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Fruit and Nut Mix

Maybe

An estimated 0.0% of orders come back. But demand is soft, at -14.3% this quarter, so Fruit and Nut Mix is a Maybe.

Flapen Score
57
57 / 100
Top 10% of 2,976 Grocery niches · +11 vs the category median of 46
Market size
£89K/yr68K searches / yr
90-day growth
-14.3%search demand this quarter
Competition
39%top-5 click share · 19 brands · 26 sellers

Flapen Score

Fruit and Nut Mix against its category

The dotted line is the Grocery average. Past it, Fruit and Nut Mix is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fruit and Nut Mix market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Fruit and Nut Mix 68K times last year and spent an estimated £89K. The top 5 brands take 66% of clicks. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 13.7% of those searches ended in a purchase.

Shoppers searched for this 68K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 13.7% of those searches ended in a purchase. Searches in the last 90 days moved -14.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £89K a year.

Searches, last 12 months
68K
Growth, 90 days vs prior 90
-14.3%
Conversion, latest week
13.7%
Market size, estimated
£89Ka year
Top search term
fruit and nut mix24K searches a year

02 · Price

A sale here is worth £9.54.

Listings sell for £9.54 on average, from £0.67 to £27.08. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £9.54 that is £954 to £2K a year per listing.

Average price
£9.54under the $15 to $100 sweet spot
Price range
£0.67–£27.08
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
£954–£2K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

69% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 12.2% of listings are out of stock. The average listing ranks #850 within Dried Fruits, Nuts & Vegetables. It carries 193 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
83%
Out of stock, average day
12.2%
Average rank
#850in Dried Fruits, Nuts & Vegetables
Average rating
4.42 starsAmazon United Kingdom average 4.36 stars
Average reviews
193per listing
Listings tracked
35

04 · Newcomers

2 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
2Amazon's first-year sales bar
Average brand age
56 months

Products

Top Fruit and Nut Mix products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 39% of clicks, no more. An open shelf where new products get seen.

£0£3K£5K£8K£11K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

19 falling

Sellers

26

Est. top-5 brand share

66%

Top 20: 100%

Est. top-5 click share

39%

Top 20: 87%

Open market

26%

  • Morrisons20%
  • PURIMA18%
  • Ginco12%
  • Sunburst Snacks10%
  • Natural Health 4 Life7%
  • by Amazon7%

Demand

Fruit and Nut Mix search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '26JanFebMarAprMayJunJul

No pronounced peak months · busiest ÷ quietest = 1.5× · 7 of 12 months tracked

Search terms

Top Fruit and Nut Mix search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • fruit and nut mix24K/yr
  • mixed nuts and raisins11K/yr
  • nuts and raisins8K/yr
  • mixed fruit and nuts8K/yr
  • fruit and nuts5K/yr
  • dried fruit and nuts4K/yr
  • mixed nuts and fruit3K/yr
  • dry fruits and nuts3K/yr

Reviews and returns

What reviews say buyers love and hate about Fruit and Nut Mix

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Taste-Overall”
11%of negative reviews mention “Blend/Ratio”
<0.1%of orders come back, a rate Amazon rounds to zero
“Poor quality mix”
A buyer, on “Blend/Ratio”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Fruit and Nut Mix questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data