floor restore-eez
Skip itSoft demand (-96.7% this quarter) — this niche doesn't clear our bar today.
Quality gap
Incredible3.5★avg incumbent rating — lower means beatable quality
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great7.4%search→purchase rate — share of searches ending in a sale
Review moat
Okay1,855.13avg incumbent reviews — the moat a new listing must climb
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Avg price
Okay£9.11avg listing price — sweet spot $15–$100
Competition
Bad81%top-5 click share — a locked-up shelf
Market size
Bad£14K£14K/yr · 21K searches
Growth
Bad-96.7%90-day search growth — must beat 0% to launch
Price range
Bad£5.81–£14.16cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, floor restore-eez is a £14K/yr Amazon United Kingdom market (21K searches/yr). The top 5 brands hold 88% of demand. Verdict: Skip it — 37/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
floor restore-eez market data
- Units sold / yr
- 2K–2K
- avg 100–250/product
- Revenue / yr
- £14K–£18K
- units × avg price
- Conversion rate
- 7.4%
- Avg BSR
- #525
- Page quality
- 0%
- Prime
- 88%
- Sponsored
- 100%
- Out of stock
- 20.5%
- Avg brand age
- 31 months
- Avg seller age
- 219 days
Competition & brand share
The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.Brands
7
Sellers
8
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
81%
Top 20: 100%
Open market
5%
- Pipihome37%
- VLUVLA28%
- Weiman8%
- RUSTINS8%
- YSINOBEAR7%
- Rushiya7%
- Open — no brand owns it (1 brand, 5%)
Demand
Weekly Amazon search volume, last 20 weeks — -96.7% search growth over the last 90 days.Top floor restore-eez products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 8 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Floor Restore eez 2PCS Wooden Floor Cleaner Rejuvenate Wood Floor Restorer 150ml Laminate Floor Polish Flooring Renewal Agent Revitalize Protect Shine Wood
Pipihome£7.952.8★13 rev

120ml Floor Restore Eez Floor Maintenance Liquid
VLUVLA£8.062.4★12 rev

2 PCS Flooring Renewal Agent 120ml
VLUVLA£12.192.4★12 rev

Weiman Hardwood Polish and Restorer 946ml
Weiman£14.164.6★14,752 rev

New Floor Restore | Restorative Treatment for Wood and Laminate Flooring | Bring back the shine! | 500ml
RUSTINS£10.854.6★36 rev
Newest
by launch date
Floor Restore Eez Wood Floor Cleaner & Polish - Rejuvenate Revitalize Protect and Shine Wood Laminate Vinyl Slate Terracotta Floors
ToppTooo£6.861 rev

Floor Restore Wood Floor Restorer & Protector Removes Scratches & Restores High-Gloss Finish Quick-Drying Solution for Wood Floors Maintenance Liquid for All Wood Types Restores Glossing
Rushiya£5.810 rev

Floor Restore eez 2PCS Wooden Floor Cleaner Rejuvenate Wood Floor Restorer 150ml Laminate Floor Polish Flooring Renewal Agent Revitalize Protect Shine Wood
Pipihome£7.9513 rev

Floor Restore Eez Clean Hardwood Restore Wood Floors Polishing Solution Flooring Renewal Agent 150ml Flooring Protection Agent For Shine Wood Laminate Vinyl Easy Mop Application (1pc)
YSINOBEAR£6.9715 rev

120ml Floor Restore Eez Floor Maintenance Liquid
VLUVLA£8.0612 rev
Trending
90-day click momentum
Floor Restore Eez Wood Floor Cleaner & Polish - Rejuvenate Revitalize Protect and Shine Wood Laminate Vinyl Slate Terracotta Floors
ToppTooo£6.865.0★

Floor Restore Wood Floor Restorer & Protector Removes Scratches & Restores High-Gloss Finish Quick-Drying Solution for Wood Floors Maintenance Liquid for All Wood Types Restores Glossing
Rushiya£5.810.0★

Floor Restore eez 2PCS Wooden Floor Cleaner Rejuvenate Wood Floor Restorer 150ml Laminate Floor Polish Flooring Renewal Agent Revitalize Protect Shine Wood
Pipihome£7.952.8★

2 PCS Flooring Renewal Agent 120ml
VLUVLA£12.192.4★

120ml Floor Restore Eez Floor Maintenance Liquid
VLUVLA£8.062.4★
What buyers say about floor restore-eez
What buyers praise and complain about, mined from review topics.What buyers love
“So far I have no complaints”
“Easy to apply”
“This is far better than I expected”
“Good price”
“Bought up the shine nicely”
“Follow the instructions”
“Easy to apply”
“I made sure the floor was thoroughly cleaned”
“Floor looks like new”
“Does give a smooth feel to the floor”
What buyers complain about
“Nothing like what their images depict”
“Absolute rubbish”
“Doesnt do what it does on the bottle”
“This resulted in me paying for 1ltr”
“Our laminate was looking a bit dull and bleached, one coat of this has transformed it”
“Does not hide scuffs”
“does take a while to dry properly”
“Absolutely useless far to weak”
“The add is misleading as bottle is tiny”
“Has a strong smell”
Top return reasons
Common questions
- Is floor restore-eez profitable to sell on Amazon United Kingdom?
- The niche generates £14K/yr across 8 tracked products. 0 of 7 products launched in the last 360 days are still selling. 90-day search growth is -96.7%. Flapen's verdict: Skip it (37/100).
- How competitive is the floor restore-eez niche?
- 7 brands and 8 sellers compete. The top 5 products take 81% of clicks and top 5 brands hold 88% of demand.
- What do buyers complain about in floor restore-eez?
- Top complaints mined from reviews: Advertised Vs Actual Product, Quality-Overall, Functionality-Overall. The return rate is 0.0%.
- What does it cost to enter the floor restore-eez niche?
- Listings span £5.81–£14.16; the average listing price is £9.11 (sweet spot $15–$100). The average incumbent carries 1,855 reviews — the moat a new listing must climb.