How competitive is the Gherkins niche on Amazon United Kingdom?

6 brands and 54 sellers compete in Gherkins on Amazon United Kingdom. The top 5 Gherkins products take 67% of clicks and its top 5 brands hold 97% of demand.

What do buyers complain about in Gherkins?

Gherkins buyers on Amazon United Kingdom complain most about Crispiness, Flavor, Taste-Overall, the themes mined from the niche's reviews. Its return rate is 0.0%.

What does it cost to enter the Gherkins niche?

Gherkins sells for £3.65 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £1.43–£12.49. The average incumbent carries 965 reviews — the moat a new listing must climb.

Gherkins

prices mostly outside the sweet spot ($1.43–$12.49) — Gherkins doesn't clear our bar today.

Flapen Score

Skip it

This niche Category average

Is Gherkins profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Gherkins is a £87K/yr Amazon United Kingdom market (110K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Dec. Verdict: Skip it — 42/100.

Gherkins: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +6.6% over the last 90 days and 21.8% of searches end in a purchase.

£87K

revenue / yr

Units sold / yr25K

Search volume / yr+6.6%110K

Conversion rate21.8%

Avg price£3.65

Who owns the niche?

The top 5 brands hold 97% of demand, so 3% of the market is open.

open market share

Brands · sellers6 · 54

Top-5 product click share67%

Open market3%

Avg brand age73 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 14 products

Top Gherkins products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Morrisons Whole Gherkins 680 g

Price: £1.43
Rating: 4.6/5
Reviews: 1,149
Age: 10y ago

Mrs Elswood Sandwich Gherkins 540g

Price: £2.40
Rating: 4.5/5
Reviews: 2,848
Age: 14y ago

Mrs Elswood Burger Gherkins 670 g

Price: £2.28
Rating: 4.5/5
Reviews: 2,848
Age: 10y ago

Mrs Elswood Whole Sweet Cucumbers 670 g

Price: £2.30
Rating: 4.5/5
Reviews: 2,848
Age: 6y ago

Morrisons Crinkle Cut Gherkins 350g

Price: £1.67
Rating: 4.5/5
Reviews: 509
Age: 7y ago

Newest

by launch date

Polish Specialities Pickled Gherkins 850g

Price: £2.36
Rating: 4.6/5
Reviews: 183
Age: 4y ago

Morrisons Gherkin Burger Slices 480g

Price: £1.99
Rating: 4.4/5
Reviews: 322
Age: 4y ago

Opies Extra Large Gherkins 2.3kg Juicy and crunchy pickles in spirit vinegar a tangy-sweet snack sensation. Ideal for a burger sandwich savoury bites buffets and beyond.

Price: £9.39
Rating: 4.4/5
Reviews: 176
Age: 5y ago

Mrs Elswood Whole Sweet Cucumbers 670 g

Price: £2.30
Rating: 4.5/5
Reviews: 2,848
Age: 6y ago

Kuhne Gherkins 330 g (Pack of 6)

Price: £12.49
Rating: 4.6/5
Reviews: 250
Age: 6y ago

Competition: brands, sellers & click share

The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 falling

Sellers

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

Morrisons47%
Mrs Elswood32%
Opies9%
Melis7%
Kühne3%
Polish Specialities3%

Gherkins demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume110KCVR21.8%Products14Brands6Top 5 Brands97%OOS Rate0.0%Rating4.5★Reviews965Avg BSR#252

Peak months: Dec · busiest ÷ quietest = 1.6×

Top Gherkins search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

gherkins69K/yr +11.1%21.8% conv.
pickled gherkins17K/yr -21.8%6.4% conv.
gerkins7K/yr +31.0%22.2% conv.
gherkin7K/yr +12.3%14.6% conv.
gherkins pickled3K/yr -23.8%3.9% conv.
pickled cucumber4K/yr +28.7%5.5% conv.
gurkins3K/yr +6.6%23.9% conv.

What reviews say buyers love and hate about Gherkins

What buyers mention most, as a share of all reviews.

What buyers love

96% of reviews

Taste-Overall52%

“Great taste”

Crispiness14%

“Crispy and delicious”

Advertised Vs Actual Product8%

“Exactly how described”

Freshness5%

“Fresh”

Quality-Overall5%

“Good quality product”

What buyers complain about

63% of reviews

Crispiness28%

“Out standing little bit of crunch on the out side”

Flavor13%

“However, they taste like pure vinegar, no flavour at all”

Taste-Overall13%

“However, they taste like pure vinegar, no flavour at all”

Value For Money6%

“These arent cheap”

Salt Content3%

“high sodium taste that many other pickles tend to have”

Common Gherkins questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Gherkins 42/100 on Amazon United Kingdom — Skip it. The niche generates £87K/yr across 14 tracked products. Search demand moved +6.6% over the last 90 days.