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Ginger Ale

Maybe

An estimated 0.0% of orders come back. But the top 5 brands take 92% of clicks, so Ginger Ale is a Maybe.

Flapen Score
52
52 / 100
Top 23% of 2,976 Grocery niches · +6 vs the category median of 46
Market size
£182K/yr197K searches / yr
90-day growth
+16.8%search demand this quarter
Competition
54%top-5 click share · 10 brands · 103 sellers

Flapen Score

Ginger Ale against its category

The dotted line is the Grocery average. Past it, Ginger Ale is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ginger Ale market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Ginger Ale 197K times last year and spent an estimated £182K. The top 5 brands take 92% of clicks. Demand peaks in Dec. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 12.4% of those searches ended in a purchase.

Shoppers searched for this 197K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 12.4% of those searches ended in a purchase. Searches in the last 90 days moved +16.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £182K a year.

Searches, last 12 months
197K
Growth, 90 days vs prior 90
+16.8%
Conversion, latest week
12.4%
Market size, estimated
£182Ka year
Peak month
December2.3× the quietest month
Top search term
ginger ale131K searches a year

02 · Price

A sale here is worth £7.47.

Listings sell for £7.47 on average, from £0.62 to £24.48. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,500 to 2,000 of them. At £7.47 that is £11K to £15K a year per listing.

Average price
£7.47under the $15 to $100 sweet spot
Price range
£0.62–£24.48
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
30K–40K
Units per listing a year
1,500–2,000
Revenue per listing a year
£11K–£15K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

39% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #53 within Ginger Ale & Beer. It carries 892 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
39%
Prime listings
91%
Out of stock, average day
0.4%
Average rank
#53in Ginger Ale & Beer
Average rating
4.50 starsAmazon United Kingdom average 4.36 stars
Average reviews
892per listing
Listings tracked
23

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
61 months

Products

Top Ginger Ale products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 54% of clicks. Leaders hold, but buyers still shop past them.

£0£18K£36K£55K£73K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 rising

Sellers

103

Est. top-5 brand share

92%

Top 20: 100%

Est. top-5 click share

54%

Top 20: 96%

Open market

6%

  • FEVER-TREE49%
  • Schweppes24%
  • THE LONDON ESSENCE CO.9%
  • Morrisons8%
  • by Amazon2%
  • Double Dutch2%
  • Open — no brand owns it (4 brands, 6%)

Demand

Ginger Ale search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.3×

Search terms

Top Ginger Ale search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • ginger ale131K/yr
  • fever tree ginger beer21K/yr
  • fever tree ginger ale11K/yr
  • schweppes ginger ale8K/yr
  • ginger ale cans 24 pack7K/yr
  • fevertree ginger beer3K/yr
  • ginger ale schweppes4K/yr
  • ginger ale cans4K/yr
  • dry ginger ale4K/yr
  • ginger ale & beer2K/yr

Reviews and returns

What reviews say buyers love and hate about Ginger Ale

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Taste-Overall”
18%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Not very strong in taste”
A buyer, on “Taste-Overall”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common Ginger Ale questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data