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Foil Pie Dishes

soft demand (-44.4% this quarter) — Foil Pie Dishes doesn't clear our bar today.

Flapen Score

44
Skip it
Market size 8Growth 3Conversion 57Competition 63Returns 96Price range 14Avg price 24Brand share 67Review moat 81Quality gap 52
This niche Category average

Is Foil Pie Dishes profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Foil Pie Dishes is a £33K/yr Amazon United Kingdom market (78K searches/yr). The top 5 brands hold 65% of demand. Verdict: Skip it — 44/100.

Foil Pie Dishes: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -44.4% over the last 90 days and 4.9% of searches end in a purchase.

£33K

revenue / yr

Units sold / yr5K
Search volume / yr-44.4%78K
Conversion rate4.9%
Avg price£8.73

Who owns the niche?

The top 5 brands hold 65% of demand, so 35% of the market is open.

35%

open market share

Brands · sellers23 · 37
Top-5 product click share47%
Open market35%
Avg brand age41 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 35 products

Sponsored placement66%
New entrants (1y)1· 0 succeeded
Avg rating4.4★
Avg reviews380

Top Foil Pie Dishes products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.

£0£1K£3K£4K£5K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

23 falling

Sellers

37

Top-5 brand share

65%

Top 20: 98%

Top-5 click share

47%

Top 20: 85%

Open market

31%

  • Bakery Direct Ltd22%
  • Delahunt Catering Supplies14%
  • Delipak12%
  • ebake12%
  • homeshopa.com4%
  • LATERN4%

Foil Pie Dishes demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume78KCVR4.9%Products35Brands23Top 5 Brands65%OOS Rate5.9%Rating4.4★Reviews380Avg BSR#56
2K1KNov '25Dec '25Jan '26Mar '26Apr '26May '26

Top Foil Pie Dishes search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • foil pie dishes28K/yr
  • foil pie cases14K/yr
  • pie cases9K/yr
  • foil pie tins5K/yr
  • disposable pie dishes5K/yr
  • pie cases foil5K/yr
  • small foil pie dishes4K/yr
  • pie foil cases3K/yr
  • tin foil pie dishes5K/yr

What reviews say buyers love and hate about Foil Pie Dishes

What buyers mention most, as a share of all reviews.

What buyers love

92% of reviews
Quality-Overall22%

Excellent product

Advertised Vs Actual Product20%

As described

Size-Overall14%

Good size

Value For Money13%

Great Value

Strength7%

nice and strong

What buyers complain about

98% of reviews
Size-Overall43%

Too big

Strength19%

Very flimsy

Value For Money12%

Does the job slightly too expensive

Thickness12%

thin

Quality-Overall12%

Not good quality

Foil Pie Dishes return rate & reasons

Why buyers send it back, as a share of all return requests.

0.9%

Return rate

86%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
80%
2Quality-Overall
4%
3Strength
3%
4Advertised Vs Actual Product
2%
5Thin
2%

Common Foil Pie Dishes questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Foil Pie Dishes 44/100 on Amazon United Kingdom — Skip it. The niche generates £33K/yr across 35 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved -44.4% over the last 90 days.
Foil Pie Dishes buyers on Amazon United Kingdom complain most about Size-Overall, Strength, Value For Money, the themes mined from the niche's reviews. Its return rate is 0.9%.