
QWEPU£7.750.0★
16pcs Cake Decorations with 15pcs Cupcake Toppers 1pcs Cake Topper for Potter/Tenn Girl Boy Birthday Party Supplies
Canverlens£5.064.7★
38Pcs Black Magic Cake Decoration Set Wizard Themed Cake Toppers Dreamy Magic Cupcake Decorations Fantasy Academy Theme Dessert Decor Birthday Party Supplies for Girl and Boy
zhongko£9.910.0★
Heyumybit 50 Pcs Gold Glitter Wings Chocolate Decoration Golden Wings Cupcake Toppers with 50 Pcs Glue Points Wizard Party Chocolate Decoration for Other Anniversary Birthday Parties
Heyumybit£3.653.3★
What buyers say about harry potter cake toppers
What buyers praise and complain about, mined from review topics.What buyers love
“True to photo”
“Value for money”
“Perfect really easy to use”
“Good quality”
“Amazing candle”
“Very fine and excellent size”
What buyers complain about
“Bad quality”
“Its dark and the colours are not vibrant like in the picture”
“The card is flimsy”
“it is a waste of money”
“they are not as described”
“had to be balanced leaving against the cake”
“Larger than I expected”
“they come apart easily”
Top return reasons
Common questions
- Is harry potter cake toppers profitable to sell on Amazon United Kingdom?
- The niche generates £36K/yr across 24 tracked products. 0 of 6 products launched in the last 360 days are still selling. 90-day search growth is -23.1%. Flapen's verdict: Worth a look (50/100).
- How competitive is the harry potter cake toppers niche?
- 20 brands and 29 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 56% of demand.
- What do buyers complain about in harry potter cake toppers?
- Top complaints mined from reviews: Quality-Overall, Color, Strength. The return rate is 0.8%.
- When does demand for harry potter cake toppers peak?
- Demand peaks in Jan–Sep–Oct; the busiest month runs 1.8× the quietest.
- What does it cost to enter the harry potter cake toppers niche?
- Listings span £2.62–£10.91; the average listing price is £5.75 (sweet spot $15–$100). The average incumbent carries 177 reviews — the moat a new listing must climb.