Gaba
soft demand (-24.1% this quarter) — Gaba doesn't clear our bar today.
Flapen Score
Is Gaba profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Gaba is a £70K/yr Amazon United Kingdom market (133K searches/yr). The top 5 brands hold 86% of demand. Demand peaks in Jan–Feb. Verdict: Skip it — 43/100.
Gaba: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -24.1% over the last 90 days and 3.1% of searches end in a purchase.
£70K
revenue / yr
Who owns the niche?
The top 5 brands hold 86% of demand, so 14% of the market is open.
14%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.1★ — the gap to enter on.
0/100
page quality · 14 products
Top Gaba products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Sentia Spirits Gaba Red Botanical Alcohol Free Drinks Natural Plant taste Berries taste Vegan Gluten Free and GM Free 50cl - Sentia Drink Perfect for Mocktails mix with tonic or soda
- Price
- £26.62
- Rating
- 3.6/5
- Reviews
- 567
- Age
- 4y ago

Sentia Spirits Gaba Gold Botanical Alcohol-Free Drink Award Winning Vegan Gluten Free & GM Free Zero Proof Citrus Taste Up to 20 Drinks (500ml) Mix with Lemonade or your favourite mixer
- Price
- £26.63
- Rating
- 3.5/5
- Reviews
- 137
- Age
- 1y ago

Sentia Gaba Black Botanical Non Alcoholic Award Winning Vegan Gluten Free and GM Free Spiced Pepper Warmth taste Up to 20 drinks 50cl (500ml) - Perfect for Mocktails Mix with Ginger or Cola
- Price
- £26.62
- Rating
- 3.6/5
- Reviews
- 60
- Age
- 2y ago

L Theanine 400mg | 120 Vegan Capsules - 4 Months Supply | Good Alternative to L-Theanine Powder Gummies and Drops | UK Made LTheanine Supplement
- Price
- £7.73
- Rating
- 4.6/5
- Reviews
- 473
- Age
- 2y ago

L Theanine 400mg Capsules - 99.6% Pure L-Theanine | 5 Months Supply - 150 Capsules | Supports Relaxation & Focus Promotes Calm | Zero Additives Vegan & Non-GMO | GMP - Certified Lab Tested
- Price
- £9.48
- Rating
- 4.6/5
- Reviews
- 171
- Age
- 1y ago
Trending
90-day click momentum
L-Theanine Green Tea Extract with Added Lemon Balm Extract and Chelated Magnesium Glycinate - Derived from Green Tea Leaves - Sleep & Relaxation Support - Mental Clarity
- Price
- £5.53
- Rating
- 4.0/5
- Reviews
- 46
- Age
- 5mo ago

Pentire Coastal Spritz 70cl Botanical Non Alcoholic Aperitif Premium Alcohol Free Spirit Distilled from Cornish Plants Vegan No Added Sugar Ideal for Non-Alcoholic Drinks & Cocktails
- Price
- £20.78
- Rating
- 4.4/5
- Reviews
- 47
- Age
- 2y ago

L Theanine 400mg Capsules - 99.6% Pure L-Theanine | 5 Months Supply - 150 Capsules | Supports Relaxation & Focus Promotes Calm | Zero Additives Vegan & Non-GMO | GMP - Certified Lab Tested
- Price
- £9.48
- Rating
- 4.6/5
- Reviews
- 171
- Age
- 1y ago

Solgar Griffonia 5-HTP Complex Sleep and Mood Support with Valerian Root Magnesium and Vitamin B6 - Vegan & Gluten Free - Pack of 30
- Price
- £9.57
- Rating
- 4.3/5
- Reviews
- 998
- Age
- 17y ago

L Theanine 400mg | 120 Vegan Capsules - 4 Months Supply | Good Alternative to L-Theanine Powder Gummies and Drops | UK Made LTheanine Supplement
- Price
- £7.73
- Rating
- 4.6/5
- Reviews
- 473
- Age
- 2y ago
Newest
by launch date
L-Theanine Green Tea Extract with Added Lemon Balm Extract and Chelated Magnesium Glycinate - Derived from Green Tea Leaves - Sleep & Relaxation Support - Mental Clarity
- Price
- £5.53
- Rating
- 4.0/5
- Reviews
- 46
- Age
- 5mo ago

L Theanine 400mg Capsules - 99.6% Pure L-Theanine | 5 Months Supply - 150 Capsules | Supports Relaxation & Focus Promotes Calm | Zero Additives Vegan & Non-GMO | GMP - Certified Lab Tested
- Price
- £9.48
- Rating
- 4.6/5
- Reviews
- 171
- Age
- 1y ago

Sentia Spirits Gaba Gold Botanical Alcohol-Free Drink Award Winning Vegan Gluten Free & GM Free Zero Proof Citrus Taste Up to 20 Drinks (500ml) Mix with Lemonade or your favourite mixer
- Price
- £26.63
- Rating
- 3.5/5
- Reviews
- 137
- Age
- 1y ago

Smiling Wolf Aperitivo | Feel Good | Alcohol Alternative | Functional Alcohol Free Aperol | Mood Enhancing Spirit with Natural Nootropics & B Vitamins | Premium Non Alcoholic | 700ml Bottle
- Price
- £22.76
- Rating
- 4.0/5
- Reviews
- 39
- Age
- 1y ago

Sentia Gaba Black Botanical Non Alcoholic Award Winning Vegan Gluten Free and GM Free Spiced Pepper Warmth taste Up to 20 drinks 50cl (500ml) - Perfect for Mocktails Mix with Ginger or Cola
- Price
- £26.62
- Rating
- 3.6/5
- Reviews
- 60
- Age
- 2y ago
Competition: brands, sellers & click share
The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.
Brands
12 rising
Sellers
22
Top-5 brand share
86%
Top 20: 100%
Top-5 click share
77%
Top 20: 100%
Open market
11%
- Sentia61%
- Nutrivo9%
- NUTRINATION7%
- Nutrition Geeks6%
- SS Sport Supplies3%
- NEW LEAF PRODUCTS3%
- Open — no brand owns it (6 brands, 11%)
Gaba demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, Feb · busiest ÷ quietest = 2.4×
Top Gaba search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- gaba38K/yr
- gaba supplements33K/yr
- sentia22K/yr
- senti11K/yr
- sentia gaba spirit13K/yr
- gabba3K/yr
- gaba supplements uk6K/yr
- gaba drink2K/yr
- sentia spirits5K/yr
What reviews say buyers love and hate about Gaba
What buyers mention most, as a share of all reviews.
What buyers love
69% of reviews“Absolutely delicious”
“Sleep like a baby”
“Excellent product”
“Great alternative to alcohol”
“Fantastic price”
What buyers complain about
64% of reviews“Overpriced”
“dont taste of anything”
“I did not respond well to this sleep aid”
“Not enough to be clinically effective at all”
“Ingredients have changed”
Gaba return rate & reasons
Why buyers send it back, as a share of all return requests.
0.0%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Gaba questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









