Gochugaru
FailPrices span $2.53–$10.26, mostly outside the sweet spot, so Gochugaru is a Fail.
- Flapen Score
- 38 / 100Ranks 2,496 of 2,976 Grocery niches · −8 vs the category median of 4638
- Market size
- £117K/yr120K searches / yr
- 90-day growth
- -25.1%search demand this quarter
- Competition
- 81%top-5 click share · 8 brands · 19 sellers
Flapen Score
Gochugaru against its category
The dotted line is the Grocery average. Past it, Gochugaru is stronger. Inside it, weaker.
Market
The Gochugaru market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Gochugaru 120K times last year and spent an estimated £117K. The top 5 brands take 90% of clicks. Demand peaks in Jan–Feb. Flapen scores it 38 out of 100, a Fail.
01 · Demand
12.9% of searches ended in a purchase last week.
Shoppers searched for this 120K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 12.9% of those searches ended in a purchase. Searches in the last 90 days moved -25.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £117K a year.
- Searches, last 12 months
- 120K
- Growth, 90 days vs prior 90
- -25.1%
- Conversion, latest week
- 12.9%
- Market size, estimated
- £117Ka year
- Peak month
- January2.0× the quietest month
- Top search term
- gochugaru71K searches a year
02 · Price
A sale here is worth £7.55.
Listings sell for £7.55 on average, from £2.53 to £10.26. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 1,000 to 1,250 of them. At £7.55 that is £8K to £9K a year per listing.
- Average price
- £7.55under the $15 to $100 sweet spot
- Price range
- £2.53–£10.26
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- £8K–£9K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
70% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #13 within Herbs, Spices & Seasonings. It carries 357 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 70%
- Prime listings
- 100%
- Out of stock, average day
- 2.4%
- Average rank
- #13in Herbs, Spices & Seasonings
- Average rating
- 4.58 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 357per listing
- Listings tracked
- 10
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 64 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 64 months
Products
Top Gochugaru products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Kimchi with Everything Gochugaru Kimchi Chilli Pepper Flakes 50 g
- Price
- £5.56
- Rating
- 4.5/5
- Reviews
- 480
- Age
- 6y ago

Angus & Oink | Superior Single Species Gochugaru Chilli Flakes | Authentic Kimchi & Korean Cuisine | Smoky Fruity-Sweet Flavor | Stir Fries & Marinades| 1 x 150G Tub with Shaker Cap
- Price
- £9.00
- Rating
- 4.5/5
- Reviews
- 185
- Age
- 2y ago

Nongshim Gochugaru Korean Taekyung Chilli Powder Small Flakes 454G
- Price
- £10.26
- Rating
- 4.7/5
- Reviews
- 774
- Age
- 4y ago

WaNaHong Gochugaru Korean Chilli Powder Small Flake 200G
- Price
- £7.56
- Rating
- 4.7/5
- Reviews
- 429
- Age
- 4y ago

Starry Mart Hot Red Pepper Powder Small Flakes (Gochugaru Korean Chilli Powder) 500g HALAL (Pack of 1)
- Price
- £6.39
- Rating
- 4.6/5
- Reviews
- 253
- Age
- 3y ago
Trending
90-day click momentum
Gochugaru Chilli Flakes (Coarse) Authentic Red Pepper Flakes for Kimchi & Korean Cooking Sun-Dried 100g | The Spice Specialist
- Price
- £7.92
- Rating
- 4.4/5
- Reviews
- 34
- Age
- 1y ago

Gochugaru Korean Chilli Flakes (Coarse) for Kimchi Authentic Red Pepper Flakes 200g | The Spice Specialist
- Price
- £9.79
- Rating
- 4.4/5
- Reviews
- 34
- Age
- 2y ago

Nongshim Gochugaru Korean Taekyung Chilli Powder Small Flakes 454G
- Price
- £10.26
- Rating
- 4.7/5
- Reviews
- 774
- Age
- 4y ago

Kimchi with Everything Gochugaru Kimchi Chilli Pepper Flakes 50 g
- Price
- £5.56
- Rating
- 4.5/5
- Reviews
- 480
- Age
- 6y ago

Blue Nile Foods Taekyung Red Pepper Powder 200G (7oz) Authentic Korean Chili Powder Hot & Mild Chili Powder Korean Red Pepper Flakes for Kimchi Stir-Fries Soups & More Vegan & No Gluten
- Price
- £9.83
- Rating
- 4.5/5
- Reviews
- 20
- Age
- 3y ago
Newest
by launch date
Gochugaru Chilli Flakes (Coarse) Authentic Red Pepper Flakes for Kimchi & Korean Cooking Sun-Dried 100g | The Spice Specialist
- Price
- £7.92
- Rating
- 4.4/5
- Reviews
- 34
- Age
- 1y ago

Gochugaru Korean Chilli Flakes (Coarse) for Kimchi Authentic Red Pepper Flakes 200g | The Spice Specialist
- Price
- £9.79
- Rating
- 4.4/5
- Reviews
- 34
- Age
- 2y ago

Angus & Oink | Superior Single Species Gochugaru Chilli Flakes | Authentic Kimchi & Korean Cuisine | Smoky Fruity-Sweet Flavor | Stir Fries & Marinades| 1 x 150G Tub with Shaker Cap
- Price
- £9.00
- Rating
- 4.5/5
- Reviews
- 185
- Age
- 2y ago

Blue Nile Foods Taekyung Red Pepper Powder 200G (7oz) Authentic Korean Chili Powder Hot & Mild Chili Powder Korean Red Pepper Flakes for Kimchi Stir-Fries Soups & More Vegan & No Gluten
- Price
- £9.83
- Rating
- 4.5/5
- Reviews
- 20
- Age
- 3y ago

Starry Mart Hot Red Pepper Powder Small Flakes (Gochugaru Korean Chilli Powder) 500g HALAL (Pack of 1)
- Price
- £6.39
- Rating
- 4.6/5
- Reviews
- 253
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 81% of clicks. A locked shelf that new listings rarely crack.
Brands
8 falling
Sellers
19
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
81%
Top 20: 100%
Open market
5%
- WaNaHong27%
- Kimchi with Everything22%
- Angus & Oink20%
- Starry Mart12%
- The Spice Specialist9%
- ChoripDong5%
- Open — no brand owns it (2 brands, 5%)
Demand
Gochugaru search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb · busiest ÷ quietest = 2.0×
Search terms
Top Gochugaru search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- gochugaru71K/yr
- gochugaru korean chilli flakes19K/yr
- korean chilli flakes12K/yr
- kimchi powder5K/yr
- gochugaru powder5K/yr
- korean chilli powder5K/yr
- korean red pepper flakes3K/yr
Reviews and returns
What reviews say buyers love and hate about Gochugaru
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Too small
Smaller than it looks
To small, too little
A bit pricey for what is just a pot of mild chilli flakes
pricey for small pack
Price can be a bit steep sometimes, though
Not as spicy as it's supost to be
Cheap as it is
Tasteless
Love
I love the taste
Authentic Flavour Profile with a Premium Price Point
Great taste good size
Good quality and arrived promptly
Very good quality of the Pepper flakes
Excellent product
Spicy
Good level of spice
fairly hot spicy pepper flakes
Really nice flavour and good heat
quite a nice fruity flavour
Love this powder, flavours food and healthy
Great value
Good for the price
good value
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Gochugaru questions
Answered from the same tracked data.









