Hamper
Hamper shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Is Hamper profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Hamper is a £872K/yr Amazon United Kingdom market (1.9M searches/yr). The top 5 brands hold 63% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 64/100.
Hamper: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -8.9% over the last 90 days and 1.7% of searches end in a purchase.
£872K
revenue / yr
Who owns the niche?
The top 5 brands hold 63% of demand, so 37% of the market is open.
37%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 68 products
Top Hamper products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Afternoon Tea Hamper Gift with Biscuits Cookies Shortbread Jam & Tea - For New Home Birthday Anniversary Thank you Hampers Couple Gifts and other Celebrations by The Hamper Fairy
- Price
- £33.47
- Rating
- 4.3/5
- Reviews
- 140
- Age
- 1y ago
Edmond & Charles Luxury Carrot & Walnut Cake Afternoon Tea Hamper | Premium Gift Box with Teas Biscuits Cake Macarons Fudge & Jam | Set of Gourmet Birthday Treats | Hampers Presents for Women
- Price
- £31.64
- Rating
- 4.7/5
- Reviews
- 187
- Age
- 2y ago
Traditional Treats Gift Hamper | Luxury Food Gift for Men & Women
- Price
- £57.82
- Rating
- 4.6/5
- Reviews
- 447
- Age
- 12y ago
Luxury Afternoon Tea Gift Set Hatties Gifts Food Gift Box with Fruit Cake Fudge Shortbread & English Tea Birthday & Thank You Present
- Price
- £31.29
- Rating
- 4.6/5
- Reviews
- 172
- Age
- 2y ago
Biscuits Gift Set Hamper Bundle Contains 30 Packs of Individually Wrapped Biscuits Multipacks. Lordingtons Gift Hamper Includes a Variety of Loved Treats
- Price
- £25.17
- Rating
- 4.5/5
- Reviews
- 249
- Age
- 1y ago
Trending
90-day click momentum
Food and Drink Gift Hamper | With Vintage Cheddar Scones Biscuits Fruit Cake Tea Caddy & More | Luxury Gift Basket for Birthdays Thank You Fathers Day Mothers Day | For Women & Men
- Price
- £52.06
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 3mo ago
Afternoon Tea Hamper Gift Box Birthday Treat Box with English Tea Mini Cakes Flapjacks & Biscuit Sweet Treats Cakes and Desserts Selection by Hatties Gifts
- Price
- £26.63
- Rating
- 4.9/5
- Reviews
- 15
- Age
- 4mo ago
Afternoon Tea Hamper For 2 Gift Set | Luxury Treats for Women & Couples | Includes Tea Sultana Scones Clotted Cream Strawberry Jam & Mini Biscuits | Afternoon Tea For Her
- Price
- £14.98
- Rating
- 4.7/5
- Reviews
- 115
- Age
- 5mo ago
Biscuits Gift Set |40x Individually Wrapped Luxury Biscuits Hamper |Grandma Wilds Ginger Shortbread Foxes Biscotti Italian | Food Hamper| Birthday Christmas Gifts for Women Men Kids Family New Home
- Price
- £25.44
- Rating
- 4.5/5
- Reviews
- 65
- Age
- 8mo ago
Scottish Gifts Tea and Biscuits Gift Set Afternoon Tea Hamper for 2 Bundle Contains Individually Wrapped Biscuits Edinburgh Teabag Tin and Raspberry & Jam Preserves
- Price
- £28.50
- Rating
- 4.2/5
- Reviews
- 61
- Age
- 1y ago
Newest
by launch dateFood and Drink Gift Hamper | With Vintage Cheddar Scones Biscuits Fruit Cake Tea Caddy & More | Luxury Gift Basket for Birthdays Thank You Fathers Day Mothers Day | For Women & Men
- Price
- £52.06
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 3mo ago
Afternoon Tea Hamper Gift Box Birthday Treat Box with English Tea Mini Cakes Flapjacks & Biscuit Sweet Treats Cakes and Desserts Selection by Hatties Gifts
- Price
- £26.63
- Rating
- 4.9/5
- Reviews
- 15
- Age
- 4mo ago
Afternoon Tea Hamper For 2 Gift Set | Luxury Treats for Women & Couples | Includes Tea Sultana Scones Clotted Cream Strawberry Jam & Mini Biscuits | Afternoon Tea For Her
- Price
- £14.98
- Rating
- 4.7/5
- Reviews
- 115
- Age
- 5mo ago
Biscuits Gift Set |40x Individually Wrapped Luxury Biscuits Hamper |Grandma Wilds Ginger Shortbread Foxes Biscotti Italian | Food Hamper| Birthday Christmas Gifts for Women Men Kids Family New Home
- Price
- £25.44
- Rating
- 4.5/5
- Reviews
- 65
- Age
- 8mo ago
Scottish Gifts Tea and Biscuits Gift Set Afternoon Tea Hamper for 2 Bundle Contains Individually Wrapped Biscuits Edinburgh Teabag Tin and Raspberry & Jam Preserves
- Price
- £28.50
- Rating
- 4.2/5
- Reviews
- 61
- Age
- 1y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.
Brands
36 rising
Sellers
38
Top-5 brand share
63%
Top 20: 93%
Top-5 click share
26%
Top 20: 69%
Open market
30%
- Clearwater Hampers22%
- The Cheese Wedge Co.12%
- Hattie's Gifts12%
- Edmond & Charles10%
- Lordingtons7%
- The Hamper Fairy7%
Hamper demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov, Dec · busiest ÷ quietest = 25.2×
Top Hamper search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- hamper613K/yr
- gift hamper136K/yr
- hampers259K/yr
- food hamper154K/yr
- hampers & gourmet gifts191K/yr
- food hampers for men35K/yr
- hamper gifts105K/yr
- food hampers for women33K/yr
- food hampers53K/yr
- gift hampers37K/yr
What reviews say buyers love and hate about Hamper
What buyers mention most, as a share of all reviews.
What buyers love
94% of reviews“Prefect gift”
“Great price for quality”
“fresh tasted delicious”
“Good value”
“Fresh”
What buyers complain about
76% of reviews“Too expensive”
“Small”
“Poor Quality”
“some of the things in the box taste abit funky”
“photos very deceiving”
Hamper return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
78%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Hamper questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
