Flash Direct to Floor

Shoppers searched for this 55K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 25.2% of those searches ended in a purchase. Searches in the last 90 days moved -36.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £43K a year.

Searches, last 12 months

55K

Growth, 90 days vs prior 90

-36.3%

Conversion, latest week

25.2%

Market size, estimated

£43Ka year

Top search term

flash direct to floor38K searches a year

Listings sell for £3.10 on average, from £2.28 to £4.17. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 1,250 to 1,500 of them. At £3.10 that is £4K to £5K a year per listing.

Average price

£3.10under the $15 to $100 sweet spot

Price range

£2.28–£4.17

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

1,250–1,500

Revenue per listing a year

£4K–£5K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

20% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.8% of listings are out of stock. The average listing ranks #97 within Household Cleaners. It carries 194 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings

20%

Prime listings

100%

Out of stock, average day

6.8%

Average rank

#97in Household Cleaners

Average rating

4.70 starsAmazon United Kingdom average 4.36 stars

Average reviews

194per listing

Listings tracked

5

5 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

4Amazon's first-year sales bar

Average brand age

34 months