flavoured coffee sachets
Worth a lookShows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great11.8%search→purchase rate — share of searches ending in a sale
Market size
Great£1.6M£1.6M/yr · 1.4M searches
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Review moat
Good986.03avg incumbent reviews — the moat a new listing must climb
Price range
Good£1.26–£34.16cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay£9.92avg listing price — sweet spot $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-11.8%90-day search growth — must beat 0% to launch
Brand share
Bad98%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, flavoured coffee sachets is a £1.6M/yr Amazon United Kingdom market (1.4M searches/yr). The top 5 brands hold 98% of demand. Verdict: Worth a look — 57/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
flavoured coffee sachets market data
- Units sold / yr
- 150K–200K
- avg 3,000–4,000/product
- Revenue / yr
- £1.5M–£2.0M
- units × avg price
- Conversion rate
- 11.8%
- Avg BSR
- #103
- Page quality
- 0%
- Prime
- 89%
- Sponsored
- 55%
- Out of stock
- 0.0%
- Avg brand age
- 47 months
- Avg seller age
- 156 days
Competition & brand share
The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.Brands
8 falling
Sellers
184
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
41%
Top 20: 85%
Open market
2%
- NESCAFÉ79%
- Kenco8%
- Beanies The Flavour Co7%
- JDE2%
- Espresso Yourself2%
- by Amazon1%
- Open — no brand owns it (2 brands, 2%)
Demand
Weekly Amazon search volume, last 38 weeks — -11.8% search growth over the last 90 days.Top flavoured coffee sachets search terms
- coffee sachets462K/yr
- nescafe sachets128K/yr
- latte sachets108K/yr
- latte106K/yr
- beanies coffee66K/yr
- nescafe latte sachets59K/yr
- coffee sachets individually wrapped49K/yr
- mocha59K/yr
- instant coffee sachets42K/yr
- nescafe latte30K/yr
Top flavoured coffee sachets products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
NESCAFÉ Latte Caramel Instant Gold Coffee 12 x 17g Sachets 100 percent Responsibly Sourced Coffee (Pack of 1)
NESCAFÉ£2.404.8★436 rev
Nescafé Latte Instant Coffee Sachets - 40 X 18G
NESCAFÉ£9.514.7★3,339 rev
Nescafé Original Instant Coffee Sachets 100 x 1.2g Single Sticks
NESCAFÉ£9.844.6★174 rev
Nescafe Original Individual One Cup Instant Coffee Sachets x 50 1.2g Sticks
NESCAFÉ£6.284.6★172 rev
NESCAFÉ Latte Instant Coffee Sachets - 72 x 18g
NESCAFÉ£14.584.8★1,010 rev
Newest
by launch date
by Amazon Cappuccino Sachet Medium Roast 10 * 14g 10 Pack- Rainforest Alliance Certified
by Amazon£1.26112 rev
Nescafé Original Instant Coffee Sachets 100 x 1.2g Single Sticks
NESCAFÉ£9.84174 rev
Nescafe Original Individual One Cup Instant Coffee Sachets x 50 1.2g Sticks
NESCAFÉ£6.28172 rev
NESCAFÉ Latte Instant Coffee Sachets - 72 x 18g
NESCAFÉ£14.581,010 rev
NESCAFÉ Cappuccino Instant Coffee Sachets - 72 x 15.5g
NESCAFÉ£14.271,529 rev
Trending
90-day click momentumby Amazon Cappuccino Sachet Medium Roast 10 * 14g 10 Pack- Rainforest Alliance Certified
by Amazon£1.264.2★
Douwe Egberts Pure Gold Instant Coffee Sticks - 50 x 1.5g Sachets
JDE£8.344.4★
Nescafe Original Individual One Cup Instant Coffee Sachets x 50 1.2g Sticks
NESCAFÉ£6.284.6★
NESCAFÉ Latte Caramel Instant Gold Coffee 12 x 17g Sachets 100 percent Responsibly Sourced Coffee (Pack of 1)
NESCAFÉ£2.404.8★
Nescafé Latte Instant Coffee Sachets - 40 X 18G
NESCAFÉ£9.514.7★
What buyers say about flavoured coffee sachets
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent taste”
“Can't beat the price”
“Great variety”
“great flavour options”
“enough caffeine in for me”
“Really handy”
“As advertised”
“These are great for portable”
“A more vanilla taste then coffee still nice especially if you got a sweet tooth”
“Super smooth coffee”
What buyers complain about
“Burnt taste”
“A Waste of Money”
“Really disappointed as I can't have sugar”
“The flavours are all unpalatable”
“Size is a bit bulky”
“was cheap”
“Says 12 ok,but actually 10. Advertised as 12 pack,arrived as 10 pack but still been charged for 12.No coconut variety in pack which was the variety specifically wanted”
“Only thing for me is its not quite strong enough”
“they are really bitter”
“Very little coffee in it”
Common questions
- Is flavoured coffee sachets profitable to sell on Amazon United Kingdom?
- The niche generates £1.6M/yr across 38 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -11.8%. Flapen's verdict: Worth a look (57/100).
- How competitive is the flavoured coffee sachets niche?
- 8 brands and 184 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 98% of demand.
- What do buyers complain about in flavoured coffee sachets?
- Top complaints mined from reviews: Taste-Overall, Value For Money, Sweetness. The return rate is 0.0%.
- What does it cost to enter the flavoured coffee sachets niche?
- Listings span £1.26–£34.16; the average listing price is £9.92 (sweet spot $15–$100). The average incumbent carries 986 reviews — the moat a new listing must climb.