fruit and nut mix
Worth a lookShows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible13.7%search→purchase rate — share of searches ending in a sale
Review moat
Great192.94avg incumbent reviews — the moat a new listing must climb
Competition
Great39%top-5 click share — an open shelf
Brand share
Good66%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Okay£0.67–£27.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay£9.54avg listing price — sweet spot $15–$100
Market size
Bad£89K£89K/yr · 68K searches
Growth
Bad-14.3%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, fruit and nut mix is a £89K/yr Amazon United Kingdom market (68K searches/yr). The top 5 brands hold 66% of demand. Verdict: Worth a look — 57/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
fruit and nut mix market data
- Units sold / yr
- 6K–8K
- avg 100–250/product
- Revenue / yr
- £57K–£76K
- units × avg price
- Conversion rate
- 13.7%
- Avg BSR
- #850
- Page quality
- 0%
- Prime
- 83%
- Sponsored
- 69%
- Out of stock
- 12.2%
- Avg brand age
- 56 months
- Avg seller age
- 171 days
Competition & brand share
Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.Brands
19 falling
Sellers
26
Top-5 brand share
66%
Top 20: 100%
Top-5 click share
39%
Top 20: 87%
Open market
26%
- Morrisons20%
- PURIMA18%
- Ginco12%
- Sunburst Snacks10%
- Natural Health 4 Life7%
- by Amazon7%
Demand
Weekly Amazon search volume, last 29 weeks — -14.3% search growth over the last 90 days.Top fruit and nut mix search terms
- fruit and nut mix24K/yr
- mixed nuts and raisins11K/yr
- nuts and raisins8K/yr
- mixed fruit and nuts8K/yr
- fruit and nuts5K/yr
- dried fruit and nuts4K/yr
- mixed nuts and fruit3K/yr
- dry fruits and nuts3K/yr
Top fruit and nut mix products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Morrisons Fruit & Nut Mix 400g
Morrisons£2.654.5★643 rev
UNSALTED FRUIT & NUT MIX 700G Gourmet Blend of Natural Dried Fruits and Mixed Nuts Vegetarian Healthy Snack Vitamin-Rich Energy & Fiber Boost Perfect for Clean Eating & Gifting
Ginco£9.994.4★65 rev
Natural Health 4 Life Snack Nut Fruit Mixed Fruit and Nut (Walnuts Almonds Cashews Pecans Flame Raisins) 1 kg in Resealable Pouch (1 Pouch)
Natural Health 4 Life£14.014.5★111 rev
Sunburst Snacks Raw Energy Mix of Nuts Seeds & Dried Fruit 1kg
Sunburst Snacks£14.004.1★227 rev
Fruit and Nut Mix 1kg - Mixed Nuts & Dried Fruits Ready to Eat Healthy Snacks Selection Bulk Bags Dry Trail Mixture Snacking Baking Raw Natural Energy Plain Unsalted Breakfast Cereal Muesli Topper
PURIMA£10.064.7★43 rev
Newest
by launch date
Tropical Mix 1kg Mixed Dried Fruit & Peanuts Exotic Dry Fruits Raisins Apricots Dates Cranberry Mango Banana Coconut Ready to Eat for Baking Snacking Eating Muesli Bulk Trail Snacks Breakfast Topper
PURIMA£10.1265 rev
Dried Fruit Mix 1kg Mixed Dry Fruits Raisins Dates Cranberry Mango Pineapple Papaya Apple Ready to Eat for Baking Snacking Eating Cakes Muesli Bulk Trail Snacks Breakfast Topper Salad Without Peel
PURIMA£10.0375 rev
by Amazon Cashew & Cranberry Mix - 200g
by Amazon£1.81622 rev
Fruit and Nut Mix 1kg - Mixed Nuts & Dried Fruits Ready to Eat Healthy Snacks Selection Bulk Bags Dry Trail Mixture Snacking Baking Raw Natural Energy Plain Unsalted Breakfast Cereal Muesli Topper
PURIMA£10.0643 rev
by Amazon - Roasted and Salted Mixed Nuts 500g 1 pack
by Amazon£5.801,233 rev
Trending
90-day click momentumTropical Mix 1kg Mixed Dried Fruit & Peanuts Exotic Dry Fruits Raisins Apricots Dates Cranberry Mango Banana Coconut Ready to Eat for Baking Snacking Eating Muesli Bulk Trail Snacks Breakfast Topper
PURIMA£10.124.3★
Fruit and Nut Mix 1kg - Mixed Nuts & Dried Fruits Ready to Eat Healthy Snacks Selection Bulk Bags Dry Trail Mixture Snacking Baking Raw Natural Energy Plain Unsalted Breakfast Cereal Muesli Topper
PURIMA£10.064.7★
Dried Fruit Mix 1kg Mixed Dry Fruits Raisins Dates Cranberry Mango Pineapple Papaya Apple Ready to Eat for Baking Snacking Eating Cakes Muesli Bulk Trail Snacks Breakfast Topper Salad Without Peel
PURIMA£10.034.6★
by Amazon Raisins 200 g Resealable Pack
by Amazon£0.824.6★
Morrisons The Best Fruit Nuts & Seeds Medley 250g
Morrisons£2.714.4★
What buyers say about fruit and nut mix
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent taste”
“The quality is solid”
“A Good Mixture”
“Good value for money”
“Great balance of flavors”
“Everything smells fresh”
“great as a snack”
“Sweet and delicious”
“The ingredients feel fresh”
“with a nice bit of crunch from the peanuts”
What buyers complain about
“Poor quality mix”
“Poor Quality”
“these were super dry”
“Horrible... taste like theyve been swept up from the floor.”
“Not the cheapest for what it is”
“Some pieces have added sugar or preservatives from origin”
“The cashews in the m8x are mouldy for goodness sake”
“lots of cheap filler”
“i dont think sugar is needed in this bag”
“Really should change the description as it is not accurate”
Common questions
- Is fruit and nut mix profitable to sell on Amazon United Kingdom?
- The niche generates £89K/yr across 35 tracked products. 2 of 5 products launched in the last 360 days are still selling. 90-day search growth is -14.3%. Flapen's verdict: Worth a look (57/100).
- How competitive is the fruit and nut mix niche?
- 19 brands and 26 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 66% of demand.
- What do buyers complain about in fruit and nut mix?
- Top complaints mined from reviews: Blend/Ratio, Quality-Overall, Moist/Dry. The return rate is 0.0%.
- What does it cost to enter the fruit and nut mix niche?
- Listings span £0.67–£27.08; the average listing price is £9.54 (sweet spot $15–$100). The average incumbent carries 193 reviews — the moat a new listing must climb.