Fairy Scent Booster

Shoppers searched for this 355K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 12.9% of those searches ended in a purchase. Searches in the last 90 days moved -3.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £432K a year.

Searches, last 12 months

355K

Growth, 90 days vs prior 90

-3.1%

Conversion, latest week

12.9%

Market size, estimated

£432Ka year

Peak month

April1.9× the quietest month

Top search term

fairy scent booster131K searches a year

Listings sell for £9.45 on average, from £2.29 to £25.24. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,500 to 2,000 of them. At £9.45 that is £14K to £19K a year per listing.

Average price

£9.45under the $15 to $100 sweet spot

Price range

£2.29–£25.24

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

40K–50K

Units per listing a year

1,500–2,000

Revenue per listing a year

£14K–£19K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

39% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.2% of listings are out of stock. The average listing ranks #74 within Laundry. It carries 328 reviews at 4.76 stars, so a new listing needs social proof before a better product.

Sponsored listings

39%

Prime listings

100%

Out of stock, average day

6.2%

Average rank

#74in Laundry

Average rating

4.76 starsAmazon United Kingdom average 4.36 stars

Average reviews

328per listing

Listings tracked

23

12 products launched here in the last 12 months. 10 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

12

Successful launches

10Amazon's first-year sales bar

Average brand age

31 months