Fairy Non Bio Washing Liquid

Shoppers searched for this 773K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 13.1% of those searches ended in a purchase. Searches in the last 90 days moved -11.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.2M a year.

Searches, last 12 months

773K

Growth, 90 days vs prior 90

-11.6%

Conversion, latest week

13.1%

Market size, estimated

£1.2Ma year

Peak month

January4.2× the quietest month

Top search term

fairy non bio381K searches a year

Listings sell for £12.31 on average, from £5.71 to £24.56. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 4,000 to 5,000 of them. At £12.31 that is £49K to £62K a year per listing.

Average price

£12.31under the $15 to $100 sweet spot

Price range

£5.71–£24.56

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

80K–100K

Units per listing a year

4,000–5,000

Revenue per listing a year

£49K–£62K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

40% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #399 within Laundry. It carries 285 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings

40%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#399in Laundry

Average rating

4.73 starsAmazon United Kingdom average 4.36 stars

Average reviews

285per listing

Listings tracked

10

6 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

6Amazon's first-year sales bar

Average brand age

51 months