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Grocery and Gourmet Food

Maybe

An estimated 0.1% of orders come back. But shoppers spend an estimated $30K a year here, so Grocery and Gourmet Food is a Maybe.

Flapen Score
52
52 / 100
Top 23% of 2,976 Grocery niches · +6 vs the category median of 46
Market size
£30K/yr53K searches / yr
90-day growth
+0.9%search demand this quarter
Competition
47%top-5 click share · 20 brands · 21 sellers

Flapen Score

Grocery and Gourmet Food against its category

The dotted line is the Grocery average. Past it, Grocery and Gourmet Food is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Grocery and Gourmet Food market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Grocery and Gourmet Food 53K times last year and spent an estimated £30K. The top 5 brands take 51% of clicks. Demand peaks in Nov–Dec. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 3.3% of those searches ended in a purchase.

Shoppers searched for this 53K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved +0.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £30K a year.

Searches, last 12 months
53K
Growth, 90 days vs prior 90
+0.9%
Conversion, latest week
3.3%
Market size, estimated
£30Ka year
Peak month
December48.4× the quietest month
Top search term
foodie gifts20K searches a year

02 · Price

A sale here is worth £17.35.

Listings sell for £17.35 on average, from £8.45 to £29.96. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At £17.35 that is £0 to £2K a year per listing.

Average price
£17.35inside the $15 to $100 sweet spot
Price range
£8.45–£29.96
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 18.6% of listings are out of stock. The average listing ranks #20 within Hampers & Gourmet Gifts. It carries 2,059 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
90%
Out of stock, average day
18.6%
Average rank
#20in Hampers & Gourmet Gifts
Average rating
4.46 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,059per listing
Listings tracked
21

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
48 months

Products

Top Grocery and Gourmet Food products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 47% of clicks. Leaders hold, but buyers still shop past them.

£0£2K£3K£5K£6K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

20 falling

Sellers

21

Est. top-5 brand share

51%

Top 20: 100%

Est. top-5 click share

47%

Top 20: 100%

Open market

44%

  • Tracklements20%
  • Mr Filbert's9%
  • Tilz8%
  • Cottage Delight7%
  • Modern Gourmet Foods6%
  • SERIOUS PIG5%

Demand

Grocery and Gourmet Food search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 48.4×

Search terms

Top Grocery and Gourmet Food search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • foodie gifts20K/yr
  • foodie gifts for men15K/yr
  • gifts for foodies9K/yr
  • pate gift set9K/yr

Reviews and returns

What reviews say buyers love and hate about Grocery and Gourmet Food

We read the reviews and the return reasons for every product selling here.

39%of positive reviews mention “Gifting Purpose”
24%of negative reviews mention “Value For Money”
0.1%of orders come back
“Abit pricey”
A buyer, on “Value For Money”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Grocery and Gourmet Food questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data