Fart
Fart shows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Is Fart profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Fart is a £16K/yr Amazon United Kingdom market (77K searches/yr). The top 5 brands hold 34% of demand. Verdict: Worth a look — 56/100.
Fart: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -5.7% over the last 90 days and 2.7% of searches end in a purchase.
£16K
revenue / yr
Who owns the niche?
The top 5 brands hold 34% of demand, so 66% of the market is open.
66%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 3.8★ — the gap to enter on.
0/100
page quality · 45 products
Top Fart products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Tobar 10351 Classic Jokes Fart Whistle
- Price
- £4.57
- Rating
- 3.8/5
- Reviews
- 3,916
- Age
- 18y ago
Cheatwell Games Fart Card Game - The Explosive Card Game - Easy to Learn Fast Flatulent Fun Kids Family & Friends Party Game Funny Fast Acting Toilet Humour Ages 8+ 3+ Players
- Price
- £5.40
- Rating
- 4.4/5
- Reviews
- 3,796
- Age
- 10y ago
Boxer Gifts Novelty Fart Trumpet - Joke Gifts Age 9+ For Children - Funny Stocking Filler Toys For Kids - Silly Boys & Girls Birthday - Pass The Parcel Item Yellow
- Price
- £3.38
- Rating
- 4.3/5
- Reviews
- 1,064
- Age
- 11y ago
Fart Toy 2 Pack Fart Machine Prank Farting Noise Maker for Parties Birthday Celebrations and Social Gatherings Red and Black
- Price
- £6.55
- Rating
- 3.1/5
- Reviews
- 6
- Age
- 8mo ago
Black Novelty Squeeze Prank Farting Noise Maker Fart Machine Fart Sounds Machine Prank Joke for Party Birthday Joke Gift Practical Jokes Novelty and Gag
- Price
- £4.83
- Rating
- 2.7/5
- Reviews
- 67
- Age
- 1y ago
Trending
90-day click momentum
Sound Effects Machine Rechargeable 2-in-1 Separable Magnetic 16 Hilarious Sounds Volume Adjustment Interactive Prank Toy for Boys Ages 6 7 8 9 10 Year Old Gifts (Black)
- Price
- £10.85
- Rating
- 4.3/5
- Reviews
- 59
- Age
- 2mo ago
CMANLNYK Fart Machine with Remote Control - Small Electronic Fart Toy Easy-hiding Farting Box Funny Prank Novelty Joke Gifts for Kid Adult Teen for Birthday Party for Home Office Pranks Jokes Games
- Price
- £9.01
- Rating
- 3.5/5
- Reviews
- 13
- Age
- 10mo ago
Black Novelty Fart Machine Squeeze Pooter Prank Farting Noise Maker Fart Sounds Machine Prank Joke for Party Birthday Joke Gift Practical Jokes Gag Toys and Practical Jokes
- Price
- £5.31
- Rating
- 1.8/5
- Reviews
- 15
- Age
- 1y ago
2 Pcs Fart Machine Realistic Sound Fart Whistle Toy Set Fart Noises Toy Practical Jokes Hilarious Squeeze Prank Gag Gift for Parties and Social Gatherings (Red Black)
- Price
- £7.16
- Rating
- 3.5/5
- Reviews
- 3
- Age
- 6mo ago
Fart Toy 2 Pack Fart Machine Prank Farting Noise Maker for Parties Birthday Celebrations and Social Gatherings Red and Black
- Price
- £6.55
- Rating
- 3.1/5
- Reviews
- 6
- Age
- 8mo ago
Newest
by launch dateSound Effects Machine Rechargeable 2-in-1 Separable Magnetic 16 Hilarious Sounds Volume Adjustment Interactive Prank Toy for Boys Ages 6 7 8 9 10 Year Old Gifts (Black)
- Price
- £10.85
- Rating
- 4.3/5
- Reviews
- 59
- Age
- 2mo ago
2 Pcs Fart Machine Realistic Sound Fart Whistle Toy Set Fart Noises Toy Practical Jokes Hilarious Squeeze Prank Gag Gift for Parties and Social Gatherings (Red Black)
- Price
- £7.16
- Rating
- 3.5/5
- Reviews
- 3
- Age
- 6mo ago
XUDUOO Funny Talking Poop Pet Plush Toy Farting Dog Toy with 6+ Different Fart Sounds Emoticon Poops Stress Toys Hilarious Prank Gift for Stress Relief Jokes or Party
- Price
- £10.01
- Rating
- 3.4/5
- Reviews
- 14
- Age
- 7mo ago
Fart Toy 2 Pack Fart Machine Prank Farting Noise Maker for Parties Birthday Celebrations and Social Gatherings Red and Black
- Price
- £6.55
- Rating
- 3.1/5
- Reviews
- 6
- Age
- 8mo ago
Mr. Farts Button - 101 Funny Fart Sounds Noise Machine Prank Toy & Gag Gift
- Price
- £10.82
- Rating
- 4.2/5
- Reviews
- 25
- Age
- 8mo ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen.
Brands
42 rising
Sellers
103
Top-5 brand share
34%
Top 20: 79%
Top-5 click share
30%
Top 20: 72%
Open market
61%
- BestaFiesta9%
- Tobar8%
- Cheatwell Games7%
- Boxer Gifts5%
- YgonziRuvc5%
- LNYMZD5%
Fart demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top Fart search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- fart31K/yr
- fart gifts9K/yr
- farting toys5K/yr
- fart toy13K/yr
- fart noise maker4K/yr
- farting gifts8K/yr
- farts3K/yr
- farting toy3K/yr
What reviews say buyers love and hate about Fart
What buyers mention most, as a share of all reviews.
What buyers love
75% of reviews“Good fun”
“Great gift”
“Decent quality”
“Does what is advertised”
“Great value for money”
What buyers complain about
75% of reviews“Horrible Smell”
“Didnt work”
“Poor quality”
“The Price is a bit expensive so its”
“I could hear it rattling”
Fart return rate & reasons
Why buyers send it back, as a share of all return requests.
0.5%
Return rate
13%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Fart questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
