Graze Marmite
MaybeReturns run at only 0.0% of orders. But the top 5 brands take 96% of clicks, so Graze Marmite is a Maybe.
- Flapen Score
- 55 / 100Top 14% of 2,976 Grocery niches · +9 vs the category median of 4655
- Market size
- £350K/yr157K searches / yr
- 90-day growth
- -19.2%search demand this quarter
- Competition
- 62%top-5 click share · 8 brands · 72 sellers
Flapen Score
Graze Marmite against its category
The dotted line is the Grocery average. Past it, Graze Marmite is stronger. Inside it, weaker.
Market
The Graze Marmite market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Graze Marmite 157K times last year and spent an estimated £350K. The top 5 brands take 96% of clicks. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
11.2% of searches ended in a purchase last week.
Shoppers searched for this 157K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 11.2% of those searches ended in a purchase. Searches in the last 90 days moved -19.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £350K a year.
- Searches, last 12 months
- 157K
- Growth, 90 days vs prior 90
- -19.2%
- Conversion, latest week
- 11.2%
- Market size, estimated
- £350Ka year
- Peak month
- February1.6× the quietest month
- Top search term
- graze70K searches a year
02 · Price
A sale here is worth £19.89.
Listings sell for £19.89 on average, from £1.19 to £122.85. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At £19.89 that is £5K to £10K a year per listing.
- Average price
- £19.89inside the $15 to $100 sweet spot
- Price range
- £1.19–£122.85
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £5K–£10K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
33% of listings pay for placement with sponsored ads. 42% ship with Prime. On an average day, 7.9% of listings are out of stock. The average listing ranks #190 within Dried Fruits, Nuts & Vegetables. It carries 561 reviews at 4.31 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 33%
- Prime listings
- 42%
- Out of stock, average day
- 7.9%
- Average rank
- #190in Dried Fruits, Nuts & Vegetables
- Average rating
- 4.31 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 561per listing
- Listings tracked
- 24
04 · Newcomers
Amazon counts 0 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 53 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 53 months
Products
Top Graze Marmite products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
graze Cherry Bakewell Oat Boost 4 x 30g
- Price
- £2.08
- Rating
- 4.5/5
- Reviews
- 142
- Age
- 3y ago

Graze Healthy Snacks - Lemon Blueberry Oat Snack Bars 4x30g
- Price
- £2.14
- Rating
- 4.5/5
- Reviews
- 93
- Age
- 3y ago

Graze - Sweet Snacks Bundle of Oat Boost Bars - Made With Whole Oats and Natural Flavours - 8x4 snack bars - Total of 32 snacks
- Price
- £23.00
- Rating
- 4.5/5
- Reviews
- 62
- Age
- 2y ago

Graze Healthy Snacks - Cocoa Vanilla Vegan Snack Bars-4x30g
- Price
- £2.32
- Rating
- 4.5/5
- Reviews
- 381
- Age
- 9y ago

Graze Healthy Snacks - Smoky BBQ Crunch Mixed Sharing Snacks 100g
- Price
- £2.34
- Rating
- 4.4/5
- Reviews
- 95
- Age
- 3y ago
Trending
90-day click momentum
Graze Crunch Protein Sharing Bag 100g | High Protein Healthy Snack | Crunchy Mixed Snack Pack | Ideal Sharing Size Energy Snack (Graze Honey Roast Crunch Sharing Bag Snack 100G)
- Price
- £8.99
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 3mo ago

Graze Sea Salt & Pepper Veggie Protein Power - Vegan Savoury Snacks Sharing Bag - Packaging may vary - 100g (Pack of 6)
- Price
- £23.06
- Rating
- 4.4/5
- Reviews
- 149
- Age
- 8y ago

Graze Snacks-Selection box-Total 10 Snack Box Lunchbox snacks Vegan snacks - Packaging may vary - 40x30g of at least 45% less sugar than average Cereal bars
- Price
- £40.79
- Rating
- 4.6/5
- Reviews
- 88
- Age
- 3y ago

graze Cherry Bakewell Oat Boost 4 x 30g
- Price
- £2.08
- Rating
- 4.5/5
- Reviews
- 142
- Age
- 3y ago

Graze - Sweet Snacks Bundle of Oat Boost Bars - Made With Whole Oats and Natural Flavours - 8x4 snack bars - Total of 32 snacks
- Price
- £23.00
- Rating
- 4.5/5
- Reviews
- 62
- Age
- 2y ago
Newest
by launch date
Graze Crunch Protein Sharing Bag 100g | High Protein Healthy Snack | Crunchy Mixed Snack Pack | Ideal Sharing Size Energy Snack (Graze Honey Roast Crunch Sharing Bag Snack 100G)
- Price
- £8.99
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 3mo ago

Graze Oats Snacks Variety box - 32x30g oats bars - Total 32 Snacks Selection Box - Packaging may vary
- Price
- £19.07
- Rating
- 4.7/5
- Reviews
- 15
- Age
- 10mo ago

Graze Snacks Variety box - Protein snacks - Best of all flavours crunch selection box savoury snacks - Less fat than crisps - Total of 63 snacks trays
- Price
- £122.85
- Rating
- 4.5/5
- Reviews
- 720
- Age
- 1y ago

graze Lively Lemon Oat Boost 9 x 50g
- Price
- £20.42
- Rating
- 4.5/5
- Reviews
- 19
- Age
- 2y ago

Graze - Sweet Snacks Bundle of Oat Boost Bars - Made With Whole Oats and Natural Flavours - 8x4 snack bars - Total of 32 snacks
- Price
- £23.00
- Rating
- 4.5/5
- Reviews
- 62
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 rising
Sellers
72
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
62%
Top 20: 96%
Open market
2%
- GRAZE62%
- Graze26%
- LOVE CORN4%
- Nakd2%
- Ceces Home & Garden2%
- Olly's Olives1%
- Open — no brand owns it (2 brands, 2%)
Demand
Graze Marmite search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.6×
Search terms
Top Graze Marmite search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- graze70K/yr
- graze bars35K/yr
- graze snacks34K/yr
- graze crunch8K/yr
- graze nuts4K/yr
- graze flapjack7K/yr
Reviews and returns
What reviews say buyers love and hate about Graze Marmite
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Taste terrible
Looks and tastes like cattle feed - dont know what the picker was even thinking
unpleasant moldy taste
bit expensive
Not worth the money
Over priced
they are high in carbs
Nutritional values advertised dont match packaging
Not gluten free
lots of sugar
far to much sugary sweetness in such a small bar
Way way too sweet
high in salt
A bit salty
A bit to salty for me
Love
tasty & healthy
Always delicious
Great snack
Good selection of flavours
Good flavours
Great range of flavours
good value for money
Excellent Value
Good value
Great Quality
Good cupboard staple
Excellent variety
Gluten free
healthy to eat too
Healthy Tasty Snack
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Graze Marmite questions
Answered from the same tracked data.









