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Harissa Paste

Fail

Prices span $1.98–$16.49, mostly outside the sweet spot, so Harissa Paste is a Fail.

Flapen Score
40
40 / 100
Ranks 2,270 of 2,976 Grocery niches · −6 vs the category median of 46
Market size
£100K/yr86K searches / yr
90-day growth
-18.5%search demand this quarter
Competition
73%top-5 click share · 8 brands · 67 sellers

Flapen Score

Harissa Paste against its category

The dotted line is the Grocery average. Past it, Harissa Paste is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Harissa Paste market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Harissa Paste 86K times last year and spent an estimated £100K. The top 5 brands take 93% of clicks. Demand peaks in Sep. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 17.7% of those searches ended in a purchase.

Shoppers searched for this 86K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 17.7% of those searches ended in a purchase. Searches in the last 90 days moved -18.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £100K a year.

Searches, last 12 months
86K
Growth, 90 days vs prior 90
-18.5%
Conversion, latest week
17.7%
Market size, estimated
£100Ka year
Peak month
September1.6× the quietest month
Top search term
harissa paste42K searches a year

02 · Price

A sale here is worth £6.56.

Listings sell for £6.56 on average, from £1.98 to £16.49. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At £6.56 that is £3K to £5K a year per listing.

Average price
£6.56under the $15 to $100 sweet spot
Price range
£1.98–£16.49
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
13K–15K
Units per listing a year
500–750
Revenue per listing a year
£3K–£5K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

29% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #111 within Condiments & Sauces. It carries 148 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
29%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#111in Condiments & Sauces
Average rating
4.59 starsAmazon United Kingdom average 4.36 stars
Average reviews
148per listing
Listings tracked
14

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
68 months

Products

Top Harissa Paste products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 73% of clicks. A locked shelf that new listings rarely crack.

£0£10K£20K£30K£40K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

67

Est. top-5 brand share

93%

Top 20: 100%

Est. top-5 click share

73%

Top 20: 100%

Open market

4%

  • Belazu37%
  • Al'Fez23%
  • Le Phare du Cap Bon18%
  • Lamiri10%
  • BART4%
  • Morrisons3%
  • Open — no brand owns it (2 brands, 4%)

Demand

Harissa Paste search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Sep · busiest ÷ quietest = 1.6×

Search terms

Top Harissa Paste search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • harissa paste42K/yr
  • harissa21K/yr
  • rose harissa paste11K/yr
  • rose harissa5K/yr
  • belazu rose harissa paste3K/yr
  • harissa sauce3K/yr
  • harrisa2K/yr

Reviews and returns

What reviews say buyers love and hate about Harissa Paste

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Flavor”
12%of negative reviews mention “Spiciness”
<0.1%of orders come back, a rate Amazon rounds to zero
“It is spicy”
A buyer, on “Spiciness”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

11 topics

NegativePositive

FAQ

Common Harissa Paste questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data