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Halls Soothers

prices mostly outside the sweet spot ($0.51–$15.00) — Halls Soothers doesn't clear our bar today.

Flapen Score

42
Skip it
Market size 27Growth 5Conversion 98Competition 57Returns 100Price range 0Avg price 20Brand share 18Review moat 87Quality gap 19
This niche Category average

Is Halls Soothers profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Halls Soothers is a £111K/yr Amazon United Kingdom market (92K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Jan–Feb–Oct–Nov–Dec. Verdict: Skip it — 42/100.

Halls Soothers: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -39.2% over the last 90 days and 16.8% of searches end in a purchase.

£111K

revenue / yr

Units sold / yr25K
Search volume / yr-39.2%92K
Conversion rate16.8%
Avg price£7.13

Who owns the niche?

The top 5 brands hold 93% of demand, so 7% of the market is open.

7%

open market share

Brands · sellers8 · 114
Top-5 product click share51%
Open market7%
Avg brand age65 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.

0/100

page quality · 27 products

Sponsored placement44%
New entrants (1y)7· 0 succeeded
Avg rating4.7★
Avg reviews263

Top Halls Soothers products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.

£0£4K£9K£13K£18K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

114

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

51%

Top 20: 94%

Open market

4%

  • HALLS69%
  • KYNZA11%
  • Lockets6%
  • GETINSTYLE SHOP4%
  • Wrigley's3%
  • VR ANGLE3%
  • Open — no brand owns it (2 brands, 4%)

Halls Soothers demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume92KCVR16.8%Products27Brands8Top 5 Brands93%OOS Rate4.3%Rating4.7★Reviews263Avg BSR#57
3K2KSpike '25FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb, Oct, Nov, Dec · busiest ÷ quietest = 3.9×

Top Halls Soothers search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • halls soothers43K/yr
  • lockets cough sweets25K/yr
  • soothers cough sweets22K/yr
  • lockets throat sweets2K/yr

What reviews say buyers love and hate about Halls Soothers

What buyers mention most, as a share of all reviews.

What buyers love

90% of reviews
Value For Money26%

Excellent Value

Taste-Overall20%

it tastes much nicer than the minty ones

Cough Relief12%

Absolutely brilliant for a cough

Flavor9%

Great Flavour

Advertised Vs Actual Product6%

AS DESCRIBED

What buyers complain about

65% of reviews
Flavor14%

Not like Flavour

Taste-Overall14%

Sadly, they dont taste as strong in flavour as I remember, nor do they have as much a potent menthol nose/mouth clearing effect

Cough Relief14%

Cough Drops

Value For Money7%

Poor Value

Ease Of Use4%

I can't imagine it's gonna be easy to open these out

Common Halls Soothers questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Halls Soothers 42/100 on Amazon United Kingdom — Skip it. The niche generates £111K/yr across 27 tracked products. 0 of 7 products launched in the last 360 days are still selling. Search demand moved -39.2% over the last 90 days.
Search demand for Halls Soothers on Amazon United Kingdom peaks in Jan–Feb–Oct–Nov–Dec, where the busiest month runs 3.9× the quietest.