How competitive is the Granulated Sugar 5kg niche on Amazon United Kingdom?

4 brands and 71 sellers compete in Granulated Sugar 5kg on Amazon United Kingdom. The top 5 Granulated Sugar 5kg products take 86% of clicks and its top 5 brands hold 100% of demand.

What do buyers complain about in Granulated Sugar 5kg?

Granulated Sugar 5kg buyers on Amazon United Kingdom complain most about Sweetness, Artificial Sweeteners, Value For Money, the themes mined from the niche's reviews. Its return rate is 0.0%.

What does it cost to enter the Granulated Sugar 5kg niche?

Granulated Sugar 5kg sells for £4.36 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £0.84–£9.96. The average incumbent carries 1,018 reviews — the moat a new listing must climb.

Granulated Sugar 5kg

brand-locked demand (top 5 brands take 100% of clicks) — Granulated Sugar 5kg doesn't clear our bar today.

Flapen Score

Skip it

This niche Category average

Is Granulated Sugar 5kg profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Granulated Sugar 5kg is a £726K/yr Amazon United Kingdom market (897K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 41/100.

Granulated Sugar 5kg: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -6.2% over the last 90 days and 18.6% of searches end in a purchase.

£726K

revenue / yr

Units sold / yr300K

Search volume / yr-6.2%897K

Conversion rate18.6%

Avg price£4.36

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

open market share

Brands · sellers4 · 71

Top-5 product click share86%

Open market0%

Avg brand age70 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.

0/100

page quality · 12 products

Top Granulated Sugar 5kg products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Tate & Lyles Fairtrade Granulated Sugar 1000 g

Price: £1.26
Rating: 4.7/5
Reviews: 2,843
Age: 10y ago

Tate and Lyle Granulated Sugar 1 kg

Price: £1.32
Rating: 4.7/5
Reviews: 1,641
Age: 16y ago

Tate & Lyle Fairtrade Granulated Sugar 500g

Price: £1.00
Rating: 4.7/5
Reviews: 2,843
Age: 11y ago

Tate & Lyle Granulated White Sugar for Everyday Baking - 1 x 2kg

Price: £2.36
Rating: 4.7/5
Reviews: 285
Age: 9y ago

Tate & Lyle Granulated White Sugar for Everyday Sweetening - 5kg

Price: £6.09
Rating: 4.7/5
Reviews: 1,641
Age: 15y ago

Newest

by launch date

Granulated White Sugar Pure Cane 1kg (Pack of 2) Everyday Essential Premium - Made in the UK

Price: £4.11
Rating: 4.8/5
Reviews: 5
Age: 1mo ago

Granulated White Sugar Pure Cane 1kg (Pack of 6) Everyday Essential Premium - Made in the UK

Price: £7.48
Rating: 4.0/5
Reviews: 5
Age: 1mo ago

Granulated Sugar 1kg (Pack of 6) | Pure Cane Sugar for Baking Cooking & Beverages | Perfect for Everyday Use | Packed by Saras Foods UK

Price: £9.96
Rating: 4.9/5
Reviews: 16
Age: 8mo ago

Whitworths 500g Granulated Sugar

Price: £0.84
Rating: 4.7/5
Reviews: 84
Age: 1y ago

Granulated Sugar 1kg (Pack of 6) | Pure Cane Sugar for Baking Cooking & Beverages | Perfect for Everyday Use | Packed by Saras Foods UK

Price: £9.94
Rating: 4.7/5
Reviews: 106
Age: 1y ago

Competition: brands, sellers & click share

The top 5 products capture 86% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 rising

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

Tate & Lyle89%
Generic5%
Whitworths4%
Saras Flavours of Asia2%

Granulated Sugar 5kg demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume897KCVR18.6%Products12Brands4Top 5 Brands100%OOS Rate0.0%Rating4.7★Reviews1,018Avg BSR#39

No pronounced peak months · busiest ÷ quietest = 1.4×

Top Granulated Sugar 5kg search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

sugar737K/yr -6.8%20.4% conv.
granulated sugar45K/yr -2.9%20.1% conv.
white sugar17K/yr -1.1%16.1% conv.
suger15K/yr -13.9%15.0% conv.
cane sugar12K/yr +10.9%2.3% conv.
sugar cane11K/yr -6.9%0.1% conv.
organic sugar8K/yr +9.9%0.1% conv.
tate and lyle sugar7K/yr +0.4%5.8% conv.
sugar 5kg6K/yr -20.5%8.2% conv.
organic cane sugar4K/yr +10.4%0.0% conv.

What reviews say buyers love and hate about Granulated Sugar 5kg

What buyers mention most, as a share of all reviews.

What buyers love

99% of reviews

Sweetness37%

“Good sugar”

Value For Money25%

“Good price”

Quality-Overall13%

“Good quality sugar”

Taste-Overall9%

“Great in tea”

Advertised Vs Actual Product6%

“The Brand says it all”

What buyers complain about

95% of reviews

Sweetness41%

“It sweet melts in tea”

Artificial Sweeteners27%

“Well at sometime I can not have my honey on food”

Value For Money18%

“It's VERY VERY POOR VALUE”

Crispiness9%

“I really don't know what's going on with granulated suger it turns into powder there is no crunchy about it”

Common Granulated Sugar 5kg questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Granulated Sugar 5kg 41/100 on Amazon United Kingdom — Skip it. The niche generates £726K/yr across 12 tracked products. 1 of 3 products launched in the last 360 days are still selling. Search demand moved -6.2% over the last 90 days.