How competitive is the Haribo Strawberry niche on Amazon United Kingdom?

6 brands and 83 sellers compete in Haribo Strawberry on Amazon United Kingdom. The top 5 Haribo Strawberry products take 74% of clicks and its top 5 brands hold 98% of demand.

What do buyers complain about in Haribo Strawberry?

Haribo Strawberry buyers on Amazon United Kingdom complain most about Value For Money, Color, Sweetness, the themes mined from the niche's reviews. Its return rate is 0.1%.

What does it cost to enter the Haribo Strawberry niche?

Haribo Strawberry sells for £8.91 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £0.85–£18.97. The average incumbent carries 1,343 reviews — the moat a new listing must climb.

Haribo Strawberry

brand-locked demand (top 5 brands take 98% of clicks) — Haribo Strawberry doesn't clear our bar today.

Flapen Score

Skip it

This niche Category average

Is Haribo Strawberry profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Haribo Strawberry is a £74K/yr Amazon United Kingdom market (119K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 38/100.

Haribo Strawberry: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -2.6% over the last 90 days and 7.0% of searches end in a purchase.

£74K

revenue / yr

Units sold / yr15K

Search volume / yr-2.6%119K

Conversion rate7.0%

Avg price£8.91

Who owns the niche?

The top 5 brands hold 98% of demand, so 2% of the market is open.

open market share

Brands · sellers6 · 83

Top-5 product click share74%

Open market2%

Avg brand age43 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 15 products

Top Haribo Strawberry products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

HARIBO Giant Strawbs Fruity and Chewy Gummy Strawberries 160g Share Size

Price: £0.85
Rating: 4.5/5
Reviews: 1,647
Age: 4y ago

HARIBO Giant Strawbs 75 Pieces of Fruity Gummy Strawberries Sweets Tub

Price: £4.60
Rating: 4.5/5
Reviews: 1,647
Age: 3y ago

HARIBO Giant Strawbs 3kg bulk bag vegetarian sweets (Pack of 1)

Price: £17.08
Rating: 4.6/5
Reviews: 1,152
Age: 16y ago

Haribo Giant Strawbs with Free Thank You Sticker - Fruit Flavour Gums - 880g Tub

Price: £8.14
Rating: 4.6/5
Reviews: 139
Age: 4y ago

Haribo Giant Strawbs Bag 175g

Price: £1.21
Rating: 4.6/5
Reviews: 1,573
Age: 6y ago

Newest

by launch date

BG Quality Pick & Mix Sweets - Large Retro Candy Sweeties 800g Baby Shower Gender Reveal Colourful Pink Mix

Price: £8.23
Rating: 4.2/5
Reviews: 29
Age: 1y ago

Haribo Sweets Pick n Mix Sizes 500g - 3kg Bulk Sweets - Perfect for Parties and Celebrations - Delicious Gummy Sweets (Giant Strawberrys 500g)

Price: £8.21
Rating: 3.5/5
Reviews: 54
Age: 3y ago

HARIBO Giant Strawbs 75 Pieces of Fruity Gummy Strawberries Sweets Tub

Price: £4.60
Rating: 4.5/5
Reviews: 1,647
Age: 3y ago

HARIBO Giant Strawbs Fruity and Chewy Gummy Strawberries 160g Share Size

Price: £0.85
Rating: 4.5/5
Reviews: 1,647
Age: 4y ago

Haribo Giant Strawbs with Free Thank You Sticker - Fruit Flavour Gums - 880g Tub

Price: £8.14
Rating: 4.6/5
Reviews: 139
Age: 4y ago

Competition: brands, sellers & click share

The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 falling

Sellers

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

HARIBO81%
Hezvic8%
Berrymans4%
Generic3%
Bargain Gateway2%
The Gourmet Sweet Company2%

Haribo Strawberry demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume119KCVR7.0%Products15Brands6Top 5 Brands98%OOS Rate0.0%Rating4.5★Reviews1,343Avg BSR#37

Peak months: Nov, Dec · busiest ÷ quietest = 3.4×

Top Haribo Strawberry search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

strawberry sweets38K/yr -4.1%2.8% conv.
haribo strawbs18K/yr +2.2%10.6% conv.
haribo strawberry18K/yr +2.2%8.1% conv.
strawbs15K/yr -0.3%9.8% conv.
giant strawberry sweets10K/yr -14.9%5.7% conv.
haribo giant strawbs8K/yr -8.5%9.6% conv.
giant strawbs6K/yr +12.7%11.9% conv.
haribo strawberries4K/yr -19.6%10.6% conv.
giant strawberries3K/yr -7.1%5.3% conv.

What reviews say buyers love and hate about Haribo Strawberry

What buyers mention most, as a share of all reviews.

What buyers love

88% of reviews

Taste-Overall44%

“Great taste”

Value For Money13%

“Value for money”

Sweetness13%

“these sweets are so tasty”

Flavor5%

“bold flavour”

Advertised Vs Actual Product3%

“As expected”

What buyers complain about

72% of reviews

Value For Money31%

“pricey”

Color12%

“not quite as good as the blue version”

Sweetness10%

“Too sugary and thin”

Stale/Rotten/Spoiled8%

“all 3 bags were stale”

Taste-Overall4%

“those are like chewing on a horribly fake tasting piece of chalk”

Common Haribo Strawberry questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Haribo Strawberry 38/100 on Amazon United Kingdom — Skip it. The niche generates £74K/yr across 15 tracked products. Search demand moved -2.6% over the last 90 days.