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Foil Pie Dishes

Fail

Demand is soft, at -44.4% this quarter, so Foil Pie Dishes is a Fail.

Flapen Score
44
44 / 100
Ranks 1,743 of 2,976 Grocery niches · −2 vs the category median of 46
Market size
£33K/yr78K searches / yr
90-day growth
-44.4%search demand this quarter
Competition
47%top-5 click share · 23 brands · 37 sellers

Flapen Score

Foil Pie Dishes against its category

The dotted line is the Grocery average. Past it, Foil Pie Dishes is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Foil Pie Dishes market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Foil Pie Dishes 78K times last year and spent an estimated £33K. The top 5 brands take 65% of clicks. Flapen scores it 44 out of 100, a Fail.

01 · Demand

4.9% of searches ended in a purchase last week.

Shoppers searched for this 78K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.9% of those searches ended in a purchase. Searches in the last 90 days moved -44.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £33K a year.

Searches, last 12 months
78K
Growth, 90 days vs prior 90
-44.4%
Conversion, latest week
4.9%
Market size, estimated
£33Ka year
Top search term
foil pie dishes28K searches a year

02 · Price

A sale here is worth £8.73.

Listings sell for £8.73 on average, from £4.15 to £16.82. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £8.73 that is £0 to £873 a year per listing.

Average price
£8.73under the $15 to $100 sweet spot
Price range
£4.15–£16.82
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
£0–£873
Returns
0.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

66% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #56 within Papers, Wraps & Bags. It carries 380 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
66%
Prime listings
94%
Out of stock, average day
5.9%
Average rank
#56in Papers, Wraps & Bags
Average rating
4.44 starsAmazon United Kingdom average 4.36 stars
Average reviews
380per listing
Listings tracked
35

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
41 months

Products

Top Foil Pie Dishes products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.

£0£1K£3K£4K£5K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

23 falling

Sellers

37

Top-5 brand share

65%

Top 20: 98%

Top-5 click share

47%

Top 20: 85%

Open market

31%

  • Bakery Direct Ltd22%
  • Delahunt Catering Supplies14%
  • Delipak12%
  • ebake12%
  • homeshopa.com4%
  • LATERN4%

Demand

Foil Pie Dishes search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KNovDecJanFebMarAprMayJunJul

Peak months: Feb, Nov, Dec · busiest ÷ quietest = 2.3× · 9 of 12 months tracked

Search terms

Top Foil Pie Dishes search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • foil pie dishes28K/yr
  • foil pie cases14K/yr
  • pie cases9K/yr
  • foil pie tins5K/yr
  • disposable pie dishes5K/yr
  • pie cases foil5K/yr
  • small foil pie dishes4K/yr
  • pie foil cases3K/yr
  • tin foil pie dishes5K/yr

Reviews and returns

What reviews say buyers love and hate about Foil Pie Dishes

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall43%−0.13

Too big

Too small

Small dishes

Strength19%−0.13

Very flimsy

Unfortunately they are a little fragile

Not very strong

Value For Money12%+1.06

Does the job slightly too expensive

Overpriced

you dont get many of them for the price

Thickness12%−0.07

thin

thin metal slivers in dishes

But on the thin side

Quality-Overall12%+0.31

Not good quality

Poor quality

these are shockingly poor quality

Love

Quality-Overall22%+0.31

Excellent product

GOOD QUALITY

Adequate

Advertised Vs Actual Product20%+2.13

As described

just as the package says

Just what I wanted

Size-Overall14%−0.13

Good size

Just a perfect size to make a wee treat for friends

Love these great size just perfect for all kind of pies

Value For Money13%+1.06

Great Value

Excellent value

Good value

Strength7%−0.13

nice and strong

Good, strong foils

Very sturdy and good value

Return

0.9% Return rate 86% Fixable by listing

Size-Overall80%████▇▆

Too big

Too small

Small dishes

Quality-Overall4%▆▃▅█▇▅

Not good quality

Poor quality

these are shockingly poor quality

Strength3%▁█▆▆▇▇

Very flimsy

Unfortunately they are a little fragile

Not very strong

Advertised Vs Actual Product2%▁▇▁▁█▆
Thin2%█▁▁▁▄▄

FAQ

Common Foil Pie Dishes questions

Answered from the same tracked data.