Green Tea
FailDemand is soft, at -22.6% this quarter, so Green Tea is a Fail.
- Flapen Score
- 43 / 100Ranks 1,873 of 2,976 Grocery niches · −3 vs the category median of 4643
- Market size
- £511K/yr602K searches / yr
- 90-day growth
- -22.6%search demand this quarter
- Competition
- 70%top-5 click share · 8 brands · 81 sellers
Flapen Score
Green Tea against its category
The dotted line is the Grocery average. Past it, Green Tea is stronger. Inside it, weaker.
Market
The Green Tea market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Green Tea 602K times last year and spent an estimated £511K. The top 5 brands take 94% of clicks. Demand peaks in Jan. Flapen scores it 43 out of 100, a Fail.
01 · Demand
12.5% of searches ended in a purchase last week.
Shoppers searched for this 602K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 12.5% of those searches ended in a purchase. Searches in the last 90 days moved -22.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £511K a year.
- Searches, last 12 months
- 602K
- Growth, 90 days vs prior 90
- -22.6%
- Conversion, latest week
- 12.5%
- Market size, estimated
- £511Ka year
- Peak month
- January1.6× the quietest month
- Top search term
- green tea466K searches a year
02 · Price
A sale here is worth £6.79.
Listings sell for £6.79 on average, from £1.90 to £17.39. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 4,000 to 5,000 of them. At £6.79 that is £27K to £34K a year per listing.
- Average price
- £6.79under the $15 to $100 sweet spot
- Price range
- £1.90–£17.39
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 60K–80K
- Units per listing a year
- 4,000–5,000
- Revenue per listing a year
- £27K–£34K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #30 within Tea. It carries 1,350 reviews at 4.57 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 82%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #30in Tea
- Average rating
- 4.57 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,350per listing
- Listings tracked
- 17
04 · Newcomers
Amazon counts 0 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 73 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 73 months
Products
Top Green Tea products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Clipper Organic Fairtrade Pure Green Tea 1 x 40 Teabags
- Price
- £2.53
- Rating
- 4.5/5
- Reviews
- 2,610
- Age
- 6y ago

Tetley Pure Green Tea Bags x50
- Price
- £2.24
- Rating
- 4.6/5
- Reviews
- 455
- Age
- 10y ago

Twinings Pure Green Tea 80 Tea Bags (Pack of 4 x 20 Tea Bags)
- Price
- £6.38
- Rating
- 4.6/5
- Reviews
- 554
- Age
- 13y ago

Tetley Green Tea Lemon 1 Box of 50 Teabags
- Price
- £1.94
- Rating
- 4.6/5
- Reviews
- 298
- Age
- 10y ago

Clipper Organic Fairtrade Pure Green Tea 4 x 80 Teabags
- Price
- £12.36
- Rating
- 4.5/5
- Reviews
- 1,077
- Age
- 8y ago
Trending
90-day click momentum
YAMASAN KYOTO UJI Japanese Kabusecha Green Tea 100% First-Harvest Loose Leaf Premium Shade-Grown Green Tea Well-Balanced of Freshness Sweetness and Umami Made in Japan 100g
- Price
- £16.55
- Rating
- 4.8/5
- Reviews
- 18
- Age
- 3mo ago

VAHDAM Himalayan Green Tea Leaves 100g (50 Cups) | High Elevation Grown From Himalayas | Non GMO Gluten Free | Pure Unblended Single Origin Loose Leaf | Vacuum Sealed
- Price
- £8.92
- Rating
- 4.5/5
- Reviews
- 7,082
- Age
- 11y ago

Twinings Green Tea & Mint 20 Tea Bags
- Price
- £1.90
- Rating
- 4.7/5
- Reviews
- 491
- Age
- 7y ago

Clipper Organic Pure Green Envelop String & Tag Tea 1 x 50 Teabags
- Price
- £3.48
- Rating
- 4.5/5
- Reviews
- 1,077
- Age
- 2y ago

Tetley Pure Green Tea Bags x50
- Price
- £2.24
- Rating
- 4.6/5
- Reviews
- 455
- Age
- 10y ago
Newest
by launch date
YAMASAN KYOTO UJI Japanese Kabusecha Green Tea 100% First-Harvest Loose Leaf Premium Shade-Grown Green Tea Well-Balanced of Freshness Sweetness and Umami Made in Japan 100g
- Price
- £16.55
- Rating
- 4.8/5
- Reviews
- 18
- Age
- 3mo ago

Clipper Organic Pure Green Envelop String & Tag Tea 1 x 50 Teabags
- Price
- £3.48
- Rating
- 4.5/5
- Reviews
- 1,077
- Age
- 2y ago

Twinings Superblends Cleanse Tea - Green Tea Herbal infusion with Matcha Lemon & Fennel Seeds with Manganese- 20 Biodegradable Tea Bags
- Price
- £2.58
- Rating
- 4.6/5
- Reviews
- 700
- Age
- 2y ago

HANDPICK Green Tea Bags - 100 Tea Bags | Gluten Free & 100% Pure Green Tea | Round Green Teabags No Adhesive No Bleach No Strings | Brew Hot/Kombucha Tea or Cold Brew
- Price
- £7.17
- Rating
- 4.4/5
- Reviews
- 208
- Age
- 3y ago

CENVEL Organic Supreme Loose Green Tea Leaves | 100% Pure & Natural Tea | Single Origin | Premium Large-Leaf | Rich in Antioxidants | (150g Organic Green Tea)
- Price
- £8.43
- Rating
- 4.6/5
- Reviews
- 347
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 70% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 flat
Sellers
81
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
4%
- Clipper Natural, Fair & Delicious43%
- Tetley28%
- Twinings14%
- VAHDAM6%
- HANDPICK4%
- Ahmad Tea2%
- Open — no brand owns it (2 brands, 4%)
Demand
Green Tea search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan · busiest ÷ quietest = 1.6×
Search terms
Top Green Tea search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- green tea466K/yr
- green tea bags64K/yr
- organic green tea25K/yr
- clipper green tea10K/yr
- twinings green tea10K/yr
- organic green tea bags6K/yr
- clipper green tea bags3K/yr
- green tea organic4K/yr
- best green tea for weight loss4K/yr
- twinings green tea bags4K/yr
Reviews and returns
What reviews say buyers love and hate about Green Tea
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Normal tea not very strong taste
almost completely flavourless
Tastes like dirt
Quality control issues may be lacking
I also left a negative review for another of this companies poor quality teas
A decline in quality & taste
Not too lemony
Not very lemony
almost completely flavourless
I was slightly disappointed with the flavour
the flavour is a bit milder
Too much caffeine in this brand
Love
Natural taste
Delicious tea
Good taste
Worth the money
Good price
Excellent value
Nice flavour
a refreshing flavour
It has a medium strength flavor
It's tea,good quality
Not expensive for the quality
Excellent product
A healthy option
Good for health
Delicious tea and healthy
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Green Tea questions
Answered from the same tracked data.









