How competitive is the Grated Mozzarella Cheese niche on Amazon United Kingdom?

7 brands and 34 sellers compete in Grated Mozzarella Cheese on Amazon United Kingdom. The top 5 Grated Mozzarella Cheese products take 54% of clicks and its top 5 brands hold 98% of demand.

What do buyers complain about in Grated Mozzarella Cheese?

Grated Mozzarella Cheese buyers on Amazon United Kingdom complain most about Taste-Overall, Quality-Overall, Value For Money, the themes mined from the niche's reviews. Its return rate is 0.0%.

What does it cost to enter the Grated Mozzarella Cheese niche?

Grated Mozzarella Cheese sells for £3.25 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £0.76–£19.80. The average incumbent carries 715 reviews — the moat a new listing must climb.

Grated Mozzarella Cheese

Grated Mozzarella Cheese shows searches that convert (31.0% search→purchase), but brand-locked demand (top 5 brands take 98% of clicks) keeps it on the watch list.

Flapen Score

Worth a look

This niche Category average

Is Grated Mozzarella Cheese profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Grated Mozzarella Cheese is a £354K/yr Amazon United Kingdom market (351K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Nov. Verdict: Worth a look — 53/100.

Grated Mozzarella Cheese: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +14.2% over the last 90 days and 31.0% of searches end in a purchase.

£354K

revenue / yr

Units sold / yr200K

Search volume / yr+14.2%351K

Conversion rate31.0%

Avg price£3.25

Who owns the niche?

The top 5 brands hold 98% of demand, so 2% of the market is open.

open market share

Brands · sellers7 · 34

Top-5 product click share54%

Open market2%

Avg brand age66 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 23 products

Top Grated Mozzarella Cheese products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Galbani Mozzarella 125g

Price: £1.57
Rating: 4.7/5
Reviews: 881
Age: 14y ago

Morrisons Savers Mozzarella 125g

Price: £0.76
Rating: 4.3/5
Reviews: 250
Age: 1y ago

Galbani Mozzarella Maxi 250G

Price: £2.80
Rating: 4.6/5
Reviews: 640
Age: 12y ago

by Amazon Grated Mozzarella 250g

Price: £2.49
Rating: 4.7/5
Reviews: 1,353
Age: 6y ago

Galbani Mozzarella Minis 150g

Price: £2.37
Rating: 4.7/5
Reviews: 1,198
Age: 10y ago

Newest

by launch date

Morrisons Savers Mozzarella 125g

Price: £0.76
Rating: 4.3/5
Reviews: 250
Age: 1y ago

Arla Mozzarella Cheese Block Mild anc Creamy Medium Fat Cheese 2300 G by TOM

Price: £19.80
Rating: 4.8/5
Reviews: 19
Age: 1y ago

Iceland 10 Approx. Mozzarella Balls 200g

Price: £1.02
Rating: 3.6/5
Reviews: 9
Age: 2y ago

Burrata 125g

Price: £3.26
Rating: 3.7/5
Reviews: 8
Age: 2y ago

Morrisons Mozzarella Mild and Creamy 10 Slices 240g

Price: £2.86
Rating: 4.6/5
Reviews: 393
Age: 3y ago

Competition: brands, sellers & click share

The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 rising

Sellers

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

54%

Top 20: 98%

Open market

Galbani42%
Morrisons24%
by Amazon18%
GreHom13%
Caseificio Valcolatte2%
Iceland1%
Open — no brand owns it (1 brand, 1%)

Grated Mozzarella Cheese demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume351KCVR31.0%Products23Brands7Top 5 Brands98%OOS Rate0.7%Rating4.5★Reviews715Avg BSR#16

Peak months: Nov · busiest ÷ quietest = 2.2×

Top Grated Mozzarella Cheese search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

mozzarella199K/yr +11.8%27.7% conv.
mozzarella cheese88K/yr +7.1%22.7% conv.
burrata24K/yr +68.9%24.6% conv.
mozarella13K/yr +1.8%34.1% conv.
mozerella7K/yr +5.5%31.6% conv.
mozzarella balls4K/yr +68.6%15.2% conv.
buffalo mozzarella3K/yr +23.8%12.7% conv.
burrata cheese5K/yr -1.6%2.1% conv.
buratta3K/yr +58.4%23.5% conv.
mozzerella2K/yr +7.5%27.4% conv.

What reviews say buyers love and hate about Grated Mozzarella Cheese

What buyers mention most, as a share of all reviews.

What buyers love

95% of reviews

Taste-Overall23%

“Tastes great”

Value For Money18%

“Excellent value for money”

Quality-Overall14%

“Very good as its own and as an addition to the other dishes both cold cut and melted”

Flavor11%

“Excellent, convenience and good flavour too”

Freshness10%

“Fresh product”

What buyers complain about

83% of reviews

Taste-Overall31%

“Really horrible tasted of dirty oil”

Quality-Overall11%

“Poor quality”

Value For Money11%

“Price per kilo is inaccurate as drained product weight is 125g so cheese price is x 8 for kilo and more like £24”

Texture/Consistency-Overall9%

“texture for mozzarella”

Hard Feel6%

“somehow the mozzarella was quite tough”

Common Grated Mozzarella Cheese questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Grated Mozzarella Cheese 53/100 on Amazon United Kingdom — Worth a look. The niche generates £354K/yr across 23 tracked products. Search demand moved +14.2% over the last 90 days.