Is gin gift set profitable to sell on Amazon United Kingdom?

The niche generates £614K/yr across 52 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is +2.6%. Flapen's verdict: Worth a look (61/100).

How competitive is the gin gift set niche?

38 brands and 66 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 57% of demand.

What do buyers complain about in gin gift set?

Top complaints mined from reviews: Size-Overall, Advertised Vs Actual Product, Value For Money. The return rate is 0.5%.

When does demand for gin gift set peak?

Demand peaks in Nov–Dec; the busiest month runs 12.9× the quietest.

What does it cost to enter the gin gift set niche?

Listings span £2.30–£53.98; the average listing price is £17.09 (sweet spot $15–$100). The average incumbent carries 1,246 reviews — the moat a new listing must climb.

gin gift set

Worth a look

Shows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Avg price

Great£17.09

avg listing price — sweet spot $15–$100

Brand share

Great57%

top-5 brand share — no brand owns this niche

Competition

Great38%

top-5 click share — an open shelf

Price range

Great£2.30–£53.98

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good£614K

£614K/yr · 866K searches

Review moat

Good1,245.88

avg incumbent reviews — the moat a new listing must climb

Conversion

Good4.2%

search→purchase rate — share of searches ending in a sale

Growth

Okay+2.6%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

According to Flapen's Amazon United Kingdom niche tracking, gin gift set is a £614K/yr Amazon United Kingdom market (866K searches/yr). The top 5 brands hold 57% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 61/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

gin gift set market data

Units sold / yr: 30K–40K; avg 500–750/product
Revenue / yr: £513K–£684K; units × avg price
Conversion rate: 4.2%
Avg BSR: #336
Page quality: 0%
Prime: 94%
Sponsored: 83%
Out of stock: 8.9%
Avg brand age: 56 months
Avg seller age: 168 days

Competition & brand share

Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.

Brands

38 falling

Sellers

Top-5 brand share

57%

Top 20: 87%

Top-5 click share

38%

Top 20: 72%

Open market

39%

BEAMS INTERNATIONAL25%
Blue Tree15%
Natural & Noble7%
Malfy6%
Ant & Chid4%
Edinburgh Gin4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +2.6% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 12.9×

Open Trend

Top gin gift set search terms

gin gift set327K/yr -3.4%2.5% conv.
gin gifts for women91K/yr +1.7%2.9% conv.
gin gift58K/yr +9.6%2.8% conv.
gin gifts59K/yr +16.1%1.8% conv.
gin miniatures45K/yr +5.8%2.2% conv.
gin set48K/yr +5.0%3.1% conv.
pink gin gift set42K/yr +0.4%3.2% conv.
gin gift sets for women28K/yr +10.7%3.2% conv.
gin gifts for men18K/yr +15.0%1.7% conv.
mini gin22K/yr +5.7%3.9% conv.

All search terms

Top gin gift set products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Gin House Flavoured Gin Gift Set 4 x 5 cl Tonic Mixers 4 x 125 ml

BEAMS INTERNATIONAL£14.284.6★1,361 rev

Pink Gin Gift Set - Gin Gifts for Women 4x5cl Beefeater Pink Strawberry Gordons Edinburgh Plum & Vanilla Dockyard Cherries & Berries Flavoured Liqueur Womens Alcohol Gifts Birthday

BEAMS INTERNATIONAL£9.184.7★8,113 rev

Natural & Noble Gin Infusions Variety Pack

Natural & Noble£9.844.6★466 rev

Malfy Italian Gin Miniatures Gift Box Selection | 4 x 5cl | Grapefruit Lemon Blood Orange and Original Flavoured Gin Minis | Perfect Gin Gift set | Ideal for Birthday Gifts and Special Occasions

Malfy£10.694.8★2,464 rev

Pink Gin Gift Set 3 x 5cl Miniature Gins: Gordons Pink 37.5% ABV Edinburgh Rhubarb & Ginger 20% ABV & Greenalls Wild Berry 37.5% ABV Gin Selection Set by Blue Tree Gifts

Blue Tree£7.734.7★987 rev

Newest

by launch date

Ben Lomond Gin Gift Set 4x5cl | Scottish Gin Tasting Collection | Miniature Gin Set | London Dry Raspberry & Elderflower Blood Orange & Pink Grapefruit Blackberry & Gooseberry

BEN LOMOND£14.8228 rev

3mo ago

Fever-Tree Ultimate Gin & Tonic Experience with 2 x 5cl gins 2 x 200ml tonics and a branded bar blade.

Blue Tree£10.053 rev

5mo ago

Sipsmith Trio : 3x5cl

Sipsmith£9.386 rev

9mo ago

Edinburgh Gin£8.592,965 rev

1y ago

Whitley Neill Gin Gift Set Blood Orange Raspberry Rhubarb 3 x 5 cl

BEAMS INTERNATIONAL£10.1376 rev

1y ago

What buyers say about gin gift set

What buyers praise and complain about, mined from review topics.

What buyers love

Gifting Purpose35%

“Great gift”

Alcohol Flavor16%

“Very nice drink”

Taste-Overall11%

“it's been a nice little tasting set”

Flavor9%

“enjoyed the range of flavours”

Quality-Overall8%

“excellent quality of the kit”

Value For Money7%

“great value for money too”

Size-Overall2%

“is a good size”

Advertised Vs Actual Product1%

“Item as described”

Design-Overall1%

“the bottle design is lovely too”

Sweetness1%

“the gooseberry giving it a nice tartness”

What buyers complain about

Size-Overall14%

“looks alot bigger in the picture”

Advertised Vs Actual Product12%

“Does not look like the photo”

Value For Money11%

“not worth the money”

Gifting Purpose10%

“Don't come with gift box”

Taste-Overall5%

“the actual taste just wasn't there”

Sweetness5%

“Boiled sweet in liquid form 👎 Sickly sweet”

Flavor3%

“some of the flavors felt a bit artificial”

Quality-Overall2%

“However, I have to say Im a bit disappointed with the set overall”

Ease Of Use2%

“Difficult to open”

Salt Content2%

“VERY salty”

Top return reasons

Advertised Vs Actual Product29%

Gifting Purpose29%

Size-Overall18%

Quality-Overall11%

Defective Material/Parts7%

Maintenance And Repair4%

Drop/Impact Protection4%

Common questions

Is gin gift set profitable to sell on Amazon United Kingdom?: The niche generates £614K/yr across 52 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is +2.6%. Flapen's verdict: Worth a look (61/100).
How competitive is the gin gift set niche?: 38 brands and 66 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 57% of demand.
What do buyers complain about in gin gift set?: Top complaints mined from reviews: Size-Overall, Advertised Vs Actual Product, Value For Money. The return rate is 0.5%.
When does demand for gin gift set peak?: Demand peaks in Nov–Dec; the busiest month runs 12.9× the quietest.
What does it cost to enter the gin gift set niche?: Listings span £2.30–£53.98; the average listing price is £17.09 (sweet spot $15–$100). The average incumbent carries 1,246 reviews — the moat a new listing must climb.