Giant Toblerone

Shoppers searched for this 854K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.6% of those searches ended in a purchase. Searches in the last 90 days moved +28.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £801K a year.

Searches, last 12 months

854K

Growth, 90 days vs prior 90

+28.5%

Conversion, latest week

5.6%

Market size, estimated

£801Ka year

Peak month

June26.9× the quietest month

Top search term

toblerone639K searches a year

Listings sell for £16.63 on average, from £1.68 to £86.06. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 2,000 to 2,500 of them. At £16.63 that is £33K to £42K a year per listing.

Average price

£16.63inside the $15 to $100 sweet spot

Price range

£1.68–£86.06

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

60K–80K

Units per listing a year

2,000–2,500

Revenue per listing a year

£33K–£42K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

12% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 8.8% of listings are out of stock. The average listing ranks #185 within Bakery. It carries 974 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings

12%

Prime listings

88%

Out of stock, average day

8.8%

Average rank

#185in Bakery

Average rating

4.68 starsAmazon United Kingdom average 4.36 stars

Average reviews

974per listing

Listings tracked

17

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

39 months