Granola

Shoppers searched for this 620K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 12.9% of those searches ended in a purchase. Searches in the last 90 days moved +5.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £553K a year.

Searches, last 12 months

620K

Growth, 90 days vs prior 90

+5.2%

Conversion, latest week

12.9%

Market size, estimated

£553Ka year

Peak month

May2.2× the quietest month

Top search term

granola413K searches a year

Listings sell for £6.91 on average, from £1.82 to £21.66. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 1,000 to 1,250 of them. At £6.91 that is £7K to £9K a year per listing.

Average price

£6.91under the $15 to $100 sweet spot

Price range

£1.82–£21.66

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

80K–100K

Units per listing a year

1,000–1,250

Revenue per listing a year

£7K–£9K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

26% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #1 within Breakfast Cereal. It carries 228 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

26%

Prime listings

99%

Out of stock, average day

2.0%

Average rank

#1in Breakfast Cereal

Average rating

4.42 starsAmazon United Kingdom average 4.36 stars

Average reviews

228per listing

Listings tracked

73

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

57 months