Green Fondant Icing
FailThe top 5 brands take 100% of clicks, so Green Fondant Icing is a Fail.
- Flapen Score
- 35 / 100Ranks 2,727 of 2,976 Grocery niches · −11 vs the category median of 4635
- Market size
- £49K/yr52K searches / yr
- 90-day growth
- +2.1%search demand this quarter
- Competition
- 79%top-5 click share · 5 brands · 15 sellers
Flapen Score
Green Fondant Icing against its category
The dotted line is the Grocery average. Past it, Green Fondant Icing is stronger. Inside it, weaker.
Market
The Green Fondant Icing market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Green Fondant Icing 52K times last year and spent an estimated £49K. All 5 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 35 out of 100, a Fail.
01 · Demand
17.7% of searches ended in a purchase last week.
Shoppers searched for this 52K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 17.7% of those searches ended in a purchase. Searches in the last 90 days moved +2.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £49K a year.
- Searches, last 12 months
- 52K
- Growth, 90 days vs prior 90
- +2.1%
- Conversion, latest week
- 17.7%
- Market size, estimated
- £49Ka year
- Peak month
- November1.8× the quietest month
- Top search term
- green fondant icing20K searches a year
02 · Price
A sale here is worth £5.30.
Listings sell for £5.30 on average, from £2.53 to £8.26. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At £5.30 that is £3K to £4K a year per listing.
- Average price
- £5.30under the $15 to $100 sweet spot
- Price range
- £2.53–£8.26
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £3K–£4K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
54% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #36 within Baking Supplies. It carries 4,801 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 54%
- Prime listings
- 92%
- Out of stock, average day
- 0.0%
- Average rank
- #36in Baking Supplies
- Average rating
- 4.48 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 4,801per listing
- Listings tracked
- 13
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 59 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 59 months
Products
Top Green Fondant Icing products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Renshaw Lincoln Green Just Roll With It Fondant Icing 250 g (Pack of 1) - Ready to Roll Icing for Cakes
- Price
- £2.59
- Rating
- 4.6/5
- Reviews
- 16,123
- Age
- 9y ago

Create A Cake Ready To Roll Icing | Green Fondant Icing | Palm Free Sugar Paste For Cake Decorating Cupcakes Cookies Cakes - 200g
- Price
- £2.97
- Rating
- 4.5/5
- Reviews
- 772
- Age
- 2y ago

Renshaw Lincoln Green Just Roll With It Fondant Icing 1 kg (Pack of 1) - Ready to Roll Icing for Cakes
- Price
- £7.42
- Rating
- 4.6/5
- Reviews
- 16,123
- Age
- 7y ago

Renshaw Pastel Green Just Roll With It Fondant Icing 250 g (Pack of 1) - Ready to Roll Icing for Cakes
- Price
- £2.68
- Rating
- 4.6/5
- Reviews
- 16,123
- Age
- 12y ago

Renshaw Green Extra Stretch Smooth & Thin Fondant Icing 1 kg (Pack of 1) - Ready to Roll Icing for Cakes
- Price
- £8.26
- Rating
- 4.6/5
- Reviews
- 3,179
- Age
- 1y ago
Trending
90-day click momentum
PME Sugar Paste Fondant Dark Green 250g
- Price
- £2.53
- Rating
- 4.0/5
- Reviews
- 67
- Age
- 3y ago

RENSHAW Ready to Roll Fondant Icing Coloured Ready to Roll Icing Sugar Paste for celebration sculpted cakes cupcakes & decorations. Renshaw Coloured Fondant Icing - EMERALD GREEN 250g
- Price
- £6.90
- Rating
- 4.0/5
- Reviews
- 9
- Age
- 4y ago

Renshaw Lincoln Green Just Roll With It Fondant Icing 250 g (Pack of 1) - Ready to Roll Icing for Cakes
- Price
- £2.59
- Rating
- 4.6/5
- Reviews
- 16,123
- Age
- 9y ago

Renshaw Emerald Green Ready to Roll Icing 500g (Multipack 2X 250g)
- Price
- £6.64
- Rating
- 4.6/5
- Reviews
- 2,701
- Age
- 6y ago

Renshaw Pastel Green Ready to Roll Icing 500g (Multipack 2X 250g)
- Price
- £6.74
- Rating
- 4.6/5
- Reviews
- 2,701
- Age
- 6y ago
Newest
by launch date
Renshaw Green Extra Stretch Smooth & Thin Fondant Icing 1 kg (Pack of 1) - Ready to Roll Icing for Cakes
- Price
- £8.26
- Rating
- 4.6/5
- Reviews
- 3,179
- Age
- 1y ago

Create A Cake Ready To Roll Icing | Green Fondant Icing | Palm Free Sugar Paste For Cake Decorating Cupcakes Cookies Cakes - 200g
- Price
- £2.97
- Rating
- 4.5/5
- Reviews
- 772
- Age
- 2y ago

Dekozauber24 Fondant Icing 500g for cakes and figurines gluten free ready to roll edible cake decorations (Green)
- Price
- £7.43
- Rating
- 4.4/5
- Reviews
- 562
- Age
- 3y ago

PME Sugar Paste Fondant Dark Green 250g
- Price
- £2.53
- Rating
- 4.0/5
- Reviews
- 67
- Age
- 3y ago

RENSHAW Ready to Roll Fondant Icing Coloured Ready to Roll Icing Sugar Paste for celebration sculpted cakes cupcakes & decorations. Renshaw Coloured Fondant Icing - EMERALD GREEN 250g
- Price
- £6.90
- Rating
- 4.0/5
- Reviews
- 9
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.
Brands
5 flat
Sellers
15
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
79%
Top 20: 100%
Open market
0%
- Renshaw72%
- Create A Cake20%
- FunCakes3%
- Dekozauber242%
- PME2%
Demand
Green Fondant Icing search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 1.8×
Search terms
Top Green Fondant Icing search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- green fondant icing20K/yr
- green icing14K/yr
- green icing ready to roll9K/yr
- green fondant6K/yr
- green fondant icing ready to roll3K/yr
Reviews and returns
What reviews say buyers love and hate about Green Fondant Icing
What buyers praise, what they complain about and why they send it back, from the reviews.
Love
nice colour, and good results, Id happily recommend it
Perfect colour and consistency
Good value and vibrant colour
Excellent - exactly as described
Great quality icing
As usual good quality
The fondant was soft, pliable, and straightforward to roll out and shape without cracking or sticking, which made the whole process feel manageable rather than intimidating
Soft, ready to roll icing: I ordered blue, yellow and green icing and was so easy and soft to work with
Easy to use
Easy to handle
I found it very easy to work with
Looks and tastes good
Tasted good
Return
0.1% Return rate 100% Fixable by listing
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Green Fondant Icing questions
Answered from the same tracked data.









