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Goji Berries Organic

Maybe

Returns run at only 0.0% of orders. But demand is soft, at -35.0% this quarter, so Goji Berries Organic is a Maybe.

Flapen Score
50
50 / 100
Top 31% of 2,976 Grocery niches · +4 vs the category median of 46
Market size
£71K/yr38K searches / yr
90-day growth
-35.0%search demand this quarter
Competition
60%top-5 click share · 18 brands · 19 sellers

Flapen Score

Goji Berries Organic against its category

The dotted line is the Grocery average. Past it, Goji Berries Organic is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Goji Berries Organic market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Goji Berries Organic 38K times last year and spent an estimated £71K. The top 5 brands take 70% of clicks. Demand peaks in Jan–Feb. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

15.0% of searches ended in a purchase last week.

Shoppers searched for this 38K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 15.0% of those searches ended in a purchase. Searches in the last 90 days moved -35.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £71K a year.

Searches, last 12 months
38K
Growth, 90 days vs prior 90
-35.0%
Conversion, latest week
15.0%
Market size, estimated
£71Ka year
Peak month
February2.1× the quietest month
Top search term
goji berries organic25K searches a year

02 · Price

A sale here is worth £12.59.

Listings sell for £12.59 on average, from £3.61 to £23.71. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At £12.59 that is £3K to £6K a year per listing.

Average price
£12.59under the $15 to $100 sweet spot
Price range
£3.61–£23.71
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
250–500
Revenue per listing a year
£3K–£6K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #316 within Dried Fruits, Nuts & Vegetables. It carries 585 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
86%
Out of stock, average day
0.0%
Average rank
#316in Dried Fruits, Nuts & Vegetables
Average rating
4.42 starsAmazon United Kingdom average 4.36 stars
Average reviews
585per listing
Listings tracked
22

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
64 months

Products

Top Goji Berries Organic products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

£0£7K£14K£21K£28K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

18 rising

Sellers

19

Top-5 brand share

70%

Top 20: 100%

Top-5 click share

60%

Top 20: 97%

Open market

27%

  • Sevenhills Wholefoods46%
  • Spring Blossom7%
  • FeelGood-Sale7%
  • CHANDRA6%
  • PURIMA4%
  • Pepful3%

Demand

Goji Berries Organic search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb · busiest ÷ quietest = 2.1×

Search terms

Top Goji Berries Organic search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • goji berries organic25K/yr
  • organic goji berries10K/yr
  • organic goji berries 1kg3K/yr

Reviews and returns

What reviews say buyers love and hate about Goji Berries Organic

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Taste-Overall16%−0.04

They don't taste like how I had expected

Not for me in terms of taste

Taste absolutely awful

Moist/Dry11%−0.05

Dry

Its over dry and very hard, loosing flawier, taste not too good

Over dry and taste not as good as the others I have previously

Chunk/Clump/Collection8%−0.07

Unacceptably stuck

They tend to clump in the bag

Stuck together like a brick

Value For Money6%+0.73

A warning that cheap prices are always a risk

They are a bit expensive

Expensive for what upu get

Hard Feel5%−0.05

Terribly crispy goji berries - not soft

Too hard

Rock hard, brittle at best

Love

Quality-Overall21%+1.56

Good quality

Good quality berries

Good quality and Organic Tibetan Goji Berries

Taste-Overall18%−0.04

Taste good

nice unique taste

Happy with the taste and texture

Value For Money12%+0.73

Good value for money

Excellent value

Worth getting

Freshness5%+0.61

were fresh

Fresh dried berries, good quality, decent price

Packaging keeps them fresh enough

Flavor5%+0.32

Good flavour

Tasty little gems

Great flavour and value, you can also make a sweet goji berry tea with them

FAQ

Common Goji Berries Organic questions

Answered from the same tracked data.