Gluten Free Beer
PassGluten Free Beer scores 66 out of 100, a Pass. Shoppers spend an estimated $77K a year here, search demand grew +59.2% this quarter, and an estimated 0.3% of orders come back.
- Flapen Score
- 66 / 100Top 2% of 2,976 Grocery niches · +20 vs the category median of 4666
- Market size
- £77K/yr89K searches / yr
- 90-day growth
- +59.2%search demand this quarter
- Competition
- 41%top-5 click share · 24 brands · 50 sellers
Flapen Score
Gluten Free Beer against its category
The dotted line is the Grocery average. Past it, Gluten Free Beer is stronger. Inside it, weaker.
Market
The Gluten Free Beer market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Gluten Free Beer 89K times last year and spent an estimated £77K. The top 5 brands take 52% of clicks. Demand peaks in Jun–Jul–Dec. Flapen scores it 66 out of 100, a Pass.
01 · Demand
An estimated 4.8% of those searches ended in a purchase.
Shoppers searched for this 89K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.8% of those searches ended in a purchase. Searches in the last 90 days moved +59.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £77K a year.
- Searches, last 12 months
- 89K
- Growth, 90 days vs prior 90
- +59.2%
- Conversion, latest week
- 4.8%
- Market size, estimated
- £77Ka year
- Peak month
- July3.5× the quietest month
- Top search term
- gluten free beer64K searches a year
02 · Price
A sale here is worth £17.90.
Listings sell for £17.90 on average, from £5.03 to £38.65. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At £17.90 that is £2K to £4K a year per listing.
- Average price
- £17.90inside the $15 to $100 sweet spot
- Price range
- £5.03–£38.65
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £2K–£4K
- Returns
- 0.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
45% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 6.9% of listings are out of stock. The average listing ranks #225 within Beer, Wine & Spirits. It carries 312 reviews at 4.46 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 45%
- Prime listings
- 85%
- Out of stock, average day
- 6.9%
- Average rank
- #225in Beer, Wine & Spirits
- Average rating
- 4.46 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 312per listing
- Listings tracked
- 33
04 · Newcomers
0 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 61 months
Products
Top Gluten Free Beer products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
PERONI NASTRO AZZURRO Gluten-Free Beer 5.1% ABV - 24 x 33cl Bottles - Italys Iconic Beer | Citrus Aromatic Notes | Clean Crisp Refreshing Finish | Endorsed by the Italian Coeliac Association
- Price
- £28.15
- Rating
- 4.0/5
- Reviews
- 30
- Age
- 9y ago

Butcombe Brewery Gold Gluten Free Golden Ale Beer Bottles Vegan Friendly Part Bitter Part Sweet 100% Refreshing 8 x 500ml packaging may vary
- Price
- £14.06
- Rating
- 4.5/5
- Reviews
- 14
- Age
- 1y ago

Peroni Nastro Azzurro Gluten Free Bottles 4 x 330ml
- Price
- £6.81
- Rating
- 4.8/5
- Reviews
- 31
- Age
- 4y ago

Stella Artois Gluten Free Lager Beer Bottles 24 x 330ml
- Price
- £28.76
- Rating
- 4.3/5
- Reviews
- 18
- Age
- 2y ago

Old Speckled Hen Gluten Free Beer 8 x 500ml Bottles Pale Ale
- Price
- £14.84
- Rating
- 4.3/5
- Reviews
- 22
- Age
- 3y ago
Trending
estimated 90-day click momentum
Cruzcampo 10x440ml Cans
- Price
- £8.51
- Rating
- 4.6/5
- Reviews
- 138
- Age
- 2y ago

Daura DAMM British Gluten Free Lager 330ml Cans ABV 5.4% (12 Pack)
- Price
- £29.03
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 11mo ago

Skinny Lager Premium Beer Cans 24 x 330ml | Low Calorie Lager | Gluten Free Vegan & Keto Friendly | 3.4% ABV | 76 Calories Per Can
- Price
- £27.81
- Rating
- 4.4/5
- Reviews
- 3,205
- Age
- 6y ago

Infinite Session IPA - Alcohol Free Beer - 12 x 330 ml Cans of Non Alcoholic IPA - Gluten Free Vegan 35 Calories per Can - Award Winning Craft Beer - Brewed in UK
- Price
- £9.53
- Rating
- 4.1/5
- Reviews
- 502
- Age
- 7y ago

JUBEL Mixed Gift Pack With Branded Glass (6x330ml) - Perfect Beer Gift - Award Winning & Gluten Free - Vegan & Low Calorie - Dangerously Refreshing Fruit Lager - Craft Beer Gift Set
- Price
- £23.49
- Rating
- 4.4/5
- Reviews
- 198
- Age
- 2y ago
Newest
by launch date
All the Brummies Mixed Case Gluten Free Beer Vegan Craft Beer Gift Pack 12x330ml Selection of Birmingham-Brewed Gluten Free Beers & Stout
- Price
- £24.36
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 8mo ago

Daura DAMM British Gluten Free Lager 330ml Cans ABV 5.4% (12 Pack)
- Price
- £29.03
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 11mo ago

San Miguel Especial Gluten Free Lager Beer 4 x 330 ml bottle
- Price
- £5.76
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago

Butcombe Brewery Gold Gluten Free Golden Ale Beer Bottles Vegan Friendly Part Bitter Part Sweet 100% Refreshing 8 x 500ml packaging may vary
- Price
- £14.06
- Rating
- 4.5/5
- Reviews
- 14
- Age
- 1y ago

JUBEL Mixed Gift Pack With Branded Glass (6x330ml) - Perfect Beer Gift - Award Winning & Gluten Free - Vegan & Low Calorie - Dangerously Refreshing Fruit Lager - Craft Beer Gift Set
- Price
- £23.49
- Rating
- 4.4/5
- Reviews
- 198
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 41% of clicks. Leaders hold, but buyers still shop past them.
Brands
24 rising
Sellers
50
Est. top-5 brand share
52%
Top 20: 97%
Est. top-5 click share
41%
Top 20: 87%
Open market
42%
- STELLA ARTOIS13%
- Peroni Nastro Azzurro12%
- Peroni11%
- BUTCOMBE8%
- Skinny Brands8%
- Old Speckled Hen6%
Demand
Gluten Free Beer search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul, Dec · busiest ÷ quietest = 3.5×
Search terms
Top Gluten Free Beer search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- gluten free beer64K/yr
- gluten free lager14K/yr
- gluten free peroni5K/yr
- gluten free beer uk3K/yr
- peroni gluten free3K/yr
Reviews and returns
What reviews say buyers love and hate about Gluten Free Beer
We read the reviews and the return reasons for every product selling here.
“can not taste the difference between normal”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Gluten Free Beer questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









