Halo Sports Wash
brand-locked demand (top 5 brands take 98% of clicks) — Halo Sports Wash doesn't clear our bar today.
Flapen Score
Is Halo Sports Wash profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Halo Sports Wash is a £107K/yr Amazon United Kingdom market (160K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Skip it — 48/100.
Halo Sports Wash: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved +42.2% over the last 90 days and 9.3% of searches end in a purchase.
£107K
revenue / yr
Who owns the niche?
The top 5 brands hold 98% of demand, so 2% of the market is open.
2%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 16 products
Top Halo Sports Wash products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Dylon Sport Detergent (30 Wash Loads) Liquid Laundry Detergent for Active Wear Clothes Sport Detergent renewing in every wash with optimal results in 10 washes
- Price
- £3.48
- Rating
- 4.5/5
- Reviews
- 2,435
- Age
- 1y ago
Dylon Black & Dark Detergent (30 Wash Loads) Liquid Laundry Detergent for all Black & Dark Clothes renewing in every wash with optimal results in 10 washes
- Price
- £3.28
- Rating
- 4.5/5
- Reviews
- 2,435
- Age
- 1y ago
Dylon Sport Detergent (60 Wash Loads) Liquid Laundry Detergent for Active Wear Clothes Sport Detergent to Remove malodour Keep Elasticity and renews in every wash with optimal results in 10 washes
- Price
- £8.15
- Rating
- 4.6/5
- Reviews
- 967
- Age
- 1y ago
Dylon Black & Dark Detergent (60 Wash Loads) Liquid Laundry Detergent for all Black & Dark Clothes renewing in every wash with optimal results in 10 washes
- Price
- £7.35
- Rating
- 4.6/5
- Reviews
- 967
- Age
- 1y ago
Dylon Colour Detergent 3L 60 Wash Loads of Gentle Care for Coloured Clothes Revives Faded Colours & Removes Pilling Laundry Detergent Suitable for Sensitive Skin & Delicate Fabrics
- Price
- £6.50
- Rating
- 4.6/5
- Reviews
- 967
- Age
- 1y ago
Trending
90-day click momentum
Dylon Light and White Detergent (30 WL) Liquid Laundry Detergent for all light-coloured and white clothes Washing Detergent to Protect all light colours and Renew Fibres
- Price
- £3.90
- Rating
- 4.5/5
- Reviews
- 2,435
- Age
- 6mo ago
Dylon Blossom Colour Detergent (30 Wash Loads) Liquid Laundry Detergent for all Coloured Clothes renewing in every wash with optimal results in 10 washes
- Price
- £3.37
- Rating
- 4.5/5
- Reviews
- 2,435
- Age
- 1y ago
Dylon Sport Detergent (60 Wash Loads) Liquid Laundry Detergent for Active Wear Clothes Sport Detergent to Remove malodour Keep Elasticity and renews in every wash with optimal results in 10 washes
- Price
- £8.15
- Rating
- 4.6/5
- Reviews
- 967
- Age
- 1y ago
Dylon Black & Dark Detergent (60 Wash Loads) Liquid Laundry Detergent for all Black & Dark Clothes renewing in every wash with optimal results in 10 washes
- Price
- £7.35
- Rating
- 4.6/5
- Reviews
- 967
- Age
- 1y ago
Dylon Blossom Colour Detergent (60 Wash Loads) Liquid Laundry Detergent for all Coloured Clothes renewing in every wash with optimal results in 10 washes
- Price
- £6.87
- Rating
- 4.6/5
- Reviews
- 967
- Age
- 1y ago
Newest
by launch dateDylon Light and White Detergent (30 WL) Liquid Laundry Detergent for all light-coloured and white clothes Washing Detergent to Protect all light colours and Renew Fibres
- Price
- £3.90
- Rating
- 4.5/5
- Reviews
- 2,435
- Age
- 6mo ago
Dylon Sport Detergent (30 Wash Loads) Liquid Laundry Detergent for Active Wear Clothes Sport Detergent renewing in every wash with optimal results in 10 washes
- Price
- £3.48
- Rating
- 4.5/5
- Reviews
- 2,435
- Age
- 1y ago
Dylon Black & Dark Detergent (30 Wash Loads) Liquid Laundry Detergent for all Black & Dark Clothes renewing in every wash with optimal results in 10 washes
- Price
- £3.28
- Rating
- 4.5/5
- Reviews
- 2,435
- Age
- 1y ago
Dylon Sport Detergent (60 Wash Loads) Liquid Laundry Detergent for Active Wear Clothes Sport Detergent to Remove malodour Keep Elasticity and renews in every wash with optimal results in 10 washes
- Price
- £8.15
- Rating
- 4.6/5
- Reviews
- 967
- Age
- 1y ago
Dylon Black & Dark Detergent (60 Wash Loads) Liquid Laundry Detergent for all Black & Dark Clothes renewing in every wash with optimal results in 10 washes
- Price
- £7.35
- Rating
- 4.6/5
- Reviews
- 967
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.
Brands
6 flat
Sellers
64
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
59%
Top 20: 100%
Open market
0%
- Dylon80%
- Halo7%
- Nikwax5%
- Dr. Beckmann4%
- Persil2%
- Ecozone2%
Halo Sports Wash demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 3.7×
Top Halo Sports Wash search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- dylon washing liquid49K/yr
- gymwash21K/yr
- gym wash15K/yr
- dylon detergent12K/yr
- sports wash9K/yr
- dylon colour detergent8K/yr
- colour restorer for clothes8K/yr
- dylon sport detergent5K/yr
- sports detergent5K/yr
- sports wash detergent7K/yr
What reviews say buyers love and hate about Halo Sports Wash
What buyers mention most, as a share of all reviews.
What buyers love
84% of reviews“Long lasting smell”
“Good value for money”
“It works really well to clean”
“Great item great on colours”
“Excellent product”
What buyers complain about
73% of reviews“it is heavily fragranced”
“doesn't run the colours”
“Waste of money”
“Doesnt work”
“takes a lot of washes to get results”
Halo Sports Wash return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
7%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Halo Sports Wash questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
