How competitive is the Haribo Jelly Babies niche on Amazon United Kingdom?

11 brands and 70 sellers compete in Haribo Jelly Babies on Amazon United Kingdom. The top 5 Haribo Jelly Babies products take 52% of clicks and its top 5 brands hold 89% of demand.

What do buyers complain about in Haribo Jelly Babies?

Haribo Jelly Babies buyers on Amazon United Kingdom complain most about Taste-Overall, Value For Money, Advertised Vs Actual Product, the themes mined from the niche's reviews. Its return rate is 0.0%.

What does it cost to enter the Haribo Jelly Babies niche?

Haribo Jelly Babies sells for £14.47 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £1.12–£26.24. The average incumbent carries 1,370 reviews — the moat a new listing must climb.

Haribo Jelly Babies

soft demand (-12.3% this quarter) — Haribo Jelly Babies doesn't clear our bar today.

Flapen Score

Skip it

This niche Category average

Is Haribo Jelly Babies profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Haribo Jelly Babies is a £104K/yr Amazon United Kingdom market (126K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 46/100.

Haribo Jelly Babies: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -12.3% over the last 90 days and 5.7% of searches end in a purchase.

£104K

revenue / yr

Units sold / yr8K

Search volume / yr-12.3%126K

Conversion rate5.7%

Avg price£14.47

Who owns the niche?

The top 5 brands hold 89% of demand, so 11% of the market is open.

11%

open market share

Brands · sellers11 · 70

Top-5 product click share52%

Open market11%

Avg brand age50 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 32 products

Top Haribo Jelly Babies products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

HARIBO Mini Jelly Babies Soft and Fruity Gummy Sweets 3kg Bulk Bag

Price: £17.31
Rating: 4.7/5
Reviews: 939
Age: 16y ago

Haribo Jelly Babies Double Trouble Sweets Bag 175g

Price: £1.26
Rating: 4.4/5
Reviews: 1,481
Age: 6y ago

Pick n Mix Sweets Bulk 3kg | Fizzy Jelly and Blue Mix | Large Retro Candy Sweeties Assortment | Sharing & Gifting | Monmore Confectionery

Price: £11.69
Rating: 4.5/5
Reviews: 134
Age: 11mo ago

HARIBO Jelly Babies Gummy Sweets Tub With Super Juicy Flavours 510 Grams (100 Pieces)

Price: £7.98
Rating: 4.4/5
Reviews: 177
Age: 3y ago

HARIBO Gold Bears Fruity and Chewy Gummy Bear Sweets 3kg Bulk Bag

Price: £17.32
Rating: 4.7/5
Reviews: 5,368
Age: 16y ago

Newest

by launch date

Pick n Mix Sweets Bulk 3kg | Fizzy Jelly and Blue Mix | Large Retro Candy Sweeties Assortment | Sharing & Gifting | Monmore Confectionery

Price: £11.69
Rating: 4.5/5
Reviews: 134
Age: 11mo ago

Haribo Starmix (1KG) - Halal

Price: £11.22
Rating: 4.5/5
Reviews: 30
Age: 1y ago

Bulk Retro Sweets for Haribo Lovers Pick & Mix Party Candy Tubs Variety of Fruity Jelly Fizzy Gummy Sweets Perfect for Parties Events Gifts (Jelly Babies Tub 510G)

Price: £7.94
Rating: 4.7/5
Reviews: 14
Age: 1y ago

GRO VITS - Pick & Mix Sweets Quality Jelly Sweets Bundle 2 x Pouches Fizzy & Non Fizzy Pick and Mix Classic Retro Candy Selection Assortment Fathers Day Gifting 500g

Price: £15.09
Rating: 4.1/5
Reviews: 197
Age: 1y ago

Krazy Kandi Harribo Jelly Babies Assorted Fruit Gummies 1kg Pouch

Price: £9.60
Rating: 4.4/5
Reviews: 44
Age: 1y ago

Competition: brands, sellers & click share

The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 falling

Sellers

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

52%

Top 20: 85%

Open market

HARIBO65%
Monmore Confectionery11%
Swizzels7%
Krazy Kandi3%
Barratt3%
A-Z Sweetshop3%
Open — no brand owns it (5 brands, 8%)

Haribo Jelly Babies demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume126KCVR5.7%Products32Brands11Top 5 Brands89%OOS Rate0.2%Rating4.5★Reviews1,370Avg BSR#2

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 4.8×

Top Haribo Jelly Babies search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

3kg sweets45K/yr -20.7%2.6% conv.
haribo jelly babies36K/yr -8.2%9.1% conv.
sweets 3kg11K/yr -12.7%2.4% conv.
haribo bulk10K/yr +8.5%2.2% conv.
haribo 3kg9K/yr -17.9%5.3% conv.
mini jelly babies5K/yr +0.0%3.8% conv.
jelly babies haribo4K/yr -5.8%9.2% conv.
bulk haribo3K/yr +38.9%2.7% conv.
haribo 3kg bags4K/yr -32.8%2.1% conv.

What reviews say buyers love and hate about Haribo Jelly Babies

What buyers mention most, as a share of all reviews.

What buyers love

93% of reviews

Taste-Overall28%

“Delicious jelly babies”

Value For Money25%

“Great value”

Sweetness17%

“Great sweets”

Flavor7%

“excellent flavor”

Quality-Overall5%

“The quality of this jelly beans is very good”

What buyers complain about

71% of reviews

Taste-Overall15%

“just not edible”

Value For Money9%

“I thought these were 1kg bags turns out not they are bloody expensive”

Advertised Vs Actual Product9%

“it wasnt down anywhere on the sellers page”

Size-Overall8%

“Very large bag”

Flavor7%

“The bad: The disparity in the varying quantities of each flavour”

Common Haribo Jelly Babies questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Haribo Jelly Babies 46/100 on Amazon United Kingdom — Skip it. The niche generates £104K/yr across 32 tracked products. 2 of 3 products launched in the last 360 days are still selling. Search demand moved -12.3% over the last 90 days.